Iintlobo ezahlukeneyo zokuThengiswa kweNtengiso kunye nokuba kutheni ufuna ukuqala ukwenza oko
Ubugcisa bokuthengiswa kwe-intanethi kubandakanya ukufumana ukudibanisa ngokuchanekileyo kokuthengiswa kwezicwangciso ezibhenkisayo kwimakethi yakho ekujoliswe kuyo kwaye uya kuguqulela ekuthengiseni.
Inzululwazi yokuthengiswa kwe-intanethi yiphando kunye nohlalutyo oluya kokubili ukhetha iindlela zokuthengisa zokuthengisa kwi-intanethi ukusebenzisa nokulinganisa impumelelo yezizocwangciso.
Yoshishino LwezoKhenketho
I-Injini yokuThengiswa kweeNjini iquka ukuSebenza kweeNjini zoPhando (SEO) kunye ne- Search Engine Marketing (SEM) . I-SEO yinkqubo yokucwangcisa iwebhusayithi yakho yezoshishino ukwenzela ukuba iphakame kwiindawo zokukhangela xa abathengi abanokungena kumagama okukhangela afana neminikelo yenu yemveliso. SEO ikhululekile. I-SEM ikhokhelwa ukuthengiswa kwezinto zokusesha - ukuba (ngokuqhelekileyo) ihlawulwe ngokukhawuleza, iinjinjini ezifana ne-Google ziza kubonisa isikhangiso sakho xa umsebenzisi engena kuphando usebenzisa enye yegama lakho elingundoqo. Iimpawu ze-SEM zinokunika ingxelo engcono kwi-ad yakho, njenge-rate-click-rate rate (inani lexesha lakho kwisibhengezo sele lichanekile ngokubhekisele kwinani lamaxesha anelungelo lokukhangisa).
Ukukhangisa kwi-Intanethi
Nangona kusekho iintengiso ze-intengiso kwi-intanethi, kukho ezinye iindawo ezikhethiweyo ezikhoyo, ukusuka kwii-intanethi (iphepha lewebhu eliboniswe phambi okanye emva kwekhasi lokuqukethwe elindelekileyo) ngokusebenzisa iintengiso zetekisi.
Imidiya eyahlukeneyo yoluntu, njenge-Facebook, inikezela ngamaphulo abo okuzonwabisa.
I-imeyili yokuThengisa
Emva kokuba wakha uluhlu lwe-imeyili lwababhalisi abanokuthi banomdla kwiimveliso okanye iinkonzo zakho, ukuthengisa nge-imeyili yindlela ephumelelayo yokufumana umyalezo. Unokuzigcina zihlala kunye neendaba zeenkampani, iziganeko ezizayo, kunye neminikelo ekhethekileyo.
Ungathumela iincwadi zeendaba kunye nemveliso eyenziwa ngokwezifiso okanye iminikelo yenkonzo ecacileyo kwiimfuno zabaxhasi.
UkuThengiswa koLwazi lweMidiya
Amacandelo eendaba eendaba njenge-Twitter, Facebook , LinkedIn, kunye nePinterest (nje ukubiza ezimbalwa) onke amathuba okuthengisa kwi-intanethi. Imidiya yoluntu yintetho - idinga inxaxheba ekhutheleyo kunokuthumela nje iintengiso kwiimveliso okanye iinkonzo zakho.
Ukubloga
Ukuba neblogi yebhizinisi yindlela enye yokuthetha nabathengi bakho kwaye uwagcine unolwazi malunga neemveliso okanye iinkonzo zakho. Ibhulogi ingasetyenziselwa ukunika iingcebiso kunye nokufumana impendulo encedo. I-Microblogs yi-subset yeeblogs - ngokuqhelekileyo eququzelelwe ukulungiswa kwimiyalezo emfutshane ithunyelwe nge-imeyili, umyalezo osheshayo, okanye i- Twitter .
Kutheni ufuna i-Online Presence
Ukuthengiswa kwe-intanethi kubaluleke ngokubaluleka kumashishini amancinci yazo zonke iintlobo. Kwixesha elidlulileyo, ukuthengiswa kwe-intanethi yinto into eyenziwa ngamatye asekuhlaleni kunye ne-mortar. Akuzange kube nengqiqo ukuchitha ixesha kunye nemali ekuthengiseni i-intanethi xa yonke ishishini lakho lendawo.
Ngoku ngokukhangela kwendawo yokukhangela kunye nomkhwa omtsha wabantu wokukhangela kwi-intanethi kuqala, kubalulekile. Ndiya kufikelela ekuthethi ukuba onke amashishini afanele afake ukuthengiswa kwe-inthanethi kumxube wabo wokuthengisa.
Ngaphandle kwintengiso kwi-intanethi, ukuthengisa kwakho kwi-intanethi kubaluleke kakhulu, nangona ungaqhubi ishishini kwi-intanethi - phambi kokuba umthengi omtsha anqume ukunyanzela amathuba okushishino lakho baya kuhlola ukuhlaziywa kwe-intanethi, ngoko ukwakha idumela lomgangatho kunye nenkonzo yabathengi ibaluleke kakhulu. Abathengi abangenwabahlali banokuthi bayeke ukuhlaziywa kwi-Intanethi kunokuba banelisekile, ngoko ukuba babe nolwazi oluqinileyo kunye nokubaninzi kwezimpendulo ze-intanethi kubalulekile kwimpumelelo yezoshishino kweli hlabathi ledijithali.