Iimfundiso malunga neNkqubo yeFranchise ye-Franchise System
UMcDonald uye waba yinkampani yokuthengisa i-franchising ukususela ngo-1955 kwaye uthembele kwii-franchisees zayo zokudlala indima enkulu kwinkqubela yomsebenzi. Umhlala-phantsi kaMcDonald uzimisele ukwenza i-franchising njengendlela ebalulekileyo yokuqhuba ishishini.
Namhlanje, i-franchise ye-McDonald iyona mthengisi we-foodervice ohamba phambili wehlabathi jikelele onokutya okungaphezu kwama-35,000 angamazwe angaphezu kwama-100. Kukho ama-francise angama-13 000 angama-McDonald e-United States, angaphezu kwama-6,000 angama-McDonald's locations, kunye ne-17,000 franchise ngaphandle kwe-US.
Ukuba ucinga ukuthenga i-franchise kaMcDonald, uya kuba nokuthenga i- franchise yokudlela. EUnited States, amaninzi amashishini angeniso angena kwinkqubo ngokuthenga ivenkile yokutya ngokuthe ngqo kuMcDonald's, okanye kwi-franchisee ekhoyo . Inani elincinci labasebenzisi abasha bangena kwinkqubo ngokuthenga ivenkile entsha.
Ukuxhaswa kwentsimi kaMcDonald kwii-franchisees zayo kubanzi, njengalona nqanaba loqhagamshelwano kunye noqhagamshelwano, kubandakanywa nenani leebhunga ezikhethekileyo.
Izidingo zeMali kunye neendleko zokuqalisa ukuvula iMacDonald's
Imali yokuqala yokuhlawula iyimfuneko xa uthengela ivenkile entsha (40% yeendleko ezipheleleyo) okanye ivenkile yokutya (i-25% yeendleko ezipheleleyo).
Inkokhelo ephantsi kufuneka ivela kwimithombo yomntu engekho mboleki, equka imali kwi-hand; iziqinisekiso, izibophelelo kunye neentlawulo; ukwabelana ngenzuzo (intlawulo yentlawulo); kunye nezoshishino okanye ukulingana kwezindlu zangaphandle, okukuphela kokuhlala kwakho.
Ekubeni iindleko ezipheleleyo zihluka kwivenkile yokudlela ukuya kwindawo yokutyela, inani elincinci lokuhlawula liya kuhluka.
Ngokuqhelekileyo, udinga ubuncinci bee-500,000 zamaRandi ezizibolekileyo ezingabikhokhwe ukuba zicatshangelwe ukuvula i-franchise kaMcdonald. Abantu ngabanye abanemali eyongezelelweyo bangahle balungiselelwe kangcono amathuba angaphezulu okanye amaninzi okutyela, apho uMcdonald ukhuthaza.
Ukususela ngo-2016, utyalo-mali lokuqala luyahluka kwi $ 1,003,000 ukuya kwii-2,228,000 zama-dollar, kunye nemfuneko yemali eyi-$ 500,000. Kukho umrhumo wokuqala we-franchise we-$ 45,000.
Kwiinkqubo ezininzi zokuthengwa kwemali, ukuvula indawo entsha ye-franchise, kuwumthwalo we-franchisee ukufumana isayithi ehlangabezana nemigangatho ye-franchisor. Emva koko ivunyiwe yi-franchisor ukuba i-franchisee iphuhlise. UMcDonald uhlukile; ithola i-real estate kwaye yakha indawo yakho.
Ezinye iimfuneko zokuvula iMacDonald's
- Amava oshishino abalulekileyo - Abantu abonakalise ubunini obuyimpumelelo okanye ulawulo lweeyunithi zamashishini amaninzi okanye baye balawula amasebe amaninzi.
- Ukukhula okukhawulezayo - Abantu abanegunya lokukhula ngokukhawuleza kunye noMcDonald's.
- Isicwangciso soshishino - Ukukwazi ukuphuhlisa nokuqhuba isicwangciso seshishini.
- Ukulawula kakuhle imali - Amandla okulawula iimali kuquka ukuqonda ngokupheleleyo iingxelo zemali zezoshishino.
- Izakhono zolawulo olufanelekileyo - Ukuzibophezela ekulawuleni ngokwawo imisebenzi yemihla ngemihla yoshishino lokutya.
- Ukuqeqeshwa - Ukuzimisela ukugqiba inkqubo ephakamileyo, epheleleyo, ehlabathini jikelele yoqeqesho kwiYunivesithi yaseHusser, kwaye uchithe iinyanga ezili-9 ukuya ku-18 usebenza kwindawo yokutyela kufuphi nekhaya lakho, ukuba ube nobuchule kuzo zonke iinkalo zokuqhuba ibhizinisi le-McDonald yokudlela.
- Amava omthengi angabonakaliyo - Ukukwazi ukulawula ngokufanelekileyo umbutho obaqeshe, uqeqeshe, kwaye ukhuthaze abasebenzi basekutyela abanikezela ngamava ahlukeneyo kumakhasimende.
- Imbali yekhredithi elungileyo - Imbali yeebhanki yamkelekileyo.
Imali eqhubekayo kuMcDonald's
Ngexesha le-franchise, i-franchisee ihlawula iMcDonald yee ntlawulo ezilandelayo:
- Imirhumo yeNkonzo - Intlawulo yenyanga nganye esekelwe kwintengiso yokuthengisa yokuthengisa (okwangoku intlawulo yenkonzo ye-4.0% yentengiso yenyanga).
- Irente - Inkcitho yenyanga nganye okanye ipesenti yerenti leyo ipesenti yokuthengiswa kwenyanga. UMcDonald uhlala enepropati, kwaye wenza njengomnini wezindlu.
(Umthombo: McDonald's.com)