Inkcazo kunye neenkcukacha ze-Entrepreneur
Oko bavumelana ngako kukuba umrhwebi uthatha ingcamango, uvelisa ishishini elikujikelezayo, ulawula ibhizinisi, kwaye uthatha ingozi yokuphumelela kwayo.
Iintlobo zamaShishini
Esinye sezizathu ezingekho ukungavumelani malunga nencazelo yoshishino-mali kukuba iquka ezininzi iintlobo ezahlukeneyo zoshishino ezizimeleyo. Ezinye iintlobo eziqhelekileyo zoshishino ziquka:
- Ibhizinisi elincinci: Oku kubandakanya ivenkile zamama kunye nee-pop kunye nabanini bezoshishino zendawo. Ibhizinisi elincinci linokubandakanya intsebenziswano, i-proprietors yedwa kunye ne- LLC . Ngokuqhelekileyo nayiphi na ishishini elinabasebenzi abangaphantsi kwe-500, ngokubhekiselele kwi-Small Business Administration.
- Ibhizinisi elisekelwe ekhaya: Ibhizinisi elisekelwe kwikhaya linokuthi lingene phantsi kwecandelo leshishini elincinci, kodwa into ebalulekileyo kule meko kukuba iphuma ekhaya, ngokuchasene neofisi okanye kwenye indawo. Kodwa ngenxa yokuba ishishini liyaphuma ekhaya, ayithethi ukuba ayikwazi ukukhuphisana namashishini amakhulu. Enyanisweni, ezininzi iinkampani ezinkulu zaqaliswa ukusuka ekhaya , kuquka i-Apple kunye ne-Disney.
- Amashishini asekhompyutheni: ishishini elisekelwe kwi-intanethi linokuba lincinci, elisekelwe kwikhaya, okanye nakwiinkampani ezinkulu. Umehluko obalulekileyo apha apha kukuba ishishini lisebenza ngokukodwa kwi-intanethi. Oku kubandakanya iinkampani ezifana ne-Amazon okanye ezinye iinkampani ze-e-yorhwebo, ii-bloggers, i- Ebay kunye ne- Etsy , kunye nawaphi na elinye ishishini elenza uninzi lwezoshishino zalo kwi-intanethi.
- Abangenayo: Ukuze umvelisi ukuba acingwe njengomrhwebi, kufuneka ahambe ngaphaya kweengcamango zesigaba sokwakha imveliso aze ayithengise. Umzekelo omhle wabasunguli ukuba utshintsho kubanini-mveliso ngabathengisi kwiShark Tank .
- Usomashishini osisigxina: Abanini-nto basomashishini bafumana uvuyo olukhulu ekuqaliseni nasekuphuhliseni ishishini, kodwa kungekhona ekulawuleni kwalo, ngoko ke bayithengisa ukuba baqalise ingcamango entsha. Baye bathathwa njengabarhwebi ngenxa yokuba basebenza kwaye bafumana umngcipheko kwishishini ngelixesha abanalo. Ngamanye amaxesha, amashishini amashishini athathwe amashishini athile ngexesha elilodwa, athola imilambo emininzi yemali engenayo .
Iimpawu zoSomashishini oPhumeleleyo
Ezinye iingcali zoshishino zibonisa ukuba umqhubi wezoshishino ungumntu ongenamdla, umgangatho ofunyanwa ekuzalweni, kanti abanye bakholelwa ukuba nabani na onokuba ngumrhwebi. Ingaba umntu uzalelwe okanye ahlakulele, kukho iimpawu kunye neempawu ezifunekayo ukuze uphumelele ukurhweba kubandakanya:
- Ukunyamekela - Thetha kubamashishini abaphumeleleyo kwaye uya kudla uva ilizwi elithikhanuko xa bechaza oko benzayo. Ukulandela ukunyamekela kwakho ngenye yezona zinto zilungele ukuphumelela.
- Iingcamango ezizimeleyo - Abanini-ndlela basoloko becinga ngaphandle kwebhokisi kwaye abaxoshwa ngabanye abanokubuza imibuzo yabo.
- Injongo - Kunzima ukuphumelela nantoni na ukuba awukholelwa kwisiphumo esihle. Abasomashishini abaphuphayo kwaye bakholelwa iingcamango zabo, nangona zibonakala zingenakwenzeka.
- Ukuzithemba - Oku akusho ukuba oosomashishini abanakho ukuzithemba, kodwa bayakwazi ukunqoba, kwaye bakholelwa ukuba bangafezekisa injongo yabo.
- Ukunqongophala kwemithombo kunye neengxaki - Ukungabikho kwempahla, ulwazi kunye nezibonelelo ziqhelekileyo, kodwa oosomashishini banako ukufumana oko bakufunayo okanye bafumene indlela yokusebenzisa oko banako ukuze bafikelele kwiinjongo zabo. ufike endleleni, kwaye endaweni yoko ufumane iindlela zokuphumelela nangona ubunzima.
- Ubungqina kunye nokukwazi ukunqoba ubunzima - Abasomashishini abayekanga ukuqala kwisithintelo sokuqala, sesibini okanye sikhulu. Kubo, ukuhluleka akuyona inketho, ngoko ke bayaqhubeka bezama ukuphumelela, nangona izinto zihamba kakuhle.
- Umbono - Ezinye zeenkcazelo eziqinileyo zoshishino zibandakanya umbono njengento ebalulekileyo. Kunceda ukwazi iinjongo zakho zokugqibela xa uqala. Ukongezelela, umboniso ngumbane oqhubela phambili kwiinjongo zakho.
- Ugxininiso - Kulula kule ndawo ehamba ngokukhawuleza, rhoqo kwi-face-in-face-face world ukuze uphazamiseke. Oku kuyinyani ngokukodwa kwimisebenzi yokuqalisa ishishini edlalwa ngecala elilandelwa yi-object shiny syndrome (oko kukuthi iimveliso kunye neenkonzo ezithembisa iziphumo ezikhawulezayo), okanye zixhomekeke kwindawo engabalulekanga. Abashishini abaphumelelayo bajolise kwizinto eziza kubangela iziphumo.
- I-Action oriented - Abanini-ntsebenzo abalindelanga into engekho kwaye abalindele ukuba izinto zenzeke. Benzayo. Bayayinqoba imingeni kwaye ayiphephe ukukhawuleza .
Indlela yoba ngumNinimzi
Enye yezinto ezinzulu malunga nokuba ngumrhwebi kukuba nabani na onokukwenza. Steve Jobs, uBill Gates, noMark Zuckerberg babesekholeji xa beqala i-Apple, iMicrosoft kunye ne-Facebook ngokulandelanayo. Ihlabathi lizele oosomashishini ongazange uve ngelokuba wayenombono kwaye wawuguqulela ibe yishishini elikhulayo, elinenzuzo. Ukuba ngumrhwebi akusikhuni, kodwa ngumsebenzi kwaye ufuna amanyathelo amaninzi kuquka:
- Ukuphuhliswa kweempawu ezikhankanywe ngasentla.
- Ingcamango enkulu
- Isicwangciso
- Ukusetyenziswa ngokufanelekileyo kwesicwangciso.