Ukubloga - Yintoni na kwaye Kutheni?

Inkcazo yeeNkcukacha ngeBlogging

Imbali emfutshane yeBlogging

Ekuqaleni, ukubhalisa kwakubandakanya ingosi yewebhu, apho umntu angabhalwa khona ngolwazi ngemini yabo. Ukususela kwi "log log" kwafika igama elithi "iblogi."

Njengazo zininzi ezintsha ezintsha kwi-intanethi, oomashishini abaninzi babone amandla okuthengisa ekubhengezeni iblogi, kwaye ibhulogi yasuka apho. Akunakwenzeka kuphela ukuba iblogi isetyenziswe ekuthengiseni , kodwa kwakhona, iblogi ingaba yishishini lasekhaya kunye yalo.

Blog Versus Iwebhusayithi

Abantu abaninzi banokudideka malunga nento eyenza iblogi kwiwebhusayithi. Ingxenye yengxaki kukuba amabininzi amaninzi asetyenziswayo, adibanisa kunye nobukho bewebhu. Kodwa kukho iimbali ezimbini zeblogi ezazisethelisa kwiwebhusayithi yendabuko.

  1. Iiblogi zihlaziywa rhoqo. Ingaba ibhulogi yenina apho ibhinqa ikwabelana ngeentlobo zokuba ngumzali, ukwabelana ngeblogi yokutya, iibhotele ezintsha, okanye ibhizinisini yokubonelela izibuyekezo kwiinkonzo zayo, iiblogi zinomxholo omtsha wongezwa ngamaxesha amaninzi ngeveki.
  2. Iiblogi zivumela ukubandakanya umfundi. Iiblogi zivame ukubandakanywa kumajelo asekuhlaleni ngenxa yokukwazi ukuba abafundi bavakalise izimvo kwaye baxoxe ngeblogger kunye nabanye abafunda iblogi bayenza intlalo.

Kutheni Ukubhankqalaza Kuxhaphake?

Kukho izizathu ezininzi zokuba kutheni abahwebi bajika kwiiblogi.

  1. Iinjongo zophando zifuna umxholo omtsha, kwaye ngenxa yoko, ukubhuloka kukusetyenziswa kweyona injini yokukhangela injini (SEO) .
  1. Ukubloga kunika indlela elula yokugcina abathengi bakho kunye nabaxhasi ukuba bafikelele kwizinto eziqhubekayo, bazise malunga neendlela ezintsha, kwaye banikele iingcebiso. Ingakumbi umthengi uza kwiblogi yakho, mhlawumbi baya kuchitha imali.
  2. Ibhulogi ikuvumela ukuba wakhe ukuthembela kunye nokuxhambelana namathuba akho. Akunakukubonisa kuphela oko uyaziyo, ukwakha ubuchule bakho nokuthembeka, kodwa ngenxa yokuba abantu bangathumela izimvo baze badibane nawe, banokukwazi, kwaye banethemba lokuba, baya kukuthemba ngokulingene ukuthenga kuwe.
  1. Iiblogi zenza imali. Ngokubambisana nemveliso okanye inkonzo yakho, iiblogi zingenza inzuzo evela kwezinye iindlela , ezifana nokuthengisa kunye nemveliso.

Ngaba kukho i-Downside kuBlogging?

Ukubhengezwa kuyathandwa kuba isebenza njengethuluzi lokuthengisa kwaye yenza imali. Kodwa ukubhuloza akusiyo yonke imvula kunye ne-unicorns kwihlabathi le-intanethi engenayo. Ngaphambi kokuba uqalise iblogi njengendlela yokwenza imali okanye ukukhuthaza ibhizinisi lakho elikhoyo, kufuneka uqikelele ezi zinto zingaphantsi:

  1. Ukubhengezwa kudinga ixesha elide. Ukuze iiblogi ziphumelele kwi-SEO kwaye zibandakanya abafundi, kufuneka ihlaziywe rhoqo. I-intanethi igcwele iiblogi ezingashiywanga zihlaziywe kwiinyanga okanye kwiminyaka. Impumelelo yokubloga ivela ekubeni abantu babuyele, kwaye babuya kuphela xa kukho izinto ezintsha zokufunda. Oko kuthetha ukuvelisa ubuncinane ubuninzi amaxesha ngeveki, kuthatha ixesha.
  2. Ufuna iimbono zokubhalela malunga. Ukugcina umxholo uzayo, kufuneka ube neengcamango zokubhala ngazo. Iindaba ezilungileyo kukuba akudingeki ukuba ubhale konke. Unokuba nabalobi beendwendwe okanye uqeshe ama-freelancers. Enye inketho kukukhawulela umxholo kwabanye okanye wenze enye indawo, njengokusebenzisa ividyo.
  3. Umvuzo awukhawulezi. Enye yezona zinto ziphazamisekile ngokubhengezwa kukuba kukudla ixesha lokufumana inzuzo encinane ekuqaleni. Kuthatha ixesha lokwakha ubufundi kunye nokukhawuleza.

Indlela Yokuqala Ibhulogi

Iindaba ezilungileyo kukuba ukuqala iblogi okanye ukongeza iblogi kwisiza sakho esele sikhombise lula kwaye sithengeka. Kukho iinketho zeblogi zamahhala ezifana ne-WordPress.com kunye ne-Blogger, kodwa ukugcina ukulawula kunye nomfanekiso wobungcali, cinga ukutshala imali kwigama lesizinda kunye nokubamba, nokufaka i-WordPress okanye enye inkqubo yokulawula umxholo kumphathi wakho. Uninzi lweehosthost zinikeza oku.

Xa ibhulogi yakho iphakame kwaye isebenza , kufuneka uyigcine isebenzayo kunye nomxholo omtsha ukukhulisa ishishini lakho. Ngelixa ibhulogi yakho inokuyincoma ibhizinisi elikhoyo, kuyindlela enhle yokongeza imali engenayo. Unokukhuthaza ezinye iinkampani zeenkonzo kunye neenkonzo kwiimpawu zokuthengisa . Unako ukubonelela ngeentengiso okanye ukondla amanxeba kwi-blog yakho. Ukuba unomsebenzi woshishino okhuthazayo kunye nebhulogi yakho, unokwenza iimveliso zakho zokwazisa ukuze uncome.

Okanye, ukuba unayo imveliso yakho, unokunikela ngenkonzo.

Ekugqibeleni, njengazo zonke iimbono zezoshishino, impumelelo yakho ivela ekuthengiseni, kwaye ukuvumela i-market target yakho ikwazi malunga nebhulogi yakho. Izindlela ezinkulu zokufikelela kwiimarike zakho zixhaswa kwizentlalo , uluhlu lwe-imeyile , kunye nokufikelela kwezinye iiblogi, abahlaziyi-podcasters kunye neendawo zokuhambisa uluntu .