Millennial Dining Trends
Njengoko udala imenyu yakho yokutyela, isicwangciso sokuthengisa okanye umkhankaso weendaba zoluntu, qaphela ukuba isizukulwana seMillennial ngoku siqela elikhulu kunazo zonke e-United States, kunye nabantu abangaphezu kwezigidi ezingama-80 abaneminyaka eyi-18-34. Ekulungele ukugqithisa i-Baby Boomers kumandla abo okuthenga, iMillennial isele ichithe iiRandi ezingama-247 zeebhiliyoni ekudleni. Nangona kunjalo, ukukhethwa kweMillennia okukhethiweyo kuyahluka kwii-Baby Boomers okanye iGen X -ers.
Xa kuziwa ekudleni kwabo, i-Millennial yonke malunga nokukhetha, impilo kunye nokuzonwabisa. Yonke into abayilindele ukuba ibe nexabiso elithengiweyo. Uhlobo olutsha lokutya lokutya luye lwanceda ukukhula okukhulu kwinqanaba elizimeleyo, ngamaketanga afana neCototle kunye ne-Panera Bread benefit from the younger generation of taste and habits. I-Millennial nayo ishintshile indlela yokuthengisa iimarike kubathengi. Esoloko ixhunyiwe, i-Millennial ifuna ukuziva ixhamene neontanga zabo kunye namashishini abahlala rhoqo, ngoko ke imithombo yeendaba yoluntu ibalulekile ukufikelela kwi-Millennial. I-Millennial nayo ikulindeleke ngokungafaniyo kwishishini lokutyela ngokuphathelele uxanduva lokusingqongileyo. Balindele ukuba amashishini abuyisele, ngaphaya kwe-recycling kuphela - bafuna ingqiqo yoluntu. Kukho iindlela ezininzi zokufikelela kwiimpawu zokutya ezi-Millennial, kubandakanywa amamenyu afanelekileyo, izityalo kunye neengqiqo eziphefumlelweyo zomhlaba kunye neengqiqo ezakhiweyo malunga nokutya.
I-Millennial Exnumber Baby Boomers
Kwangexesha elide, ukusetyenziswa kwezemali kwakhokelwa yiSizukulwane seBantwana Boomer, abo bazalwa emva kweWWII, ukuya kutsho ekuqaleni kwe-Sixties. Eyaziwa ngokuba yiGeneration Y, i-Millennial yilezo ezizalwe phakathi kwee-Seventies ezalandelayo emva kweeNine. Ngoku ekupheleni kweminyaka engama-30 ukuya kwintathu, isizukulwana seMillennial sisona sikhulu sabantu e-United States, esadlula i-Baby Boomers zombini kunye namanani okuthenga.
Ngabantu ababalelwa kwizigidi ezingama-80, isizukulwana seMillennial sizimisele ukulolonga inkcubeko yaseMerika ngeendlela ezintsha. Iindawo zokutyela ezininzi eziye zangena kwi-Baby Boomers kunye noGen Xers kufuneka ziqale ukuguqula imenyu yazo kunye namashishini ekukhangela isizukulwana esilandelayo sabathengi.
I-Millennial ifuna iindawo zokutya
Kwiindawo zokutya, i-Millennial ibhekisela kumngeni omtsha, kungekuphela kokutya okunikezelwa kumamenyu, kodwa ukuba kunikwa njani. Ngokombiko we- Understanding Millennial , i-55% yeMinyaka eyi-Millennial efana nokutya okuqhelekileyo, ngelixa i-40% iyalula into eyahlukileyo rhoqo xa idla ngaphandle. I-30% ifuna ukutya okungokwemvelo (xa kuthelekiswa no-21% weGen X kunye ne-15% yama-Boomers) kunye no-80% bafuna ukwazi apho ukutya kwabo kuvela khona. Iintlanzi ezinokuthi zibalise ibali lempahla yazo yemenyu, ingaba zendawo okanye ihlabathi, ziza kuphawula iMillennial.
Ukutya okunempilo nguLindelo
Iintsuku zonke-wena-ungadla ii-buffets sele zidlulile. Kukho ubungqina obukhulayo bokubonisa ukuba umthengi waseMelika uxhalabele ngokutya okunempilo, kunanini ngaphambili. Kuloo- 2013 lweNational Survey Association , i-National Restaurant Association ibika ukuba ama-81% abantu abadala abavotyiwe bacinga ukuba kukho iindlela ezinempilo ezinokufumaneka kwimenyu yokudlela kunokuba bekuyiminyaka emibini edlulileyo.
I-72% yenze isigqibo sokuba banokuvakatyela ivenkile yokutya enika izinto zempilo eziphilileyo, kunye nabasetyhini bazama ukutya ngokufanelekileyo xa besidla - i-75% yabasetyhini kunye nama-66% amadoda. UMillennial ulindele ukhetho olufanelekileyo nokuba ngaba baya kwindawo yokudlela okanye iilori zokutya.
Uluntu lubalulekileyo kwi-Millennial
Umbiko we-Millennial ukuba bathanda imicimbi yeziganeko, baxhase. Ngokumaketha kwi-Millennials: Ukucacisa i-Enigma, i-76% ikholelwa ukuba ingenza umehluko kwihlabathi kwaye ama-63% aya kusenza ishishini kunye nenkampani enoxanduva loluntu. Oku kudlulela ngaphezu kokuba "yokutya okuluhlaza." Amanyathelo aluhlaza ngokusingqongileyo asetyenziswa ukunyanzela abathengi, njengokwenza i-flatware ephindaphindwayo, izitya zokuthabatha i-biodegradable, ungabonakalisi isizukulwana seMillennial. Ukuphinda kusetyenziswe kwakhona kukulindela . Oko bafuna ukwazi ukuba njani ivenkile yakho eyenza uluntu libe yindawo engcono?
Ngenkxaso yeefama zendawo ? Ukusebenza nabancinci ukubonelela ngemisebenzi? Ukuxhasa inkxaso yeendawo kunye neminye imizamo yoluntu? I-Millennial ilindele ngakumbi kumashishini. Nangona kunjalo, intengo ibalulekile, kunye ne-35% ye-Millennial ithi bayayilahla ixabiso labo (ncinane) kwizinto ezilungileyo.
Imithombo
Ukuthengisa kwiiMillennials: Ukucacisa i-Enigma Generation
Ziziphi i-Millennials zifuna ukusuka kwiivenkile: Igama langoku
Uvavanyo lweeNdawo kaZwelonke ka-2013