Uguquka, iiWebhsayithi zokuvavanya zingaba yiCandelo elincinci lokuCoca.
Ehlabathini lemivuzo emisebenzi engekho emthethweni, kuyavuya ukwazi ukuba kukho iindawo ezincinci ze- intanethi ezixhomekeke kuzo onokuzifumana ukufumana imali engenayo. Enye into efana neyovavanyo yewebhu.
Ukuba awuzange uzame, ke ngoku ixesha elifanelekileyo lokufunda ukuba yintoni, ubuninzi obungayenza, kwaye ngubani oza kukuhlawula ukuba uqalise.
Yintoni iVavanyo leWebhsayithi?
Uvavanyo lwewebhu luyinto engqalileyo apho abantu abangenazo izibophelelo ezichanekileyo kwixesha elichitha ixesha lokusebenzisa i-brand, ukufikelela kunye nokuhlaziya i-website yebhsayithi njengendlela yokunika ingxelo malunga nokusebenza nesibheno sesiza.
Ukuhlolwa kwewebhsayithi kuyabaluleka kwindawo yamarhwebo namhlanje, apho iiwebhsayithi zidlala indima ebalulekileyo kwimida yamancinane kunye namakhulu amakhulu okufikelela, ukubandakanya nokuguqula abathengi be-intanethi. Akwanele ukuba newebhusayithi - iwebhusayithi kufuneka ilungiswe ngendlela eyenza ukuba iqulunqe amaqumrhu entengiso kwaye ekugqibeleni iqhuba ukuguqulwa kwenzuzo.
Xa ukhangela inani lemali kunye nemali yemali efaka imali kwi-web design kunye nophuhliso, kuyacaca ukuba kutheni bathatha ukuvavanya kangaka. Nangona iimeko zonke zihluke, zilapha iindleko eziqhelekileyo zokuphuhlisa i-website yangokwezifiso (ngokwe-Digital.com):
- Iwebsite yezoshishino ezincinane: i-$ 2,000 ukuya kwii-8,000 zamawaka
- Iwebhusayithi yezoshishino phakathi: i-10 000 ukuya kwii-25,000 zamawaka
- Iwebhusayithi ye-Ecommerce: i-$ 5,000 ukuya kwi-40,000
- Iwebhusayithi enkulu yezoshishino: $ 25,000 ukuya kumawaka angama-40,000
Kwaye ezo ziindleko zokuvuka nokusebenza. Xa uphosa iindleko ezongezelelweyo-kuquka igama lesizinda, isitifiketi se-SSL, ukusingatha iwebhusayithi , inkqubo yolawulo lwenkqubela, ukucwangciswa kwewebhu, ukuzithengisa, kunye nokwenza kakuhle-iindleko eziqhubekayo zingaba ngamawaka eedola ngenyanga.
Ngokucacileyo, ukuba ishishini liza kutyala kwiwebhusayithi, bafuna ukuqinisekisa ukuba isebenza. Zineendlela ezininzi zokumisela ukuba isayithi isebenza kakuhle kangakanani, kodwa akukho nto inokubetha ubunjani obuhlaza, obungenasiphelo sovavanyo lomsebenzisi.
Unokuzifumana phi iinjowuni zokuvavanya?
Masicaciswe ngento enye ngaphambili: awuyi kuzuza ii-website zokuhlola ezizityebi-ubuncinane kule ndawo.
Ngenxa yobuninzi babantu, ukuhlolwa kwewebhsayithi akuklanyelwe ukuba ube ngumsebenzi wakho wexesha elizeleyo kwaye ayiyi kufaka indawo yakho yonke ingeniso. Kodwa, unokuncedisa ingeniso yakho kwaye ikunike imali encinane yokuchitha imali ngeveki, elandelayo ngekhefu, okanye ekuthengeni okukhulu ngaphandle kokuchitha yonke imali yakho.
Ngokuqhelekileyo, iinkampani ezininzi zokuhlola i-website ziya kukuhlawula i-10 ye-website nganye kwiwebhusayithi ovavanya ngayo. Ngamanye amaxesha uza kufumana i-$ 15 ukuya kuma-25, kodwa ezi zinto ziyingqayizivele kwaye zixhaphazwa kuphela kubantu abanamava. Iseshoni yokuhlola isayithi ihlala imizuzu eyi-15 ukuya kwe-30, nangona kukho ezimbalwa ezingagqitywa ngokumalunga nemizuzu eyi-10.
Kwiimeko ezininzi, amathuba okuhlola i-website athunyelwa kubasebenzisi nge-imeyile-okanye ngaphakathi kwiplani ye-intanethi-kwaye kufuneka 'ubango' uvavanyo ukuze ufumane ukufikelela. Ngokuxhomekeke kwinani labasebenzisi abanokhuphiswano ngamathuba, kunokuba nzima ukufumana iimvavanyo ngeenkampani ezithile kunabanye.
Ukuba uthumela izibonelelo ezintlanu zokuvavanya iiwebhsayithi ngosuku, mhlawumbi ucele ibango elilodwa okanye ezimbini-kwaye kufuneka usebenze ngokukhawuleza. Xa uthethile, i-$ 10 eyongezelelweyo ngosuku iyakongeza. Ukuba uvavanya iiwebhusayithi ezintlanu ngeveki ngeli nqanaba, unokulindela ngokufanelekileyo ukuba wenze i $ 200 ngenyanga.
Akulunganga, kunjalo?
6 Iinkampani eziza kukuhlawula ukuhlola iiWebhusayithi
Kulungile, ngoku ngoku ukuba uyazi ukuba yiyiphi i-website yokuvavanya kwaye unokulindeleke ukuba ulindele ntoni, vumela 'ukujonga ezinye iinkampani eziza kukuhlawula. Kukho iiplani ezili-12 kwi-intanethi, kodwa nantsi ezinye zezona zinto zilungileyo:
1. Umsebenzisi
UmsebenzisiUkuhlola enye yeenkampani ezihlonishwayo kwiindawo zokuhlola kwiwebhusayithi. Iimveliso ezifana ne-Apple, iMicrosoft, eBay, i-Twitter, i-Evernote, i-Dropbox kunye ne-Yahoo! basebenzise rhoqo iqonga (kunye nabahloli bazo bewebhu) ukuba bavavanye rhoqo iiwebhusayithi zabo, ukukhutshwa kwezinto ezintsha, kunye nokubeka iliso kumawaka abanye. Ukususela kwicala lokuhlola lomsebenzisi, ufumana i-$ 10 nge-PayPal nganye yevidiyo yomzuzu eyi-20 owugqibileyo. Kwiimeko ezininzi, ufunwa ukutyelela iwebhusayithi okanye insiza, gcwalisa isethi yemisebenzi eyahlukileyo, kwaye uthethe iingcamango zakho ngokuvakalayo njengoko uhamba ngephepha kwaye uvavanya amava omsebenzisi wesiza.
Ukunyaniseka nokungafihli komsebenzisi we-UserTesting inxalenye yento eyenza inkampani ibe yinkulu. Baya kuba ngabokuqala ukukuxelela ukuba awuyi kuba nobutyebi usebenzisa indawo yabo, kodwa banikezela ngamathuba amaninzi. Inani lamathuba omsebenzisi othile linikezelwa kuxhomekeke kwimilinganiselo yabantu kunye nokulinganiswa komgangatho.
2. I-Userlytics
Enye inkampani elula kakhulu kwaye inyanisekileyo yokusebenza kunye ne-Userlytics. Ziyinye yeenkampani ezimbalwa ezingafuneki uphicotho ukwenzela ukuba zilungele ukuvavanya kwaye zivulelekile kunoma ubani na kwilizwe.
I-downside inokwenzeka kukuba mhlawumbi uya kubhalwa ngevidiyo, eyenza abanye abantu bangakhululeki. Omnye umbuzo ongabazekiyo kukuba uhlawulwa kuphela xa umxhasi wokugqibela uvavanya uvavanyo lwakho ngokuqinisekileyo. Oku kuthetha ukuba unokwenza iiseshoni zokuvavanya imizuzu engama-20, landela yonke imiyalelo, kwaye ungahlawulwa. Ayenzeki kakhulu, kodwa kwenzeka.
3. WhatUsersDo
WhatUsersDo iyingqayizivele apho inkampani ihlawula ukuba uvavanye iiwebhusayithi ngaphambi kokuba ahambe aphile. Oku kuthetha ukuba ufumana ithuba lokuba ngabanye bokuqala ukusebenzisa iwebhusayithi kwaye unike ingxelo engenangqiqo eya kungena kwi-planning pre-launch plan.
Mhlawumbi inxalenye engcono kakhulu malunga ne-WhatUsersDo kukuba kulula ukuqala kwaye kukho amathani amathuba. Inxalenye engumngeni kukuba banenkqubo ecacileyo yokucoca, oku kuthetha ukuba uya kuzuza kuphela inxalenye yamathuba okuvavanya owenzayo. Ukuba uyamkeleka, amava okuvavanya aqonde ngqo kwaye ahlawule ngokuza nge-PayPal ngomhla we-25 kwinyanga nganye.
4. Qala uQala
Ayinayo yonke iibell kunye neengcingo ezinye ezinye iinkampani ezinikelayo, kodwa i-StartUpLift yenza into ayithethayo. Bahlawula i-$ 5 nge "impendulo" kwaye bavumele abasebenzisi ukuba bamkelwe ngokukhawuleza. Nangona kunjalo, ngenxa yokuba uwamkelekile akuthethi ukuba uya kufumana amathuba okukhawuleza. Bavame ukugqithiswa ngokugqithiseleyo ngababoneleli ngeengxelo kwaye unokufuneka ulinde kumgca wokufumana ithuba.
5. TryMyUI
I-TryMyUI yenye yeenkampani ezithembekileyo kwiindawo zokuhlola iwebhusayithi, kodwa nazo zifuna abasebenzisi ukuba benze inxaxheba yabo ukuze bahlawulelwe. Imizamo yesigxina okanye impendulo engxamisekileyo ayiyi kwamkeleka.
I-TryMyUI ihlawula i-$ 10 ngeseshoni yokuvavanya imizuzu engama-20 kwaye ifuna ukuba urekhode ngokwakho ngevidiyo kunye nomsindo, ngelixa unika iimpendulo ezibhaliweyo kwi-survey ye-wrap-up. Unokulindela ukufumana amathuba ambalwa ngeveki.
6. Bhalisa
Ukubhalisa akukona kwinqanaba njengamanye amaqela ahlolwe kwiwebhusayithi aphaliswe apha, kodwa asebenza. I-downslele ephantsi, amava ahlawuleyo aphantsi apho abanye abantu baya kuthokoza kwaye abanye abayi kubona njengelungelo elifanelekileyo lokuba ixesha lokutyalomali.
Ngenxa yokuba akudingeki urekhode ividiyo okanye i-audio, kwaye iimvavanyo zithatha imizuzu embalwa (ngokuchasene nemizuzu engama-15 okanye engama-20), ukuhlawula oku kuncinci (ngokuqhelekileyo ukusuka kwi-$ 0.10 ukuya kwi-1.50). Ngamanye amazwi, akudingeki wenze okunye, kodwa ngokuqinisekileyo awufumani nto.
Iingcebiso zokuphumelela nge-Payment Website Testing
Ngenxa yokuba uvavanyo lwamawebhusayithi luye lwafumana uluntu ngokubanzi kwiminyaka njengethuba elifanelekileyo lokufumana imali elula ukusuka ekhaya, kukho abantu abaninzi abasayine ukuba bavavanye amawebhusayithi ngala ma nkampani. Ngaloo ndlela, kufuneka ukwazi ukuba wenza ntoni ukuba ufuna ukukwenza ixesha lakho namandla.
Nazi ezinye iingcebiso kunye neziphakamiso zokwenza uninzi lwamava akho:
- Thatha olu phicotho. Phantse yonke inkampani izakufuna ukuba ungene kulokho abiza ngokuthi "uphicotho" ngaphambi kokuba uhlawulelwe ukuvavanya iisayithi zabaxhasi. Unokulingwa ukuba ukhawuleze ngokukhawuleza, kodwa thabatha oku kuphicothwa ngokukodwa kwaye uza kuba nethuba elingcono lokufaneleka.
- Bhalisa kwiindawo ezininzi. Ngelixa ungeke ufikelele kwi nkampani oyithandayo kakhulu, bhalisa kwiindawo ezininzi zokuvavanya. Oku kuthetha nje amathuba amaninzi okuhlawulwa kwiiveki.
- Kha wuleza ukwenza. Uninzi lweenkampani zinikela ithuba lokuvavanya ithuba lokuqala lokuqala, isiseko sokuqala. Ngokukhawuleza xa ubona isibonelelo onomdla wokuthatha, samkele. Abaninzi bavavanya balinde imizuzu embalwa, kuphela ukufumanisa ukuba omnye umntu uwabethele kwi-punch.
- Musa ukukhawuleza ukuvavanya kwangempela. Ngenxa yokuba uhlawulelwa kwiseshoni yokuvavanya, kuyimvelo ukuba ufuna ukuwugqiba ngokukhawuleza. Nangona kunjalo, musa ukukhawuleza inkqubo yokuvavanya. Uvavanyo olulona luphawu olongezelelekileyo, unokufumana amathuba angakumbi.
- Ungafaki ukulindela. Okokugqibela, musa ukunyanisela ukulindela okanye uza kugcina udidekile. Awuyi kwenza i-$ 2,000 ngenyanga ngeevenkile zokuvavanya kwiiwebhusayithi. Kodwa ke unokwenza i-$ 200 (okanye ngaphezulu) kwicala ukuba unomdla kwaye ugxininise. Ekuqaleni, okulindelweyo makube ngama-20 okanye i-$ 30 ngeveki ngaphandle kokuba unesixa esiphezulu sexesha lokuzibeka kulo macala.
Kukho konke, ukuhlolwa kwewebhusayithi yinto oya kuyenza ngeenyanga ezimbalwa ngelixa ufumana amanye amathuba okunyusa ingeniso yakho. Akuwona umsebenzi ozinzileyo, okanye omnye oya kuhlawula zonke iindleko zakho. Xa uthethile, kunokuba yinto ejabulisayo, engaphantsi kwengcinezelo yokwenza imali eyongezelelweyo kwigumbi lokuhlala.
Yenza Imali Ye-Intanethi (Indlela Esemthethweni)
Ukuba ucinga iindlela zokwenza imali kwi-intanethi, uya kuhamba ngaphaya kwezinto ezininzi.
Ngombulelo, ukuvavanywa kwewebhusayithi yithuba elifanelekileyo. Isiphambili kukukwenza uphando lwakho kwaye uzimisele ukufaka umsebenzi othile. Emva kwexesha, umonde wakho kunye nokuzimisela ukubonelela ngempendulo esemgangathweni uya kuhlawula kwaye kufuneka ufumane imali encinane kwicala.