Umzekelo wokugqibela

I-backgrounder ibinqaku elifutshane elifingqa inkcazo okanye inkampani ye-press and media; ngenye yezinto eziqhelekileyo zokushicilela ukuba umlobi we-freelance okanye umlobi we-PR angacelwa ukuba anikezele. I- backgrounder ivame ukunikezelwa ngokushicilelwa kwamaphephandaba okanye ezinye izicatshulwa ezimfutshane. Injongo yesigxina sogqithiso kukunika imbali emfutshane yembambano okanye isiganeko esingaphantsi nangaphezulu kweenkcukacha ezibandakanyiweyo kwikhompyutha okanye ukucetyiswa kweengcebiso .

Khangela, abasebenzi beendaba kunye nabanyathelisi bamaphephandaba baxakekile. I-backgrounder isebenza ngenjongo yokubalalisa ulwazi kubo. Ufuna ukuba babe neenkcukacha ngebali lakho, kunjalo? Awufuni ukuba bawube! I-backgrounder ingenye enye into ehlukileyo, ingcaciso ecacileyo ukuba wena, njengombhali, unako ukondla kwi-press!

Ngoko, bhetele ungenza kakuhle!

Yintoni edibeneyo kwi-Backgrounder?

Njengoko kuboniswe kule nkampu ye-sampula, iziqendu eziyinxalenye yecandelo liyi-sishwankathelo ehamba phambili yebali, imbali yembambano, isishwankathelo sezenzo ezithathiweyo (oko kukuthi, yintoni eyenza ibali elikhoyo langoku kwaye libaluleke kakhulu MANJE), kwaye Amanye amabali atyhileyo (ngokuphindaphindiweyo aphefumlelweyo kwaye acinezele) anokunceda kubathetheli xa bequlunqa ibali okanye ingxelo. Ezi zivame ukubandakanywa kwi-backgrounder ngokuchasene nokukhutshwa kweendaba okanye ukucebisa ngenxa yokuba ukukhululwa kunye neengcebiso zikhawuleza kwaye zize zifikelele kwinqanaba.

Sample Backgrounder

Nceda uqaphele, oku kuyimfuneko enkulu yokuhlaziywa / ukulungiswa kwakhona kwenqaku eliza kubhala ukuba ndibhalele umxhasi, njengoko zininzi zezicatshulwa endinike zona kule ngqungquthela kwi-PR / media .

Njengamanqabana am amanqaku am, isalathisi esilandelayo sibonisa isampuli kwifomati eqhelekileyo, kunye nemiyalelo kwiimpawu eziqhelekileyo .

Ulwaphulo-mthetho lomgaqo-siseko kwi-XXXX Isimo (isihloko esifutshane esishwankathela isizathu okanye intlangano)

Igama loMbutho

I-Backgrounder (ebhalwe njengolu hlobo ukuze kube lula kwiintatheli)

(Icandelo elilandelayo liya kuba sisishwankathelo esincinci sengxaki, isiganeko, okanye intlangano.) Ekuhambeni kokusebenza ekuthumeni kwethu (faka i-sampuli mission), umbutho wabameli kunye namaqela asekelwe kuluntu uye waqaphela amabali afanayo ngokuphathelele ukuphulwa kunye negunya eligqithisiweyo kwicandelo (faka isampula iqela) xa uphendula (faka isampula imeko). (Qaphela ukuba oku kungeniswa ngokuthe ngqo kwinqanaba kwaye uphendule ezininzi ezisisiseko, ngubani na ukuba uthayiphe imibuzo ebhaliweyo .

Amalungu e-Coalition asebenza kunye (iqela elijoliswe kuyo) kwiiprojekthi ezahlukahlukeneyo ziphawule le pateni kunye neziganeko ezabelwana ngazo ezibangele uphando olongezelelweyo. Isimo sangoku sophando ngu-Freedom of Information Act (FOIA) isicelo sezinto eziphathelele (imeko). (Isicelo se-FOIA sibonisa ukukhululwa kogcino ehamba kunye nale nkcukacha.)

Faka Ingqungquthela engumxholo apha (Khumbula, umbhali, imixholo kunye namacandelo anokunceda ukukhwabanisa, ezo zonke iincwadana zeendaba ezixakekileyo zinexesha!)

(Ngeli nqanaba, i-backgrounder delves ibe yinkcukacha ebalulekileyo yolu meko. Sebenzisa le sampuli ukuqonda ifomathi yale nkcukacha.) Eli qela lihlala libandakanya kwizenzo okanye kwiimeko zokuqhuba isenzo ngaphakathi koluntu. Nangona kunjalo, le meko encinci iya kuba (inkcazo yengxaki ehambelanayo, ukunika ubungqina obuxhasayo kunye neenkcukacha).

Ukukhuthaza ukukhanya okukhulu kwiimeko, ukusebenzisana kwethu kuqalise ukujongwa ngokujonge kwiindlela kunye nokunxibelelana okubangelwa ezi ziganeko eziphakamileyo. Isicelo se-FOIA safakwa ngokusemthethweni ngomhla we-X.

Faka umxholo ophantsi kweSiqendu esilandelayo (kwakhona, umbhali, khumbula ukuba imixholo engezantsi ngabahlobo bakho.)

Isicelo se-FOIA sifuna ulwazi malunga neemeko apho (iqela elijoliswe kuyo) linika olu hlobo loncedo kwezinye i-arhente yoluntu kwaye lithatha inxaxheba kwimisebenzi efanayo, ububanzi bamagunya abo omthetho kulo mbandela, umgaqo-nkqubo osebenzayo onikwe wona, izixhobo zokuqeqesha ezibonelelwe , idatha yeenkcukacha, kunye nezikhalazo ezifakwe kunye (i-arhente) ngenxa yezi zinto.

(Naku kwakhona, sikhethe ukuphula elinye icandelo kunye nombhalo othi: Ukunyanzeliswa, kunye neziphumo

Ezi zinto zingaphula amalungelo omgaqo-siseko wabantu abani (yongeza imeko apha). Kwakhona, ukusetyenziswa (isampula ye-arhente) kubangele ubandlululo (iqela elijoliswe kuyo).

Amazwi avela kwi (Iqela leNgcaciso) (Yilapho siza kuqala ukuxelela amabali afanekisayo, kwaye umxholo ufanele ufanane nelo toni uze uqwalasele iingxelo zeendaba.

Amabali afanelekileyo ahlanganiselwe (iqela lokukhuthaza) kwaye lingasetyenziselwa amalungu omaphephandaba ekuqulunqeni amabali kunye neengxelo malunga (nemiba ekhoyo).

(Kulesi sikhala, amabali amaninzi afakwayo aphikisana nombono kunye nokubonelela ngezibonelo kunye neenkcukacha.) Ngokomzekelo othile, ezi ndaba ezimfutshane malunga nomhlathi omnye zichazwe ngamaphupha. kwinxalenye yombhali weendaba).

Mayelana neQela lokuBala (Inxalenye phantsi kwesi sibhalo sinika ulwazi oluyimfuneko oluyimfuneko kwintlangano ngokwayo.

Esi sithuba sichazela imbali emfutshane malunga neqela elikhupha i-backgrounder kwaye ngokuqhelekileyo kubandakanya ukulungiswa kwemishini, amalungu kunye nolunye ulwazi olubalulekileyo olufunekayo ukuba ufumane ulwazi. Qinisekisa ukuba uquka iwebsite kunye nolwazi lokunxibelelana.

Isiphelo: Umzekelo wakho wokugqibela

Apho unayo, umzekelo wephepha lokugcina. Eli phepha lalinomxholo we-header phezulu, kunye neenkcukacha zoqha ga mshelwano. Kwathunyelwa njenge-PDF (ukhetho oluqinileyo, olulindeleke kwaye lufikeleleke lula ngabathengi beendaba), kunye nokukhululwa kweendaba. Bobabini babhalwe ngokucacileyo kwi-intatheli.