Iyintoni ingcamango yoshishino lwemveli? Iseluleko evela kumashishini.
Yintoni i-Muse Business Idea?
Ngethuba lokwenza imali elithengisekanga ukuseta kodwa okwenza iholo engenayo ngenkathi udibanisa, udle isitya se-cereal okanye ubukele iTV.
Kuvakala ukuba kuhle ukunyaniseka, kodwa enye yezona zinto zithetha kakhulu malunga neenkcukacha zeTy Ferriss ezithandwa kakhulu kwiNew York Times Bestselling ncwadi, I-Hour Four Workweek.
Kodwa umshishini we-museum usebenza njani kubantu abaqalayo? Sifikelele kumntu osomashishini ophumelelayo ukuba afune okungakumbi.
U-Jesse Phillips, umqambishelana weenkampani zekhalenda uNeYYear, uchaza ishishini lemyuzi njengolu hlobo: "Yiyo yoshishino elizenzekelayo elikunika injongo yakho yenyanga kwinani lentlawulo, ngoko unokukwenza oko ufuna." I-Phillips yaphefumlelwe kakhulu yincwadi kaFerriss ekuqalekeni kwenkampani ukuhambisa iikhalenda ezilungiselelwe kakuhle ukubanceda abantu balandele kwaye bafezekise iinjongo zabo ngaphezu konyaka. Le nto yajika yaba yintengiso yakhe kwimyuziselo kwiminyaka.
"Siqalise uNeYear ukunceda abantu bafezekise amaphupha abo," wachaza. "Enye yezona ndlela ezigqwesileyo zokugxila umgudu wakho wokufezekisa amaphupha akho kukucwangcisa nokusukela iinjongo.
Oku akufuneki ukuba yinto ephosakeleyo okanye ecacileyo, kulula nje ukucinga ngamanyathelo okufezekisa into ethile, kunye nokwenza izihlandlo zenyathelo ngalinye. "Ekuqulunqeni ikhalenda enkulu, ekwakhelwe kuyo, yena kunye namaqabane akhe ajonge yenza loo nkqubo ibe lula njengoko kunokwenzeka.
Uqhubeka uchaza: "I-museum ayiyonto.
I-museum ayikho malunga nokuphishekela intshutshiso yakho. I-museum i malunga nokufumana indawo apho ungenza imali. Kalula. Ngomsebenzi omncinci kangako. Ukugxininiswa kumgama omhle, umgudu ophantsi, oya kuthi awube ngumtsalane / onomdla / ozalisekisa izinto zakho. "
Ngaba Udala Ngempumelelo I-Muse Business?
Emva kokudala ngempumelelo ishishini elincomekayo elitsha lifakwe kwi-design site ye-Fab.com, nasi iziphakamiso zikaJesse ekuqondeni i-"muse" yoshishino:
1. Yenza into abantu abayifunayo, kungekhona nje into oyifunayo.
Ukuba unengcamango enhle kunye nabantu abayi-100 kuphela kwihlabathi abayifunayo, awuyi kuyenza imali ekuthengiseni yona (ngaphandle kokuba ihlawule i-$ 100,000 kuyo - kodwa leyo ayiyiyo "intengiso" yoshishino). Oku kuthetha ukuba unokwenza uphando oluninzi ukuze ufumane ithuba emakethi.
Iqhinga kule nto lifumanisa oko abantu abachitha imali. Kukho ezininzi iiprojekthi eziphumeleleyo kwi-Kickstarter ehambelana nekhofi. Iingcamango zekhofi eziqinileyo ziza kuhlawula imali kwi-platform. Mhlawumbi unako ukuza kunye nengcamango yekhofi? Iifowuni ze-iPhone ziye zaxhaswa ngemali. Ingaba unombono we-iPhone accessory eya kusombulula ingxaki yangempela?
Funda ngakumbi ngoku apha malunga nendlela yokwenza uphando kwaye ufumane ingcamango yoshishino olumcebisi.
2. Hlola phambi kokuqalisa!
Abantu abaninzi bayeke umsebenzi wabo kwaye baqale ivenkile yokudlela! Bazabalazela iminyaka engama-3 baze bahambe. UFANELE wenze iprototype, uvavanyo kunye nabasebenzisi bokwenene, ubone ukuba abantu baya kuyithengisa imveliso yakho, phambi kokuba utyalise itoni yemali nexesha. Yiyo yintoni ingqinisiso yembono yenkcubeko, kwaye ngaphandle kwayo unganokungaphumeleli ngexesha elide. Ukuqinisekiswa kutheni ndiyathanda iKickstarter - kukunceda ubone ukuba abantu abaphuma ngaphandle bazimisele ukuthenga imveliso yakho. Kodwa unokwenza kube lula kunoko, yenza nje uphando lwabantu. Fumana abantu abathenga iimveliso ezifanayo kwaye babuze ukuba bangazithengela zakho. Beka iphepha elilula lewebhu kunye nokuQalaRock okanye into kwaye ubone ukuba bangaphi isibhaliso. Oku kulula ukwenza. Inxalenye eyona nzima kunyanisekileyo nawe.
3. Yimele uzimisele!
Akukho owaziyo ikamva. Akunakwenzeka ukudala imveliso epheleleyo ehlangabezana neemfuno zabaxhasi ngaphandle kokuvavanya. Ngoko ke, xa uqalise kwaye uqaphele enye into efunwa ngumthengi, kufuneka uzimisele ukutshintsha. Iqhayiya kunye nobuwula ukuba uzame ukuphoqa intando yakho kwimarike, kufuneka uguqule ngolwazi lwakho olukhulayo lwentengiso yakho.
Oku ngakumbi malunga nophando lwemarike
4. QALISA!
Abantu abaninzi kakhulu (mna ndibandakanya), banombono omkhulu, kodwa ningenzi nto malunga nayo. Yenza iinjongo, qalisa ukusebenza kubo, sibalo-mveliso yakho encinci kwaye uhambe. Ungazami ukusungula i-iPad elandelayo, nokuba! Qala ngento encinci kwaye elula, kodwa ngeelwandle ezilungileyo kunye nemarike ekhoyo (oku akulula ukuyifumana, kodwa ikhona ngaphandle). Imbono yoshishino lwembali yolwazi kufuneka ikhule ngokwemvelo, iqala ngohlobo lwabahlobo bakho, intsapho kunye nezinye iintlobo ezinokuthi zibe ngabaxhasi bemveliso yakho-ukuba bayayisekela kwaye bakubhawule ngokuqinisekileyo ingcamango yakho, ungena into ethile.
5. Ukuyila kubalulekile.
Uninzi lwabasomashishini abanesiphelo kwi-design xa beqala. Ndagijimela kumsunguli we-About.me kwi-SXSW unyaka omnye waza wathi: "Ukuyila akuyona nto ebaluleke kakhulu. Oku kunjalo. ukuhamba. nyaniso. Singabantu. Sigweba iincwadi ngokukhusela kwabo. Asikwazi ukunceda, yindlela ubuchopho bethu basebenza ngayo. Ngoko ke, yenza uyilo lakho liyilo. (i-sleek neyomhla kunye neyinto encinci isoloko kulula ukuyenza, ithatha ixesha elincinci kwaye libukeka likhulu!) Idizayini yintengiso enkulu.