Iiprogram zoNxibelelwano zeziNko zoNyaka ze-No-Brainer zeNzuzo ezingenzi-nzuzo

Ungaphutheli!

Unyaka ngamnye, iinkampani zinikela ngaphezu kweerandi eziyi-18 zezigidi ukuya kwiingenzi-nzuzo eUnited States, eninzi zivela kwiinkqubo zesipho ezifanisana nabasebenzi babo.

Kuphela kwintlobo ezisixhenxe zeenkqubo zokunika iinkampani, iiprogram zesipho esifanayo zithandwa kakhulu.

Ziziphi iiprogram zoNxibelelwano zoMsebenzi?

Iiprogram zesipho ezihambelanayo zinika abasebenzi ithuba lokuthetha malunga nokuba umqeshi wabo uchitha idiresi zayo.

Uninzi lwamafemu alingana nomrhumo womsebenzi onomnikelo kwi-1: 1 isilinganiso, kunye nabanye banikela ngeminikelo emithathu okanye emithathu.

Abasebenzi bathanda iinkqubo ezifanayo. Ukongezelela koko, ngenxa yezinto ezingenzi nzuzo ezithengisa le nketho kubaxhasi, kuyindlela elula yokuphucula imali yabo yonyaka.

Ukukhuthaza izipho ezihambelanayo kukukhuthaza le ndlela yokusebenzisa, kwaye unceda ukugcina abaxhasi.

Akukho nqongopho yeenkampani ezineenkqubo zesipho ezifanayo, qiniseka ukuba umbutho wakho awushiyi imali elula etafileni.

Iiprogram zoNxibelelwano zeziCwangciso zisebenza njani?

Abaxhasi bangasebenzisa kalula izipho ezifanayo ezivela kubaqeshi babo ukuba bayazi malunga neprogram kwaye ukuba bayazi ukusebenzisa.

Nangona iifom zesipho esifanayo zingahluka ngeenkampani, inkqubo yabaxhamli nabangenzi nzuzo iyafana.

Abaxhasi bahamba ngamanyathelo amathathu ukuhambisa izipho ezifanayo:

1. Yenza umnikelo ongenzi nzuzo.
2. Qinisekisa ukuba umqeshi wabo okanye umqeshi womlingane wakhe unikeza inkqubo yesipho esifanayo.

1. Fumana uze uthumele ifom yesipho esifanayo.

Ukungenzi nzuzo kufuneka kuthathe amanyathelo amathathu:

1. Ukunxibelelana ngolwazi lwesipho esifanayo kubanikeli.
2. Fumana ifom yesipho ehambelana nomnikeli ozalisa usebenzisa ifomu lephepha okanye ngekhompyutha.
3. Qinisekisa ukuba umntu wenza umnikelo waza wangenisa ifom kwinkampani.

Njani iNgeniso-nzuzo ingazuza

Izipho ezihambelanayo ziyimali ekhululekile. Ngenxa yokuba abaninzi abaninikeli basebenza kwiinkampani ezi nkqubo, inzuzo yakho engafani nzuzo mhlawumbi isele ivumelekile ukuba ifake inkxaso.

Ukuxhaswa ngeminikelo yesipho evela kwiinkampani kunemizila embalwa kakhulu. Ukuba kukho nantoni na, banokufuna ukuba imali ihambe kwingxowa-mali yombutho wakho jikelele, kodwa oko akufanele kube yingxaki.

Ngemali engavumelekanga oku kufumaneka lula, akunangqiqo ukungahoyili izipho ezifanayo ezivela kwiinkampani nabanikeli.

Iinkampani ezichanekileyo

Abaninzi abangenzi nzuzo baqapheli uluhlu lwamashishini anika izipho ezihambelana nabazalwana babo. Nazi ezinye ezimbalwa.

Alaska Airlines

Goldman Sachs

Harley Davidson

Kraft Foods

Inkampani yaseNew Life Insurance

Yum! Amanqaku

Indlela Yokukhuthaza Ukunikezelwa Kwezisebenzi Kwababani Bakho

Inkqubo yesipho ehambelanayo ayiyinto engenamsebenzi ngaphandle kokuba iingenzi-nzuzo zizikhuthaza kubanikeli babo.

Abantu abaninzi abaqapheli ukuba iinkampani zabo zinikeza le nkqubo, okanye abacinga nje ngabo xa besenza umnikelo. Kwabanye, kunokubonakala ngathi kunzima kakhulu.

Yingakho izibonelelo zifuna ukuphucula ukuthengisa kwazo kwaye kungekhona nje ukuba ulindele ukuba iinkampani zikhuthaze izipho ezifanayo kubasebenzi babo.

Nazi izicwangciso ezintlanu ezingenzi nzuzo ezimele zisebenzise ukwandisa imali kwiiprogram zesipho.

1. Shintsha iikhowudi zakho zokunikela

Lilixesha lokugqibela ukhangele inkqubo yomnikelo wakho we-inthanethi? Ukuba bekusexesha elithile, kufuneka uhambe ngqo kwiwebhusayithi yakho ukuze uzivelele ngethuba lomnikeli.

Kwizinto ezininzi ezingenzi nzuzo, ukwenza umrhumo we-intanethi kubandakanya ukuhamba kwezikrini ezintathu:

• Iindlela zokwenza amaphepha
• Amaphepha omsebenzi wokunikela
• Ikhasi loqinisekiso

Ingaba umbutho wakho ucela umnikezeli ukuba angenise isipho esifanayo kwenye okanye zonke ezi ndawo? Ukuba akunjalo, ulahleka esi sikhephe.

Abanikeli be-intanethi sele bathathe ixesha lokunikela, ngoko ngelixa bekhona kwiwebhusayithi yakho, bakhumbuze ngezipho ezifanayo.

2. Sebenzisa iMedia Media

Ngaba uye wakha wazibuza ukuba yintoni eyenza i-post media eqinile? Ngokuqhelekileyo unokubiliswa kwi-shareability.

Ukuba uthumela into ebalulekileyo, lo myalezo uza kuphinda uthunyelwe i-tweeted, ukwabelwana, kwaye uhanjiswe kwakhona ukuze abantu abaninzi abangaphandle kwabaphulaphuli bakho bakubone oko.

Nangona izikhundla kwizipho ezihambelanayo zingenakuphefumula njengomfanekiso obonisa yonke into enkulu engenzi-nzuzo yakho, kusekho ithemba. Bonisa ukuba yintoni enye eyongezelelweyo imali.

U mzekelo

"Kunyaka owedlule sakhuphula i-$ XXX yeeRhafu kwizinto ezihambelana nezipho! Sisize kuthi kabini kulo nyaka ..."

"Ukuxhaswa ngemali evela kwizipho ezihambelana nomqeshi kuncedise ukufumana izilwanyana ezongezelelweyo ze-XX.

"Ukudibanisa izipho kusenze sikwazi ukubonelela ngokusemthethweni kubantwana besikolo se-XXXX. Qaphela ukuba inkampani yakho iya kufana nomnikelo wakho!"

Ingundoqo kukuqwalasela kwaye ibonise impembelelo yokuba iinkqubo ezinikezelwa ngabasebenzi zingaba nomsebenzi wakho.

I-media media ingafikelela kuma-savvy donors. Ngaphezulu, i-media media iyindlela elula kwaye engancinci yokuthetha nabaxhasi. Yenza ishedyuli yesithuba esiphathelene nesipho namhlanje.

3. Sebenzisa i-Content Content

Ingaba i-nonprofit yakho ingathumela i-newsletter ye-imeyli okanye yenyanga nganye? Ngaba uthumela iphephandaba lephepha lekota?

Kuthiwani ngeblog inthanethi? Ukuba wenza, mhlawumbi uzibuza, Yintoni esiyibhalayo ?

Ukuba uvelisa umxholo nakowuphi na uhlobo, unobumba obukhulu ukubhala isihloko malunga nezipho ezifanayo.

Kungakhathaliseki ukuba umxholo wakho uya kuphi, qiniseka ibali lakho:

• Inikeza uluvo olugqithisileyo lwezipho ezifanayo
• Ukwabela imizekelo yeenkampani ezimbalwa eziye zangqinelana ngaphambili nombutho wakho
• Uchaza umphumo omuhle (ubunjani owakhulisa ngonyaka odlulileyo?)
• Ikhuthaza ukufakwa kweefom zokufanisa

Usuke uchithe ixesha kunye namandla ukufumana i-imeyile yomnikeli kunye needilesi zeposi. Basebenzise ukubonisa izipho ezifanayo.

4. Banika i-Donors Information-Specific Information

Imingcipheko ebalulekileyo kubaxhasi ukungabi nolwazi malunga nenkqubo yokungeniswa.

Ngelixa ucela abaxhasi ukuba "bahlole i-HR ukuba babone ukuba inkampani yakho iya kufana nomnikelo wakho" yindawo enhle ukuqala, ukunika inkampani inkampani izikhokelo kunye neefom ezithile zingenza umehluko omkhulu.

Ukuba abaxhasi bakho bahlala kwisixeko esisodwa, zama ukuqokelela iinkcukacha kwiinkampani ezihlanu eziphambili zenkxaso kwiindawo. Ukuba abaxhasi bakho bahlala kwisixeko esikhulu okanye ilizwe lonke, cinga ukubhalisela kwisibonelelo sesibonelelo sesipho esichaphazelekayo.

Ukunika abaxhasi ulwazi abayidingayo ukuhambisa izicelo zokufanisa kunokudala imali engaphezulu yokufumana isipho.

5. Siyabonga Abaxhasi Abani Ukufumana Amashishini

Ngaba uhlolisise inkqubo yokubulela abaxhasi? Sivakala rhoqo ukuba izinto ezingenzi inzuzo zithumela kuphela ukuvumeliswa kwesipho ehambelana nenkampani.

Kufuneka ubulele inkampani kunye nomqeshwa. Abaxhasi abanomdla kuphela abathanda ukudunyiswa, kodwa banako ukunikela kwakhona kwaye babuze umqeshi ukuba enze esinye isipho esifanayo.

Umgca wesiseko kukuba iinkqubo zesipho esifanayo zingongeza ngokugqithiseleyo kwi-fundraising yakho.

Khangela isicwangciso sakho sokuthengisa ukulungiselela izipho kunye nendlela obanceda ngayo abaxhasi abazithumele. Iintlawulo ziya kwenza umgudu ube uncedo.

Ingcali kwiinkqubo zokunika iinkampani, uAdam Weinger unguMongameli weDivil Donation, inkonzo enceda uncedo olungenzi nzuzo ukukhulisa imali yabo kwiinkqubo zokunika iinkampani.