Iimarike ezijoliswe kuyo

Yintoni iMakethe ejoliswe kuyo kunye nendlela yokufumana yakho!

Intengiso ekujoliswe kuyo ichazwa njengeqela elithile labathengi apho izithuba zoshishino kunye neemveliso zayo. Okanye ngemibandela elula, liqela labantu abathi bangabathengi bemveliso okanye iinkonzo zakho.

Kutheni i-Market Target ibalulekile?

Abaninzi abanikazi bamashishini basekhaya abathathi ixesha lokuchaza imarike yabo ekujoliswe kuyo, oko kuthetha ukuba bachitha ixesha kunye nemali njengoko bafuna abathengi kunye nabathengi.

Abanye abanikazi bezentengiselwano zasekhaya bachaza imarike yabo ekujoliswe kuyo ngokuthi "wonke umntu," kodwa, ngokwenene, abathengi abafanelekileyo baneempawu ezithile, iimpawu kunye neemeko eziyimveliso okanye inkonzo enokuthetha nayo ngqo.

Ukwazi i-market target target kukuvumela ukuba ufake imilayezo yakho yokuthengisa apho i-market yakho ixhomekeke khona, usebenzisa amagama kunye nezilingo ezithetha ngokuthe ngqo kwiimfuno zazo. Ngokomzekelo, ukuba ungumncedisi oncedisayo kunye no-Realtors, unokuqhuba isikhangiso kwiphepha lakho lasekhaya elikhonza abantu abayizigidi. Kunokwenzeka ukuba abantu abayizigidi baya kubona isikhangiso, kodwa abaninzi babo abayi kufuna umsizi oncedisayo, kwaye ukuba ngaba benzayo, ingqondo yabo ayikho ukuqesha i-VA xa befunda iindaba zendawo. Nangona kunjalo, ukuba ubeka isikhangiso kwi-newsletter ye-Realtor Association yeendaba, abaphulaphuli bakho baya kuba bancinci, kodwa bonke bahlala kwiimarike zakho (abameli bezindlu zangaphandle) kwaye bavulelekile kwiindaba zezindlu zangasese kunye nezibonelelo (kuba zii-newsletters) .

Izicwangciso zeeNkcazo zeMakethe

Impawu, iimpawu, iimeko kunye nezifunayo / iimfuno zomthengi wakho olungileyo zizifaka "kwiingxenye" ​​zeemarike. Iintlobo ezintathu eziqhelekileyo zentlobo:

1. Icandelo lendawo ye-Geographical based based area like state, city or street addresses.
2. Ulwahlulo lwabantu abajolise kwizinto ezifana nesini, ubuhlanga kunye nobudala.

1. Ulwahlulo lwezengqondo olubhekiselele kwiimpawu ezinxulumene nobuntu, iimpawu, isimo sengqondo, iimfuno, okanye indlela yokuphila, njengokuba ngumgijimi osebenzayo okanye iRiphablikhi.

Indlela yokuHlaba iMarike

Ukwenzela ukuba abathengi abanokwenziwa kwiimarike ekujoliswe kuyo, kufuneka uphendule:

• Uneminyaka emingakanani umthengi wakho ofanelekileyo?
• Ingakanani imali ayenzayo?
• Ingaba imveliso okanye inkonzo yakho ifaneleke kakhulu kumadoda, amabhinqa okanye abantwana?
• Ngaba ngaba abaninikhaya?
• Kuphi ivenkile yakho yokuthengisa ejoliswe kuyo?
• Bahlala phi?
• Luhlobo luni lwemfundo abanalo?
• Ziziphi iingxaki, iimfuno okanye ezifunayo abanayo ukuba imveliso okanye inkonzo yakho izakuzalisa?

Eyona nto uyiqondayo kwaye uyayazi umthengi wakho othe ngqo, iiprogram zakho zokuthengisa kunye nemilayezo yomkhiqizo iya kuba ekutsaleni abathengi. Ukungabi nokuqonda okucacileyo ukuba ngubani umthengi wakho oya kubangela iidola zokuthengisa ezilahlekileyo. Ukugxotha kakhulu umnatha kunciphisa umgca womyalezo wakho.

Kungenzeka ukuba uza kuba neemarike eziliqela, kodwa kubalulekile ukuba uthengise kwiqela ngalinye ngokukodwa. Umzekelo, amaqela amaninzi (okt, oomama abatsha, oomama abaneminyaka ephakathi, kunye nabasetyhini abaneempilo) bafuna ukunciphisa umzimba. Kodwa akusiyo yonke into efuna ukunciphisa umzimba ngenxa yezizathu ezifanayo (oko kukuthi, ukulahlekelwa ngumntwana, ubukeka uphinde ubenomdla, uphucule impilo).

Ukuthengisa kumama omtsha malunga nokulahlekelwa isisindo sokuphepha isifo sikashukela, akusayi kuvelisa iziphumo zokumaketha kuye ngokuphindaphinda ukukhula kwakhe.

Kutheni i-Market Target iyimfuneko kuyo yonke indawo yeBusiness Yakho

Isizathu esona sichukumisayo sokuchonga iimarike zakho ezifanelekileyo kukuba uza kukugcina ixesha lokuthengisa nemali. Ubungcono obujoliswe kumyalezo wakho wokuthengisa kumakethikethi athile, ezinkulu iziphumo.

Ukuba neemarike ezijoliswe kakuhle kubalulekile ekucwangcisweni nasekuphandeni kweshishini lakho, ngokunjalo. Khawuqwalasele le miba mihlanu yecwangciso loshishino apho i-market target target is the corner of research:

1. Isifundo soLungeleliso olulula : Ukuvavanya ngokukhawuleza imbono yakho yoshishino kufuna ukuba uqhelanise nemikhwa yokuthenga ye-market target. Ukuba uthengisa izinto zezingane ukuya kubafundi basekholeji abaneminyaka engama-30 ubudala, ishishini lakho liyakwazi ukungaphumeleli. Ukuchonga ukuba ingaba lakho okanye ishishini lakho liza kusebenza, i-market target targeting to determine.

1. Uphando lweMakethe : Ucwaningo olufanelekileyo lweemarike luqulethe ukuqonda ezintlanu ezithintele ishishini lakho. Umthengi ofanelekileyo okanye ityala elijoliswe kuyo kukunye kwezi ndawo ezibalulekileyo. Ukuthatha ixesha lokuqhuba uphando oluphambili kunye nolwesibini kwikharityhulam yakho ekujoliswe kuyo kukulondoloza ixesha kunye nemali.
2. Uhlalutyo lwe-SWOT : Uhlalutyo lwe-SWOT ngamandla, ubuthathaka, amathuba kunye nosongelo olujongene neshishini lakho. Iquka nantoni na ejikeleze i-market target target. Ngokomzekelo, ukuba unemveliso enxulumene nempilo ejolise kumadoda aneminyaka engama-55 ukuya ku-70, isisongelo malunga nokuthengiswa kweemarike ekujoliswe kuyo ingaba yinqanaba lokunciphisa umvuzo xa sele lifikelela kwiminyaka yobudala engama-65.
3. Isicwangciso soShishino : Isicwangciso esihle seshishini sineenkalo ezininzi, kodwa ngokubhaliweyo kubhaliwe kwiindawo ezimbini eziphambili - imveliso kunye nemakethi ejoliswe kuyo. Ukungabi nokuqonda okucacileyo kwikarhwebo yakho ekujoliswe kuyo, ukuziphatha kwayo yokuthenga, ukuziphatha kwayo, kunye nokukhethwa kwayo kuya kukushiya ngesicwangciso soshishino esincinci. Isicwangciso soshishino esincinci asiyi kukunceda ufumane inkxaso-mali, abatyali-mali okanye abasebenzi abakhulu.
4. Ukuthengisa : Intengiso yakho ekujoliswe kuyo kubani obhalayo kunye nokuyila zonke izinto zakho zokuthengisa. Ukungafumani imakethe yakho ekujoliswe kuyo ngokufanelekileyo kunokufana nokubhala ileta eyalelwe kukuyihlo, kwaye uyithumela kuodade wakho. Umyalezo awuyi kuhanjiswa ngokufanelekileyo, kwaye udade wakho uya kugqiba ukudideka. Uza kulahla ukukhangisa kunye neendleko zemali kwiimyalezo ezingafanelekanga ezijoliswe kubaphulaphuli ababi.

Cinga ngemilayezo yokuthengisa oyiphendulayo nokuba ingaba kwiwebhusayithi, umabonwakude okanye iqela lokuthengisa ngqo kwibhokisi lakho leposi. Ziziphi na ozenzayo kwaye uzifunde, ngokuchasene nazo ongazihoyiyo? Nguwuphi na ofuna ulwazi oluninzi okanye ukuthenga? Izibizo, imilayezo yokuthengisa oyiphendulayo iyathetha ngqo kuwe kunye neemfuno zakho. Ufuna ukwenza okufanayo kunye nemveliso okanye inkonzo yakho.