Uluhlu lweencwadi zezoshishino ezichaza indlela yokuqalisa ishishini liphela ngokungapheliyo. Nangona kunjalo, inani leencwadi ezilungileyo zokuvula kunye nokusebenzisa ivenkile yokuthengisa zimbalwa. Olu luhlu lulandelayo lukhethi lwethu oluphezulu lweencwadi ezicebisa ukuba abathengisi baqale ivenkile yabo .
I-Business Business Kit yamaDummies
I-desk egqibeleleyo yesithenkethi kubani na umntu ocinga malunga nokuqala ishishini lokuthengisa. I-guru guru lokuthengisa uRick Segel usihamba ngokucwangcisa ukuqalisa ukuqhuba ishishini eliphumelelayo. I-CD-ROM kunye neefom zoshishino, uluhlu lokukhangela, ukuprinta izinto zokuthengisa kunye nezinye zifakiwe. (John Wiley & Son)
I-E-Myth iphinde ibuyeke kwakhona: Kutheni uninzi lweShishini elincinci Musa ukusebenzisa kunye nento oyenzayo malunga nalo
Umcebisi ngeze shishini uMichael E. Gerber uthatha umfundi ngokunyathela kwamanyathelo omjikelezo wobomi bezoshishino njengoko uchaza indlela yokufaka iifundo zokukhwela imali kwiyiphi na ishishini. Uchaza kwakhona inkolelo yeshishini kunye nendlela yokuphepha ukucinga okusoloko kubangela ukuba ishishini lingaphumeleli. Nangona le ncwadi ayinakucelwa ngokuthe ngqo ekuthengiseni, iimfihlelo eziyimpumelelo zibonakala zixabisekileyo kunoma yimuphi umrhwebi. (Harper Collins)
Reengineering Retail
Siphila kwixesha langemva kwedijithali kwaye imithetho yokuthengiswa yatshintshile. Le ncwadi inceda ukucacisa utshintsho umthengisi kufuneka enze (okanye ukuba uqala nje kufuneka uqale kunye) ukuze uphumelele.
04 - I-Sales Sales yeBhayibhile
Incwadi ethengiswa kakhulu nguMathewu Hudson ngokuthengisa ngeentengiso yiRetail Sales Bible. Yibhaliwe ngokusekelwe kwiminyaka yophando yabathengi bezentengiso zokuthengisa. Ngokulandela aba baphambili kunye nokuhlalutya amaqhinga abo kunye nobuchule babo. abalobi bakwazi ukukhangela imodeli yokuthengisa eyadibanisa ndawonye iindawo ezilungileyo kumdlali ngamnye ophezulu.
Uthengiso lweeNgcaciso
Amava kaMbhali uCarlos Schroeder okhulayo isitolo esincinane sesipho kwi-$ 1.5 yezigidi ngonyaka-nxaxheba ichazwe kule ncwadi ebhalwe ikakhulu kubathengisi abancinci. Iquka iziseko zoshishino, kuquka ukufumana indawo, ukuchonga ukuba yeyiphi imveliso ekuthengiseni, ukuphuhlisa isicwangciso soshishino esilungileyo, nokulawula isitolo esikhethekileyo. (John Wiley & Son)
Isitolo Sakho: Abasetyhini Abajika Iphupha Yaba Yiyo
Ngokungafani neencwadi ezincinci zoshishino, le ncwadana ebonakalayo ebhenkisayo igxininisa kwiivenkile zezitolo, izitolo zokubhala, i-gourmet emporiums kunye nemigodi ngendlela yokudala. Ababhali basebenzisa amava abo ukuchaza indlela yokuqalisa ishishini lokuthengisa, ukuseka i-credit, ukhethe indawo, iimveliso zeemarike kunye nokunye. (Sterling Publishing Co.)
Ukuthengisa ngeenkcukacha: Indlela yokuQala nokuLawula iBusiness Small Retail
Iseluleko esilumkileyo kwifomati ngeyathelo ekusebenziseni ishishini lokuthengisa. Umbhali uquka imeko zemihla ngemihla efana nexabiso , imigaqo-mboleko, ulwalamano lwabasebenzi kunye neziboniso zokuthengisa. Iisampulu kunye neesebenzi zodwa zihlukanisa le ncwadi njenge-must-have kuyo nayiphi na i-sheleferensi yokuthengisa. (McGraw-Hill)
Qalisa I-Own Your Business Success Retail Business
Funda oko kusebenza kunye nendlela yokuphepha iingcambu eziqhelekileyo, njengabathengisi abaphumeleleyo kunye neengcali zentengiso ezivela kwilizwe lonke babelane ngamava abo obomi benyaniso kunye nolwazi. (McGraw-Hill)
09 - Izimpawu zithengisa
Ukusuka kubantu abakuzisa incwadi enkulu yokuthengisa yonke i-Times, i-Retail Business Kit ye-Dummies, iza kwiSayina ezithengisayo. Le ncwadi igxininise ekusebenziseni amandla ophawu lwakho kwisitoreji. I-"intengiso yangaphakathi" edibeneyo ngababhali, ichaza iinkalo ezi-5 zeempawu zonke iintengiso kufuneka ziphumelele.
Ukuphumelela kwi-Retail: Ukuphuhlisa umzekelo oxhasayo wokuphumelela ukuthengisa
Ukusebenzisa izifundo ezivela kwimiba ephumelelayo njenge-Costco, Target, kunye neWalgreens, abacebisi ababini abavelele bafumana iinkqubo zabadayisi. Le ncwadi ibandakanya inkonzo yabathengi , icebo lokuthengisa , iindawo zabantu, kunye neendlela zakutshanje zokubuyisela. (John Wiley & Sons Inc)
I-1001 Iingcamango zokudala ukuThuthukiswa kweRetail
Ubudlelwane bobudlelwane boluntu u-Edgar Falk ubonisa abanikazi bezentengiso ukungenisa indlela yokubuyisela amathuba kuwo wonke ummandla wezoqoqosho. Le ncwadi ihlola indlela yokucinga ngayo enkulu ekujonganeni nokhuphiswano olukhulayo kunye nokunganeliseki kwabathengi. (IPrentice Hall Press)
12 - Culturrific! I-Road map ukuya kwiNkcubeko yeNkcubeko
Amava kumthengi yinto yonke ekuthengiseni namhlanje. Akusekho okwaneleyo ukuhlangabezana nokulindela - kufuneka udlule. Culturrific! uhamba uhamba ngeyathelo ngokusebenzisa inkqubo yokufaka i-culture yevahia kwisitolo sakho sokuthengisa.
Impumelelo yokuThengisa
Isazi soRhwebi uGeorge Whalin unikeza umfundi isiluleko esisebenzayo kuzo zonke iindawo zokuthengiswa kweevenkile. Kusuka kwipropathi yokuthengisa ukubuyisela umthengi kwisitoreji, uMnu. Whalin uchaza indlela yokwenza ubuninzi beendlela zokuphanda iimveliso zokunyusa ukuthengiswa kwezithuthi kunye nokuthengisa. (Willoughby)
Qala kwaye usebenze iBusiness Retail
UJim Dion kunye noTed Topping bajongana nezihloko ezinzima ezifana nokukhetha indawo efanelekileyo, ukuqesha abasebenzi abalungileyo, ukuthengisa kunye nokukhuthaza ibhizinisi elitsha kunye nokusebenzisana nabathengisi. (Midpoint Trade Books Inc)