Isicwangciso soPhuhliso lweZintengiso Naliphi na ishishini elincinane elinokusetyenziswa
Kunzima ukuThengisa iMveliso emitsha kubaThengi abakhoyo
Ukwanda kweevenkile kwimarike ekhoyo kukho enye yezindlela ezilula ukukhula kwishishini lakho . Usuke uqala ukuqala ngeqhinga lokukhula njengoko ushicilelwe ishishini lakho, linabantu abathengi abaqhelekileyo, kwaye, njengamashishini amaninzi, mhlawumbi uqokelele iintlobo ezahlukeneyo ngolwazi malunga nabo. Isihluthulelo sokwandisa ngempumelelo intengiso yakho kwi-market ekhoyo ukuba ukwazi ukuba abathengi bakho bathengisa iimbali , zombini ngokubanzi kwaye ngabanye.
Injongo, okwenene, kukufumana abathengi bakho abakhona ukuba bathenge ngaphezulu . Idatha malunga nokuba bathengi abathengi bakho, nini kwaye kaninzi kangakanani kunokukunceda wenze izigqibo zokwenza imali ngokugcina impahla nokuthengisa . Ukusela isiselo somthengisi oshisayo ehlobo? Ukunikezela ngobuninzi buthenga isaphulelo. Okanye sebenzisa abathengisi bakho abashisayo ukuhambisa ezinye izinto ezingenziyo ngokunjalo. Xa bethenga into eshushu, banika ithuba lokuthenga enye into edibeneyo kwixabiso elincinci.
Ukunikezela ngezaphulelo okanye iiNkqubo zabaThengi ukuPhinda abaThengi
Ukukhangela indlela emfutshane yokuphunyezwa kwesi sicwangciso sokwanda kokuthengisa? Iziko lenkqubo yokufumana umvuzo rhoqo. Le nkqubo ayifuneki ukuba nzima. Enye indlela yokwenza oku nje ukunikela abathengi bakho rhoqo ngokunciphisa ngokuthe ngqo kuyo nayiphi na into ayithengayo, njengama-10 ekhulwini.
Enye indlela yokubopha isaphulelo ekuthengeni inani elithile leedola, njengokunikela ngeepesenti ezili-10 kuzo zonke iidola ezingama-300 umthengi achitha. Enye enye ukunikela ngezinye iimveliso njengemivuzo kubathengi abaqhelekileyo. Isisitshixo sokuphumelela kunye nayiphi na inkqubo yokufumana umvuzo womthengi rhoqo ukuqinisekisa ukuba imigaqo icacile kwaye isetyenziswe ngokulinganayo.
Yenza ngokwezifiso imizamo yakho yokuthengisa
Ukuthengwa kwezinto ezininzi, ukuthenga izibonelelo, kunye neenkqubo zemivuzo yomthengi rhoqo ziyimimiselo yophuhliso lwezoshishino ekunyuseni ukuthengisa kwiimarike ezikhoyo ngokubhekiselele kwimbali yokuthenga abathengi bakho. Amasu okuthengisa esekelwe kumbali yokuthenga abathengi ngabanye ingaba namandla ngakumbi. Imbali yomthengi yomthengi ngamnye kukunika ingqiqo kwizinto ezithandayo kunye nesimo sengqondo kwaye ikuvumela ukuba wenze ngokwezifiso iimveliso zakho zokuthengisa kunye nokuthengisa .
Cinga kwakhona ngomzekelo we-Peerless II. Ngenxa yokuba thina (abathengi) sinembali yokuthenga iintlobo zeentlanzi, kubheji olukhuselekileyo siya kuba nomdla ekuthengeni okungaphezulu. Kodwa ke ukubheja ngokukhuselekileyo
1) siya kuba nesithakazelo kakhulu ekuthengeni ezinye iintlobo zezonka zokutya zasemanzini
2) sihlobo lwabantu abakhetha ukuthenga ukutya kwezilwanyana ezinobutsha ngokutsha ngokusemandleni (kwi-dock).
Umphathi we-Peerless II wayenokukufumana kulula ukuba uthengise ezinye iimveliso zenyama yokutya esikhwameni sakhe - kwaye nantsi into eyona nto ibhetele - sinokuthi sizithengele ukuba ukutya okunyanzelisayo kuye kunokuba nayiphi na enye yezinye iinqanawa kuba uye waxhalabisa ukwenza ngokwezifiso imizamo yakhe yokuthengisa.
Uyabona, ukuba kwenziwe ngokuchanekileyo, ukuthengiswa kweentengiso kunye nemigudu yokuthengiswa kwakha ukunyaniseka kwamakhasimende- oku kunceda ukwandisa ukuthengisa. Oku (kunye nenkonzo enkulu yabathengi ) kwakhona kwakha igama elihle lomlomo kwi-shishini lakho elingenise ukuthengisa ngaphezulu.
IiWebhsayithi zilungelele olu hlobo lwenzame yokuthengisa eyenziwe ngokwezifiso. Xa ufaka into enqwelweni yokuthenga kwi-website ye- Amazon , umzekelo, kwiphepha eliza kubakho uza kubona ezinye iimveliso ezininzi ezibhalwe phantsi kwesihloko esithi "Abathengi abathengile _______ nabo bathenga". Ngenxa yokuba uluhlu luye lwahlula umdla walo mthengi, ithuba lomthengi ukongeza enye yale micimbi kwinqwelo yokuthenga iphezulu.
Kodwa akudingeki ukuba ube newebhusayithi ekusebenziseni ngokuphumelelayo isicwangciso sokukhula kwezoshishino, njengoko umzekelo we-Peerless II ubonisa. Konke okufuneka ukwenze yimbali yam yokuthengwa kwamakhasimende akho ngabanye kwaye isebenzise ulwazi ukulungiselela izibheno zakho zokuthengisa. Cinga "lo mthengi uthenge le nto. Ngako oko, unokuthi unomdla kwi _______ kunye ne _______. "Emva koko makumkele umthengi ngale mveliso, ngokusebenzisa i- media media , i-imeyile, umnxeba , okanye i-post ekhethekileyo.
Zizenzekelayo izibheno zakho zokuthengisa
Nangona ukulungelelanisa imizamo yakho yokuthengisa ithana nomsebenzi omningi, akufanele ukuba. Usuvele unedatha, kwaye amathuba okuba sele usebenzisa i- software efana nolawulo lwe-client (CRM) software ezifana noMphathi we-Microsoft Outlook Business Manager, i-Maximizer, i-Goldmine okanye uMthetho! ukukunceda ukulandelela nokuhlalutya.
I-media yoluntu ilungele ukwenza ngokwezifiso izibheno zakho zokuthengisa, kuxhomekeke kubathengi bakho bemihlaba. Kukho nezinye iintlobo zeemveliso eziza kukunceda ukuzenzekelayo inkqubo. Kukho isofthiwe yokwenza i-automate ukwazisa abathengi ngokuthumela imiyalezo yefowuni, umzekelo. Ezinye zeenkqubo zeprojekthi ze-CRM ezibhalwe ngasentla zikwazi ukuzakhela amandla ekulawuleni imikhankaso ye-imeyile. Kukho neeprogram zenkqubo yokuthengisa i-imeyile yedwa.
Ukugxininisa ekunyuseni ukuthengisa kwakho kwiimarike ezikhoyo kulungele umzamo, kuba liyiqhinga lokukhula kwezoqoqosho eziza kukhula kunye neshishini lakho. Kwaye njengokuba sonke siyazi, umthengi omnye othe rhoqo ufanele abathengi bexesha elilodwa-okanye ngaphezulu.