Izixhobo, izikhokelo kunye neZimpawu zoShishino lwabaSomashishini Ukubhala iSicwangciso soShishino
Ukuba ungumnini-shishini lomncinci onzima ukubhalela isicwangciso seshishini, uncedo lulapha.
Ukucwangcisa ngenye yeyona nto ibaluleke kakhulu, kodwa ngokuphindaphindiweyo iphantsi, iindawo zokuqala ishishini. Enyanisweni, amashishini amaninzi akwazi ukungabikho kophando, iinjongo kunye nesicwangciso esicwangcisiweyo.
Inkqubo yocwangciso loshishino idinga ixesha elininzi, umsebenzi, kunye nomgudu, nangona kunjalo. Inokubangela ukuba baninzi abanikazi bamashishini abancinci.
Esi sikhokelo siya kuchaza ukuba kutheni isicwangciso seshishini kufuneka sibe ne-intanethi, sinikezele indlela yokucwangcisa kwinkqubo yocwangciso lwezoshishino, uncede uqokelele ulwazi olubalulekileyo lwengemvelaphi, kwaye uqalise ngokucwangcisa isicwangciso socwangciso loshishino.
01 - Ngaba Ufuna Isicwangciso Soshishino Ngempela?
Phantse kuzo zonke iimeko, ukuba nesicwangciso soshishino ngolunye uhlobo kuya kunceda ibhizinisi lakho elincinci liphumelele. Isicwangciso seshishini sinikeza isalathiso, sinceda ufaneleke iimvo zakho kwaye ucacise indlela oceba ukuyithatha. Eli nqaku liza kuchaza ezinye zezizathu ezibalulekileyo omele uzinciphe kwaye wenze isicwangciso sokukhokela uhambo lwakho olutshishino.
02 - Ukucwangcisa ngokukhawuleza kunye noPhicotho lweZoshishino
Kulungile, usebhodini kwaye ulungele ukubhala isicwangciso seshishini. Iindaba ezilungileyo: Ule ndlela efanelekileyo. Iindaba ezimbi: Yilapho unokuqala ukuziva uxinezelekile, ugxininiswe kwaye uphume ngokupheleleyo kwiligi lakho. Thatha umphefumlo onzulu.
Esi sicwangciso sendlela esinqumlayo yindawo efanelekileyo yokuqala. Umsebenzi ucela uluhlu lwemibuzo malunga nebhizinisi lakho, iinjongo zakho, kunye nezicwangciso zakho zexesha elizayo. Emva kokuba ubhale iimpendulo zakho, uza kuba nesicwangciso-shishini esilula esifutshane. Uya kukwazi ukuyisebenzisa-kukuqalisa nge shishini lakho, okanye ingaba yindawo yokuqala yesicwangciso soshishino ngokubanzi.
03 - Yintoni Umsebenzi Wakho?
Enye ye mibuzo eceliwe kwisenzo esicwangcisiweyo sokucwangcisa ishishini apha ngasentla yiyiphi na? Isitatimende sakho semisebenzi sinokukhokela inkampani yakho ukusuka ekuqaleni kwishishini elungisiweyo, kwaye ikugcine ekulandeleni ukufikelela kwiinjongo zoshishino lakho . Isitatimende semishini yindlela enhle yokuhlala isisiseko kwaye igxininise.
Eli nqaku lichaza izinto ezintathu ezibalulekileyo zesitatimende se-mission esisebenzayo. Kuya kukunceda uchaze isizathu sokuba uqala ishishini lakho kunye neenjongo zakho.
04 - Ukuphuculwa kweNkqubo yokuThengiswa okuThileyo
Enye inxalenye ebalulekileyo yesicwangciso esicwangcisiweyo sesicwangciso seshishini sisisiphakamiso sakho sokuthengisa okuthe ngqo (USP). Uya kusebenzisa i-USP yakho kuyo yonke imisebenzi yakho yokuthengisa emva, kodwa isisitye esincedo ekucwangciseni ishishini lakho ukususela ekuqaleni.
I-USP ichaza indlela ibhizinisi lakho, umveliso okanye inkonzo ehluke ngayo ukhuphiswano lwakho. Oku kunokuzwakala kulula, kodwa kunokuba kunzima ukubona. Xa udale i-USP esebenzayo, ingaba yinxalenye ebalulekileyo yoshishino eliphumelelayo. Olu hlobo linyathelo linyathelo luyakunceda ubhale i-USP kwishishini lakho.
05 - Ukusebenzisa iinjongo ze-SMART
Inxalenye enkulu yeenkqubo zakho zocwangciso lwezoshishino zichonga apho uhlala khona ngoku, apho uthemba khona, nendlela oceba ngayo ukuya khona. Xa ukhankanya iinjongo zakho kwisicwangciso sakho seshishini esilula, kuya kunceda ukuba ucinge ngokwemiqathango ye-SMART. Zizo njongo ezizodwa, ezilinganiselwayo, ezifikelelekayo, ezifanelekileyo kunye nexesha-based.
Le ngqungquthela yeenjongo ze-SMART iza kukunceda uqinisekise ukuba iinjongo zezoshishino zakho zinyani kwaye zinikeza isilumko esisebenzayo sokugxininisa isicwangciso sakho senkqubo emva koko kwinkqubo yocwangciso.
06 - Ukubambisana kunye neSicwangciso Soshishino Sakho Sezimali
Inxalenye yemali ihlala iyingxenye yocwangciso loshishino olubangela uxinzelelo oluninzi. Kungaba nzima kakhulu ukuqikelela ukuba yiyiphi inkunzi yoshishino lwakho oluya kuyimfuneko, ingaba liya kuba nexabiso elingakanani ukuqhubeka liqhuba, kunye nokuba yintoni engenayo imali engenayo.
Ukuqala, hlaziya le nkcazo yecandelo loqoqosho lwecebo. Inika inkcazo ecacileyo yenkcazo yemali engenayo , ibhalansi, kunye nokuhamba kwemali. Leli primer enkulu ukuba uqalise, ngokukodwa xa ugxininiswa yiplani yezocwangciso zoshishino.
Emva kokuba ukhululekile kwizinto ezisiseko, unokumba ubuncinci kwi- forecast forecast ukuhlola ukuba ufuna ukuphanda ntoni kwishishini nakwiimarike yakho ukuze wenze iziganeko ezifanelekileyo.
07 - ISicwangciso soShishino esigqibeleleyo Inkcazo yeziCwangciso zoShishino lweNdabuko
Usenokuba uqalise ngesicwangciso sesicwangciso seshishini esilula kwaye ugqibe ukuba ulungele ukufaka inyama ngaphezulu kwisicwangciso sakho seshishini. Okanye, mhlawumbi uyanqumla ngqo kwisicwangciso soshishino senkcubeko ngenxa yokuba uyimfuneko kubatyalo-mali, isicelo sesibonelelo okanye ukucela olunye uhlobo lwenkxaso. Yilapho ufuna ukuya khona emva kokuba ulungele ukuphuhlisa isicwangciso seshishini somveli, silungele amehlo angaphandle.
Inkcazo yesicwangciso soshishino ihamba ngeqendu ngalinye eliqhelekileyo lesicwangciso soshishino, ngokulandelelana, zibonakala zivela. Inika umxholo wento ekufuneka ifakwe kwicandelo ngalinye kwaye iquka imizekelo kunye neengcebiso zokubhala isigaba ngasinye kwisicwangciso soshishino sakho ngokufanelekileyo.
08 - Ngaba usagxininiswa?
Andiyathembi! Kodwa ukuba uvakalelwa kukuba uphazamiseka kwakhona, thabatha isinyathelo emva.
Nanini na xa ushaya i-bump kwinkqubo yocwangciso loshishino, buyela kwizinto ezisiseko kwaye uthathe isinyathelo esinye ngelo xesha. Zama ukungakhathazeki malunga nesiphumo sokuphela ngokubanzi njengento nganye njengokuba usebenza kuyo. Ngale ngcamango, uya kuba nesicwangciso sezoshishino esilungele ukuyenza ngaphambi kokuba wazi.