Icandelo 1: Indlela yokwenza imali kwi-intanethi
Kodwa njengawo nawuphi na elinye ishishini, ukuqala ishishini le-intanethi eliya kuphumelela kuthatha icebo kunye nomzamo. Isinyathelo sokuqala , nangaphambi kokuba ubhale isicwangciso sakho seshishini , kukubona indlela oya kwenza ngayo imali kwi-intanethi. Kucacile ukuba uya kuthengisa iimveliso okanye iinkonzo, nokuba ingaba zifakwe kwiiyayi zokudlala okanye iinkcukacha ezondlo.
Kodwa yeyiphi imodeli yoshishino kwi-intanethi oyisebenzisayo ukukhohlisa abathengi ukuba bathenge oko uthengisayo?
Nazi iindlela ezisixhenxe zezohlukeneyo zoshishino kwi-intanethi ozozikhetha kuyo ukuze uqalise ukwenza imali kwi-intanethi.
1) I-Ecommerce Site
Indawo ye-ecommerce ye-classic, eyenzelwe ukwenza imali kwi-intanethi ngokuthengisa iimveliso , inokhathalo lwe-intanethi kunye nenqwelo yokuthenga . Ungasetha isitolo sakho kwi-intanethi ukusuka ekuqaleni okanye ukhethe esinye sezixazululo ezigciniweyo ezigciniweyo ze-intanethi ukuqala ishishini le-intanethi njenge-eBay's ProStores, Shopify, i-Post Post e-Canada Post ye-Ecommerce Solutions okanye i-osCommerce. (Qaphela ukuba ezi zizinto ezine ezona zikhoyo.)
Inzuzo enkulu yokusebenzisa i-"prefab" kwisitoreji se-intanethi ukwenza imali kwi-intanethi kukuba ukubamba i-akhawunti, i-akhawunti yomthengisi kunye nokukwazi ukwamkela iintlawulo ze-intanethi ngokuqhelekileyo kufakwe kwi- package yakho ye- intanethi . (Jonga iinkqubo zokuhlawula i-Intanethi ngokubanzi malunga nendlela yokwamkela amakhadi esikwereti, amakhadi okukhawula kunye ne-PayPal kwiwebhusayithi yakho.)
Amacandelo okuphumelela: iinketho ezininzi zokuhlawula , ikhathalogu ekhangayo, elula ukuyisebenzisa
2) I-website yeeNtengiso zee-Ecommerce
Njengabantwana abangenayo i-TV, la mawebhsayithi enza i-pitch, egxininise ekufundiseni abathengi abanokuxhamla kwiintlobo zeemveliso okanye iinkonzo ezithengiswayo. Ngokungafani ne-TV-infomercials, olu hlobo lwe-intanethi yoshishino lwe-intanethi lide likhuphele kwaye lifutshane kwimifanekiso.
Njengowwendwendwe wewebhusayithi, unokuqaphela ukuba le ndlela yokwenza imali kwi-Intanethi ngokukhangela; Ikopi ivame ukuqala ngombuzo ohanjiswe kumthengi onokukwazi (njengokuba "Ungathanda ukwandisa ukuthengisa kwakho ngamashumi amahlanu ekhulwini?"), kwaye kubandakanya ukuhamba ngokubanzi njengenzuzo emva kokuba inzuzo iboniswe, ngokuqhelekileyo ixhaswa ngababungqina kubaxhasi abanelisekile . Ukunikezelwa kwexesha kunye nokunikezelwa okukhethekileyo kuqhelekileyo.
Ukuba ucinga ukuqala ishishini le- intanethi , ungadabi ekusebenziseni lo mzekelo woshishino lwe- intanethi ukuba kulungele imveliso yakho kunye / okanye iinkonzo. Isizathu sokuba amaninzi amaninzi afana nalokhu ekhoyo kwi-Net 'yile mzekelo isebenza. Kwaye abaninzi abachwephesha basebenzise iinguqu ezintle zolu hlobo lokuthengisa iisevisi zabo, ngokukodwa iintetho zengcali , abaqeqeshi kunye nabacebisi.
Amacandelo okuPhumelela: ukunyaniseka, ikopi ehlelwe kakuhle
3) iBay Auction Model
Oku kuluhlu lohlobo lokuqala loshishino lwe-intanethi endikunikezile , kodwa esikhundleni sokusebenzisa indawo ye-ecommerce ukwenza imali kwi-Intanethi, usebenzisa omnye umntu. Nangona i-eBay Stores ifumaneka, awuyidingi imfuneko yokuthengisa iimveliso nge-eBay - ungathengisa nge-intanethi usebenzisa inkqubo ye-eBay yintengiso. Ukusekwa ukuthengisa kwi-eBay kulula; njengoko uza kubona kule Bay.ca Indlela yokuQala ukuThengisa ikhasi, konke okufuneka ukwenze ukubhalisa, ubhalisele i-PayPal ukuba unqwenela, uze ugcwalise indlela yokuqala yokuthengisa ifom yakho yefom.
Imodeli yokuthengiswa kwe-eBay inomdla ngakumbi kubantu abaqala ukuqhuba ishishini. Abantu abafuna ukwenza imali kwi-intanethi bavame ukusebenzisa i-eBay yintengiso kwinkqubo njengendlela encinci kwaye elula yokuqalisa nokuvavanya imfuno yemveliso abafuna ukuyithengisa. Emva koko, ukuba izinto zihamba kakuhle, ziya kwivenkile ye-intanethi nge-eBay okanye omnye umnikezeli, okanye ukuphuhlisa enye.
Ukuba lo mzekelo woshishino lwe-intanethi unxusa kuwe, iinqununu ezi-7 zokuthengisa eBay ziya kufumana imizamo yakho yokuthengisa eBay ukuya ekuqaleni.
Iindlela zokuPhumelela: ikopi eyakhiweyo kakuhle, imifanekiso emihle yemveliso, impendulo ebalulekileyo
4) Hlala-Yodwa Ibhulogi
Iiblogi ziyavela ngaphaya kwe-Net 'njengama-mushroom kumgangatho wehlathi omanzi. Ubuhle beeblogi kukuba nabani na okwazi ukushicilela umsebenzi wabo kwi-Intanethi ngokulula kwaye ngokuncinci. Nangona iiblogi ezininzi zikhona nje ukufumana iingcamango zomntu kunye nemibono ngaphandle, abanye bazama ukwenza imali kwi-intanethi.
Imodeli ye-intanethi ye-intanethi yokubloga kukuqhuba iintengiso kumaphepha eblogi . I-Google AdSense, umzekelo, yinto ethandwayo. Kukho, nangona kunjalo, ezinye iindlela zokwenza imali kwi-intanethi ngeblogi. Jonga iindlela 7 zokufumana imali kwiBlog .
Amacandelo okuPhumelela: abe nezwi lokuthabatha inxaxheba, njengenxalenye yoluntu loluntu
Qwalasela kwakhona omtsha, imodeli yoshishino lokuthenga .
Ngoko ungayenza njani enye imali kwi-Intanethi? Ungasebenzisa enye yale mizekelo yoshishino kwi-intanethi :
5) IiNkonzo zeNkampani yeeNkonzo
Iwebsite yezoshishino yesevisi, eyenziwe kakuhle, idibanisa iphothifoliyo kunye nekopi ekholisayo. Ukuze wenze imali kwi-intanethi, iwebhusayithi efanelekileyo yezoshishino kufuneka iphendule umbuzo othi "Kutheni ufanele uqeshe lo mntu ukuba enze oko?"
Ngokuqhelekileyo, kuthengiswa ntoni iitalente kunye nezakhono zomntu, kodwa oku kunzima ukubonisa intanethi ukwenzela ukuba iindawo zokuqala zeewebhusayithi zezoshishino zineengxelo kunye neengqinisiso.
(Iifoto) Iisampuli zomsebenzi womntu zingabandakanywa ukuba kunokwenzeka. Ukuba uqala ishishini le-intanethi yolu hlobo, ndincoma ukunxusa ubungqina kumakhasimende anelisekile njengenyathelo lokuqala.
Kuya kuba ngumgangatho ofanelekileyo kwabo bafuna ukuthengisa iinkonzo zabo kwi-intanethi ukubonelela abathengi abathengi abakhuphayo, okufana neendaba, i-imeyili okanye i-ebook. Yiyo, ke, iindlela ezinkulu zokufumana ukuqokelela idatha yabathengi kwaye uhlale unxibelelwano.
Ezinye iiwebhusayithi zoshishino zentengiso zithengisa iimveliso, ngokuqhelekileyo iincwadi kunye / okanye amateyitha omntu ngamnye, kodwa ngamanye amaxesha ezinye izinto.
Amacandelo okuPhumelela: ubungqina obunamandla, ukuzenzela kunye nobugcisa
6) I-Info-Site
I-site-site, njengoko ndiyibizile, yiwebhsayithi ejolise ekunikeni ulwazi, ngokuqhelekileyo kwisihloko esithile. Iziza ezahlukileyo kwi-Intanethi, malunga ne-About My Small Business Canada website, yimizekelo yale mveliso ye-intanethi ye-intanethi.
Ngako-ke iziza zokungena kwi-portal ezifana ne-Yahoo kunye ne-Excite ezisebenzela njengeenkcukacha kwiimagazini ze-Net ne-intanethi.
Ii-Info-sites zichazwe kwi-theory yokuba abantu abaneleyo baya kuba nomdla kwiinkcukacha zokuzifunela, vakashela iwebhusayithi kwaye baxhaswe ngokuchofoza okanye ukuthenga into ethile.
Ngelixa ezinye iindawo zengcaciso zenza imali kwi-intanethi ngokuthengisa umxholo wazo, ngokubhalisa okanye ukudibanisa, abanye benza imali ngeentengiso kunye / okanye iinkqubo ezibandakanyekayo.
Ezinye iisayithi zengcaciso zibandakanya icandelo le-ecommerce, ukuthengisa ngokuthe ngqo imveliso ehambelana nolwazi olwenziwe nguwe. Isayithi yolwazi lokulima, umzekelo, linokuthengisa izixhobo zokulima.
Ukuba umzekelo weshishini lolwazi-nkcukacha unomdla njengendlela yokwenza imali kwi-intanethi, ungadangali ngobukhulu bezinye iisayithi endizisebenzisileyo njengemizekelo. I-info-site ayifanele ibe mkhulu ukuphumelela.
Amacandelo okuPhumelela: okuqinileyo, okubandakanyekayo
7) Incwadana yeNcwadana
Le ncwadana ye-brochure ibaluleke kakhulu kwikhadi loshishino lwe-intanethi . Ibonisa igama loshishino, ezinye iinkcukacha malunga nemveliso okanye iinkonzo ishishini linikeza kwaye uqhagamshelana nolwazi. Abantu abanomdla wokufunda abaninzi bayacelwa ukuba bafonele, batyelele kunye / okanye ngamanye amaxesha bazalise ifom ye-intanethi.
Indawo ye-brochure yinkqubo ye-intanethi ye-intanethi encinci yokwenza imali kwi-inthanethi kunye nayo. Isayithi elinjalo lilungele ngokufanelekileyo njengesigqibo kwishishini kunye nobukho obuxhomekeke kwi-intanethi. Amashishini amaninzi amancinci asebenzisa lolu hlobo lwewebhusayithi njenge-intanethi ye-intanethi kubaxumi babo, ukubonelela ngeyona ndlela indlela abathengi babo bafumana ulwazi oluyisiseko malunga nezoshishino zabo ezifana neenombolo zefowuni okanye izikhokelo eziya kwindawo yabo. I-website iyinxalenye yenkonzo yabathengi beshishini kunokuba kwenziwe imali ngokwayo.
Njengemodeli ye-intanethi ye-intanethi, indawo ye-ncwadana ibaluleke kakhulu njengendawo yokubhalisa isiganeko. Amashishini kunye nee-arhente karhulumente zihlala zidala ama-brochure ahlukeneyo kwiinkomfa ezithile okanye iimpawu zorhwebo .
Amacandelo okuPhumelela: kuba namanye amaziko kunye / okanye iziteshi ezimiselwe ukuhanjiswa kwendlela yokuhambisa incwadana
Akudingeki ukuba unamathele kwiModeli yeShishini enye ye-Online
Nangona ndithe ndayichaza nganye yale mizekelo yoshishino kwi-intanethi ngokucacileyo, ayifanele ukuba. Xa ubeka isicwangciso soshishino sakho kwi-intanethi kunye, kufuneka uqaphele ukuba akufanele unamathele kumzekelo othile wezentengiso kwi-intanethi ngexesha-kwaye unokwenza imali eninzi kwi-Intanethi xa ungenayo.
Ngokomzekelo, ukubandakanya iblogi kwi-ecommerce yakho okanye iwebhusayithi yezoshishino inokukunceda ukwakha i-traffic kwaye wandise ukuthengisa kwakho ngokunika ibhizinisi lakho ilizwi elikhethiweyo.
Enye indlela xa uqala ishishini le-intanethi kukuba neendawo ezahlukeneyo zokusebenza ezisebenzise imifanekiso eyahlukeneyo yezolimo . Unokwenza, umzekelo, isayithi ye-ecommerce , indawo yeblogi eyimimango eyahlukeneyo kunye nesayithi yokuthengisa i-ecommerce site, bonke abathengisa iimveliso ezifanayo kunye nokuqhubela iitrato omnye komnye, okunokunyusa inzuzo yakho inthanethi.
Umgca, nangona kunjalo, kukuba nayiphi na imodeli yoshishino kwi-intanethi endikhankanywe ngasentla ingenza imali kwi-intanethi xa iqhutywe kakuhle. Nanku impumelelo kweshishini lakho elitsha kwi-intanethi !