UMcdonald Ukhokela Indlela
UMcDonald waqala, ngowe-1972, ngokusekwa kwemenyu eyayifake isitya sepakeki (okanye i-hotcakes, njengoko bekhetha ukuyibiza) kunye ne-sausage, kunye nesandwich eyenziwa yiHermet Peterson.
UPetererson wayengumongameli wongameli kwi-arhente yokukhangisa ehambelana noMcDonald's kunye namaqanda ayithandayo benedict. Yena kunye noDonald Greadel, owamkela i-franchise yaseMelika yaseCalifornia, wenza i sandwich ngaphandle kwamaqanda uBenedict: Bafaka iintlobo zeqanda, ushizi kunye ne-grilled ham phakathi kwama-half of the English muffin, kwaye wabonisa ukuba nguSihlalo uRay Kroc. U-Kroc wayeyithanda le ngcamango, kwaye imenyu yasemini yaseMcDonald yayilandelwa ngokukhawuleza. Ngeminyaka engama-20, uMcDonald wenza i-$ 5 billion ngekhefu kuphela.
Ukuncintisana ngokwemvelo noMcDonald's, uBurger King wazama ukulandela imenyu yasemini kwasekuseni ngowe-1979, kodwa kwakukho i-snag, njengokuba ama-flailers afana nawo ayengenalo efanayo kwizinto zokutya kwasekuseni njengoko kwenza ii-McDonald's grills. Kwathatha ngowe-1983 ngaphambi kokuba uvavanyo lukhokele kwizinto ezihambelana nezixhobo zazo ezikhoyo. Enye yayiyiCroissan'Wich, ngaphambi kokusetyenziswa kwama-croissants njengesonka se-sandwich yi- Dunkin Donuts kunye ne-Starbucks.
Ngomnyaka we-2005, uBurger King wazisa i-Omelet Sandwich yayo eninzi, eyayiba yinto yokutya kwasekuseni eyaziwayo.
I-Kentucky Fried Chicken ibhekene neengxaki, kuba isitya sayo, inkukhu ethosiweyo, ngokuqhelekileyo ayicingwanga njengokutya kwasekuseni. Kodwa iinkukhu zivelisa amaqanda, kwaye ezininzi zazo zokutya kwasekuseni zinamaqanda kuwo.
Phakathi ne-2000, i-KFC iqalile ukuvavanya imenyu yasemini yaseAsia, ngakumbi eHong Kong, eSingapore naseMalaysia. Ngonyaka ka-2011, bebengakayisondeli imenyu yokudla kwaseMntla Melika.
Iinkokheli Zanamhlanje
Kodwa, ngenxa yobume be-donuts kunye ne-bagels kunye nesidlo sasekuseni, izikhululo zokususa kwasekuseni ziyizona zikhokeli zokutya okutya okukhawulezileyo eMntla Melika: i-Dunkin Donuts ne-Starbucks eMelika, kunye neTim Hortons eCanada. Njengoko uTim Hortons engenalo ubukhulu obukhulu e-US phambi ko-2010, siya kugxininisa kwezinye ezimbini apha.
I-Dunkin Donuts sele iseshishini ukususela ngowe-1950 kodwa yahlala yinkampani yesithili saseNew England kude kube ngasekupheleni kwee-1970. Bafumana isaziso sikazwelonke ngo-1982 xa beqala ukuqhuba iindidi zeentengiso kunye nomlingisi uMichael Vale njengoFred the Baker. Injongo yokubonisa ukuba ama-donuts ayatholakala kunye namahora angama-24 ngosuku, uFred wayesoloko esithi, "Isikhathi sokwenza ama-donuts." Umlingiswa ubonakaliswe kakhulu (njengokuba unomlingiswa wangaphambili we-Vale, akungathi i-nice Sam Breakstone kwiintengiso zeemveliso zobisi zobisi), kwaye uDunkin waba yinto.
Ngaloo nyaka u-Fred wathengisa ngayo, uHoward Schultz wathenga i-Seattle-based Starbucks waza wabathabatha ePacific North-West ukuya kwi-chain chain.
Wagqiba ukukopisha izindlu zekhofi zaseYurophu, ezazivulekile nakusasa kusasa, kwaye ekubeni abantu abaninzi bathanda ikhofi eshushu kusasa, i-Starbucks yaba yiyure yeeyure ezingama-24. I-Starbucks yahamba kawonkewonke ngo-1992 kwaye yadlula i-Dunkin kwinani lezitolo kunye neenzuzo.
Isidingo sokwenza isidlo sasemini ekuhambeni senze isidlo sakusasa sokutya ngokukhawuleza. Mhlawumbi isinyathelo esilandelayo sisinxaxhiso esahlukileyo: Isibhedlele sinikezelwe. Iintsimbi zePizza ezifana nePizza Hut kunye neDomino ziyakhula imenyu, mhlawumbi ezakhiwe ngeenxa yokutya, ezinokukhuphisana nekhofi-ne-donut ne-burger chain.