Iindleko
Kucacile ukuba, iindleko kufuneka zibe yinto yokuqala yokuqwalasela xa wenza izigqibo zexabiso. Akukho shishini liyakwazi ukuzinza xa iindleko zigqithisa ukuthengisa.
Iimodeli ezithengisa ixabiso elilula zisebenzisa indlela "yeendleko kunye neendlela" apho ungeze khona ipesenteji eziqhelekileyo kwiindleko zakho ukugqiba ixabiso lakho.
Oku kuya kuqinisekisa inzuzo xa nje ugcina ukuthengisa, kodwa kungenakwandisa inzuzo yakho.
Ixabiso elithwayo
Abathengi bazimisele ukuhlawula oko bacinga ukuba kukho into efanelekileyo kwaye abanandaba neendleko zakho. Ukuba iindleko zakho zithintela amaxabiso angaphezu kwexabiso elibonakalayo, abayi kuthenga. Ukuba inani elibonakalayo liphezulu kakhulu kuneendleko zakho, baya kuvuyisa ngokukhawuleza ixabiso elikunika umda omkhulu.
Omnye wemimiselo engcono yile yinto yokuthengisa. Umyinge wamanqaku okuqala uqala malunga neepesenti ezingama-100 zeendleko, kwaye izihlangu eziphezulu ziyakuthengiswa ngokuphindwe kabini ukuba umthengisi uyazihlawulela.
Nangona ixabiso elibonakalayo liphezulu kwingqondo yomthengi, unokuba nompembelelo kwimbono ngokunyusa amanqanaba enkonzo okanye uzibeke njengomkhangeli ophezulu. Ukuba ukhangele ukuthengisa ivolumu engaphezulu kumgama osezantsi, unokuzibeka njengelinye inzuzo efanelekileyo enokufikelela kuwo wonke umntu.
Khuphiswano
Ukhuphiswano yinto enye ebalulekileyo kwimilinganiselo. Iimarike ezivulekileyo kunye nekhululekile ziyancipha kakhulu, ngelixa i-monopolies inegunya elingenamkhawulo lokuphakamisa amaxabiso abo. Buza imibuzo emibini malunga nabaqhubi bakho:
- Ngaba banikela ngezinga elifanayo lomgangatho kunye nenkonzo?
- Ingakanani indleko kumthengi ukutshintshela kumncintisana ngokwexesha, ixabiso legesi okanye lokuthumela?
Xa unokukwazi ukwahlula ngokwakho, unamandla amaninzi okuza kufuneka ubeke amanani anjenge-monopoly-like. Ngaphandle kweemveliso, ezifana negesi kunye nokutya, usenokufumana abahlukeneyo njengokuba bekunene kwendlela ngexesha lokuhlwa. Ukuba uhluleka ukwahlula kwaye ubonwa njengelinganayo nabaqhubi bakho, uya kuhlala ukhuphisana ngamaxabiso.
Spoilage Ingozi
Kwakhona kufuneka uqikelele ingozi ebonakalayo kunye neyobuchule. Umngcipheko wangempela xa izinto ezinokutsha okanye ezikhatywayo, ezifana nobisi okanye iikhalenda, zihamba kakubi okanye zingaseluncedo. Umngcipheko osemgangathweni xa izinto ezingezantsi zonyaka, ezifana nokuhlobisa iholide, zingathengiswa kunyaka ozayo kodwa iindleko zokugcina zikhokelela ekuthatyeleni izinto ezingasetyenziswayo.
Xa kukho ingozi yokulahleka, kufuneka ukuba ube nolondolozo oluthe xaxa xa ubeka amaxabiso okuqala okanye ukhawuleza ukunika izaphulelo ukukhusela inkunkuma kwizinto ezingenakuthengiswa.
Iinkokeli ezilahlekileyo
Awudingi ukufumana inzuzo kuyo yonke into. Ezinye izinto zingabhaniswa kwilahleko ukuqhuba abathengi kwivenkile yakho ngethemba lokuba kunokuba wenze ilahleko xa bethenga izinto ezongezelelweyo, izinto eziphezulu.
I-Costco ngenye yezoshishino eziphambili kumqhubi xa kuziwa kubaholi belahleko. Inkampani ithengisa malunga nezigidi ezingama-70 eziphekwe ngokukhupha iinkuku ngokulahlekelwa unyaka ngamnye.
Abaphathi bakholelwa ukuba abathengi abaza kwivenkile bazi ukuba bangathatha ukutya okukhawulezayo baya kuthengwa izinto ezongezelelweyo, bakhule ngakumbi bathembekile kwaye bakhuthaze ukuthengiswa kwamalungu amaninzi.
Ezoqoqosho zokukala
Iinkampani zenkqubela phambili zineengxaki zokufuna ukuhlawula iindleko zabo ezizithengisayo kunye neentengiso ezimbalwa kunye nokungenawo amandla okuthenga ukunciphisa iindleko zabo eziguquguqukileyo ngokuthetha ngezaphulelo zevolumu kubathengi babo. Unokukhetha ezimbini kwiimeko. Okokuqala kukugcina amaxabiso angaphezu kweendleko ukwazi ukuba amaxabiso akho aphezulu angenza kube nzima ukukhetha isabelo semarike kwaye ukunciphisa amaxabiso njengoko ulinganisa umveliso. Okwesibini ukubeka intlawulo yakho esekelwe kwisithuba sakho sokuphuka-nendawo kwaye uthathe ilahleko ekuthengiseni kwangaphambili kwi-push push ukuze uthole i-share share market.
Ukuqokelela
Ukubambisa sekude kusekho isicwangciso esithandekayo sekhebula, intanethi kunye neenkampani zefowuni, kodwa ngoku kutsala kwakha umdla ngakumbi kwi-Walmart ye-3.3 billion ye-Jet.com.
KwiJet.com, ngalunye ixesha umthengi ungeze into enqwelweni yakhe, intengo yazo zonke izinto enqoleni yakhe ihla ngeentente ezimbalwa ukumela iindleko zokunyuswa kweenkampani kunye nokwandisa inzuzo kwii-oda ezinkulu.
Ixabiso lentengo linokukunceda ukwandisa ukuthengiswa kwakho okuqhelekileyo kunye neentlawulo jikelele xa abathengi banokuba bathambekele ekuthengeni into enye ngexesha.
Ixabiso lentlalo
Ngamanye amaxesha, intengo ayikho malunga neendleko zangempela kodwa ukuba abathengi bakujonga njani. Yingakho abathengisi bemoto bafuna ukuxoxisana ngokusekelwe kwiintlawulo zenyanga ngaphandle kwexabiso elipheleleyo lokuthengisa.
Abathengi banokuziva bengcono ngokuhlawula i-100 kuphela ngenyanga ngenyanga engaphezu kwe-$ 1,000 ngonyaka, kwaye i-$ 99 izandi izandi ezibiza kakhulu kunokuba zihlawule inani elingu-100 lemali. Ngelo xesha, abathengi bekhangela umkhiqizo ophezulu okanye isevisi banokuziva bengcono ukuhlawula intengo ephakamileyo kunezantsi.
I-key is that price is just in the presentation as in the numbers.
Injongo
Umbuzo omkhulu ekuphenduleni yintoni umgomo wokugqibela ofuna ukufezekisa? Ngaba uzama ukwakha isabelo semarike, ukubeka abaphiswano ngaphandle kweshishini , ukwandisa inzuzo, ukuphakamisa imali ekhawulezayo ukuze uphile kwenye inyanga okanye uzibeke njengenye indlela ephantsi kweendleko?
Injongo yakho yokuphela iya kubakhokela isicwangciso esiliqingqiweyo esilandelayo kunye nendlela olandela ngayo.