Indlela Yokufumana Iwebhsayithi Yakho Yoshishino Ifunyenwe & Yivakashe rhoqo
Kodwa kwiintsuku zokuqala, "i-web-web" ininzi kakhulu efana nesayensi yeklasini yomzekelo wesistim somhlaba - iiplanethi ezimbalwa ezijikeleza ilanga.
Kuhluke ngoku ngoku xa amagama angundoqo angabalulekanga kwaye iwebhusayithi yakho ikhuphisana nayo yonke iMilky Way egcwele iiwebhsayithi, iiblogi kunye neeforamu.
Ngoko unokwenza ntoni ukuze wenze indawo yakho ifakwe njengeNkanyezi yaseNyakatho? Sebenzisa uluhlu olungezantsi ukufumana iindlela zokuqhubelela abathengi abanakho kwiwebhusayithi yezo shishino.
Okokuqala
1) Isiqulatho asikho nje ukumkani; yiyo yonke inkundla. Nika abathengi bakho isizathu sokutyelela ngokuqinisekisa ukuba kukho into ekhona kubo - imveliso (okanye) ulwazi abafunayo.
2) Yiba nomnxeba kwisenzo kwiphepha ngalinye. Yenza kucacile kwiindwendwe zakho oko ufuna ukuba benze, nokuba ungayinina kwi-newsletter okanye uthenge umkhiqizo.
3) Yenza umxholo wakho ube lula ukwabelana. Bandakanya amaqhosha okwabelana ngokubanzi kumxholo wakho ukwenza kube lula ngabantu ukuba babelane ngomxholo wakho kwi-Facebook, LinkedIn, Reddit, Google+, Pinterest, njl.
4) Ukuba kunokwenzeka, bhala uphinde uthumele imibuzo ethile kwiwebhusayithi yakho. Xa i-BuzzSumo ihlalutya i-share share counts zamanqaku angaphezu kwezigidi eziyi-100 zeenyanga ezili-8 zafumanisa ukuba ezi-8 zezona ziqendu ezili-10 ezabelwana ngazo ziyi-quiz.
5) Imibuzo ayisebenzi? Yakha ezinye iifographics. Bayabelana kakhulu nabo!
6) Khawucinge ngeendwendwe ezithunyelwa kwiiwebhusayithi ezithengisa imarike ekujoliswe kuyo. Unxibelelwano oluvela kweso siza elinolu hlobo lulandelayo lunokuba ngumqhubi wangempela wendlela.
7) Sebenzisa i-metrics ezifana ne-Google Analytics ukuhlalutya indlela abavakashi beendawo zakho badibanisa ngayo nomxholo wakho kwaye uqikelele ukuba ungayiguqula njani umxholo wakho ukwandisa izinga lokuguqulwa kwakho.
8) Qalisa i-email yephepha leencwadi-kwaye unike ithuba lokuba iindwendwe zakho zewebhu zibhalise kuwo kuwo onke amaphepha akho ewebhusayithi yezoshishino.
9) Ukunikezela ngexabiso elongezelelweyo kwiwebhusayithi yakho ehambelana nebhishini lakho kwaye iya kubhenela kwikharityhulam yakho ekujoliswe kuyo . Ezi zingabandakanya iinkqubo ezibandakanyekayo, iincwadi kunye nezicwangciso ezicetyiswayo.
10) Iingcamango ezingaphezulu zokunikezela ngexabiso elongezelelweyo: Ukunikezela nge-e-ncwadi okanye iphepha elimhlophe kwisayithi lakho. Ubungakanani bayo abukhathazeki ukuba uyayinikezela mahhala. Qinisekisa ukuba ibhaliwe ngokukodwa kumthengi wakho ofanelekileyo - kwaye qi ni sekise ukuba uvumele iindwendwe zewebhu zikwazi ukuba zingathumela i-e-ncwadi okanye iphepha elimhlophe kwabanye.
Hlala Uhle kwi-SERPs
11) Ii-injini zophando zinika uninzi lweendwendwe kwiiwebhusayithi ezininzi ukuqinisekisa ukuba indawo yakho iyinjini yokukhangela.
12) Qinisekisa ukuba yonke iphepha lewebhusayithi yakho yezo shishino lilungiswe ngokufanelekileyo ukukhangela. Dinga uncedo? Khangela i-Google Search Engine Optimization Starter Guide.
13) Thabatha ingqalelo ekhethekileyo ekwenzeni i-tag ye-meta yakho yegama. Yiyo inkcazo yephepha lakho lewebhu eliza kuthi libonise kwiziphumo zekhompyutheni. Oku kubhaliwe kakuhle kukuba, ngokusemandleni ukuba iphepha lakho liza kuphumelela.
14) Sebenzisa iimbalo ezicebile kumaphepha akho, ukuba kufanelekile.
Iimboniso ezicebile zinika iindwendwe zakho zewebhu zifumane iinkcukacha ezipheleleyo malunga nomxholo wakho kwiziphumo zophando zeGoogle - ulwazi olunokubangela ukuba banqakraze kwiphepha lakho kunokuba lomnye umntu.
15) Hlaziya i-website yakho rhoqo. Iinjini zophando zithanda umxholo omtsha (kwaye ikunika into yokukhuthaza kumajelo asekuhlaleni ).
16) Hlola i-intanethi yebhsayithi yebhsayithi rhoqo ukuqinisekisa ukuba bonke bayasebenza. Sebenzisa umhloli wokukhangela wamahhala efana ne-Xenu's Link Sleuth okanye i-Online Broken Link Checker.
Yenza Abavakhenkethi Bathuthuzeleke Kwanele Ukukuncoma Abanye
17) Yenza iwebhusayithi yakho yezoshishino ithembeke. Qinisekisa ukuba unomgaqo-nkqubo wabucala kunye nolwazi olupheleleyo loqhagamshelwano lwezoshishino oluposwe kwaye ulisebenzise izibhengezo zoshishino kunye nolwangasese ukuqinisekisa ukuba lolu lwazi kubakhenkethi bakho bewebhu. Ukuba uhlawula intlawulo, fumana iSatifikethi se-SSL kwaye usebenzise uxhumano olukhuselekileyo kwaye uqinisekise ukuba abathengi abanokukwazi ukuba uxhumano lwakho lukhuselekile.
18) Phendula imibuzo yabathengi kwangaphambili ngokuba nemigaqo-nkqubo ebonakalayo neyophuhliswa ngokuphathelele iinkonzo zamakhasimende kunye nokuqokelela kunye nokusetyenziswa kwedatha yabathengi.
19) Qinisekisa ukuba iwebhusayithi yakho isebenzisa idizayini ye-web ephendulayo ukuze wonke umntu akwazi ukubona kwaye asebenzise iwebhusayithi yakho kungakhathaliseki ukuba yiphi idivaysi ayisebenzisayo-desktop, smartphone, tablet, njl.
20) Ukuba uthengisa nantoni na kwi-intanethi, sebenzisa inqwelo yokuthenga kunye nenkqubo yokukhokha ekhuselekile yamakhadi-mboleko. (Iiphakheji ze-e-commerce ezitshintshileyo zenza oku kulula kakhulu; jonga 8 iindlela ezilula zokufumana ishishini lakho elincinci kwi-Ecommerce .)
Ukusasaza ilizwi
21) Beka idilesi yewebhusayithi yezoshishino kuzo zonke iincwadi zakho eziprintiweyo kuquka onke amakhadi akho shishino, iincwadana, iincwadi zeendaba, i-letterhead kunye neentengiso.
22) Yenza igama kunye ne-URL yewebhusayithi yakho inxalenye yesayineli yakho ye-imeyile.
23) Ungakulibala ukukhankanya iwebhusayithi yakho xa uqhagamshelana nendawo.
24) Sebenzisa i-media media ukukhuthaza indawo yakho. Misa ikhasi le-Facebook, ikhasi le-Google +, i-Twitter okanye i-Pinterest kwi-shishini lakho-okanye bonke kwaye ulisebenzise rhoqo ukubandakanya i-market target yakho kwaye uyithumele kwiwebhusayithi yakho. Qalisa malunga nendlela yokudala iSicwangciso soLuntu lweMidiya uze ufunde amanqaku amaninzi malunga nokusebenzisa imidiya yoluntu kule ndawo.
25) Ungakulibali ukusebenzisa naziphi na izixhobo ezizodwa eziphathekayo zentlalo yoluntu, njengama-Google Hangouts okanye amaqela e-LinkedIn ukwakha ubudlelwane kunye noluntu.
26) Beka iintengiso kwiidiya zentlalo ozikhethile ukuqhuba ithrafikhi kwindawo yakho.
27) Ukuthabatha inxaxheba kwiifom e-intanethi kunye namaqela njengengcali. Ungabandakanya igama lakho lebhizinisi kunye ne-URL yewebhusayithi kwiisayinari ezintathu okanye ezine zomgca.
28) Yenza uluntu olukhululekile kwiwebhusayithi yakho ngokuba ngumthombo oxabisekileyo wabalobi. Bhalisela i-HARO kunye neentatheli ziya kuza kuwe.
29) Sebenzisa iimpapasho zokushicilela xa unento yokumemezela, njenge-e-ncwadi entsha ebhaliweyo okanye ibhankaso enkulu ebalulekileyo. Bathumela i-imeyile kumaphephandaba, abaxhasi bakho, abahlobo kunye nabahlobo. Olu luhlu lwee-20+ zamaHlathi eFree Press Release Distribution ezisuka e-Mashable ziya kusebenza.