Ngaba Iingcamango Zempilo zokutya ziphumelele?
Ngomdla wobulwelwe obandayo eUnited States, abantu abaninzi baninzi befuna iindlela ezinokuphila xa bephuma. Oku kuye kwaholela ekunyuseni kweengcamango zokutya eziphilileyo ezinikezela zonke izinto ezivela kwi-organic vegan fair ukuya kwiindawo ezondla inyama kunye nokuvelisa. Kodwa ngaba iingcinga zokutya eziphilileyo ziyasebenza? Seyona nxalenye encinci yecandelo levenkile yokutyela, iingcamango zokutya zempilweni zinikela ngeenzuzo ezininzi kodwa ziza neengozi.
Abo bacinga ukuvula ivenkile yokutya kufuneka bafunde ngenyameko imarike yendawo kunye namanani abantu. Ingqiqo inokusebenza, kodwa kuphela kwimakethi efanelekileyo kunye nendawo efanelekileyo.
Amanani abathengi kwiiNkonzo zokuTyela eziPheleleyo
Enye yezona zinto zikhulu ekukhuleni kwamanqaku okudlela asempilweni kunye nemigangatho yokutya ephilileyo iwaka leminyaka. Ukurhweba kwiminyaka ukususela kwiminyaka eyi-20 ukuya kweyama-30, iMillennials outpace baby boomers ekusebenziseni imali kwaye iyenze ngokukodwa i-patrography yokutya iipatheni eMelika. Abadli be-Millennial bafuna ukwazi apho ukutya kwabo kuvela khona kwaye nokuba wakhuliswa okanye wakhula. Ngokombiko weqela le-Nielsen Perishables, iipesenti ezingama-30 ze-Millennials zidla ukutya eziqinisekisiwe njengezinto zokutya eziphilayo. Ngamandla angaphezulu okuthenga kunabantwana boomntwana, i-Millennials iya kuqhubeka iqulunqa imboni yokudlela yaseMerika. Ukuba bafuna ezinye iinketho ezinempilo, iindawo zokutya ziya kulandela.
Ukuba bafuna ukutya kwendawo okanye ukutya kwendalo okanye imenyu esekelwe kwisityalo, iindawo zokutya ziya kukwakha ukuze zihambelane. Ngaphandle kweminyaka yobudala, i-demographic yeengcamango zokutya eziyimpumelelo ezinjengeLyfe Kitchen kunye ne-Sweetgreens zibaninzi ezimhlophe, ezizidolophini nakwizinga eliphezulu eliphakathi. Kubalulekile ukuba uqaphele ukuba loo nto ibeka imida kwimimandla yeengcamango zokutya eziyimpumelelo ukuze zithande.
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Iingcamango zokutya ezempilo zinikeza i-restaurateurs ezininzi iingenelo kubandakanya amathuba okuthengisa, ukwandisa uqoqosho lwengingqi kunye namava abasebenzisi abahle. Ngenxa yokuba impilo ngokubanzi ihamba ngoku ngoku (cinga ukutya okucocekileyo, gluten ezamahala, low carb, akukho carb, njl ...), ukuthengisa umxholo wesitoreji esinempilo akukaze kube lula. Abathengi bafuna ukutya okunempilo okondla kakuhle kwaye kufikeleleka, kodwa kungekhona ngokuncinci kwixabiso.
Iimenyu zokutya zokutya zidla ngokutya ukutya kwendawo, kukunceda abalimi abasondeleyo kunye nabalimi kunye nokugcina iirandi kwizoqoqosho zendawo. Ngethuba lempilo yomthengi onomdla ofuna ukwazi apho kwaye ukutya kwabo kukhule khona, iimfundiso zokutya ezinempilo zikwazi ukuziqinisekisa ukuba zenza ukhetho oluhle ngokwabo kunye nokusingqongileyo. Ukuthengwa kwendawo kwenza abasebenzisi baseMillennial ngokukhethekileyo, bazive kakuhle malunga nokuba bachitha njani imali yabo. Kwaye oku kuyinzuzo ecacileyo, ekubeni ukutya kwendawo kubeka imali kuluntu, ngokuqhelekileyo kulunge ngakumbi kwaye kunomgangatho olungcono kunokutya okuye kwathunyelwa eziliwaka zeekhilomitha kwaye ushiye umgangatho omncinane wokusingqongileyo.
Iingcamango zokutya ezempilo nazo ziyakwamkelwa ngamagosa ezempilo karhulumente, abaye balumkisa ngeengozi zokutya okukhawulezayo kunye nomphumo walo kubantu.
Kukho ukuhamba amaninzi kulo lonke elaseUnited States ukuqaphela ukutya okukhuthaza ukutya okunempilo, kuquka ne-Blue Zone certification, ejolise kwiikhalori kunye nobukhulu besabelo.
Nangona kukho ininzi yezibonelelo ekuvuleni ivenkile ephilileyo, kukho iingxaki ezithile ezibandakanya iindleko, isabelo esincinci seemarike kunye nokuguqula imikhuba yabathengi. Iimenyu zokutya zokutya zibonelela ngokutya okuninzi, inyama yenyama kunye neenkukhu, kunye neziveliso ezikhulayo. Ezi zizonke zibiza kakhulu kunezinto ezinqabileyo, ezikhutshwe okanye ezinqabileyo ezinokuhlala ixesha elide.
Imfuno yemenyu yemenyu enempilo ikwaxeka. Nangona abantu abaninzi bethetha ukuba bafuna ukhetho oluphilileyo xa besidla, ngaba baya kukwenza umyalelo wokuphila? Kukho izifundo ezininzi kubasebenzisi abathengayo kwaye enye yezinto ezifunyanwe kakhulu kukuba abantu baya kwenza ukhetho oluphilileyo xa baziswa ngendlela ethile.
Oku kuthetha iindawo zokutyela ezikhonza uluhlu olubanzi lwezinto zokukhetha imenyu, ukuba umthengi unelungelo lokukhetha isaladi eluhlaza kunye nenkukhu okanye i-burger eneefriji, uya kuba no-Burger ngefries-ikakhulukazi ukuba kukho umfanekiso burger okanye ibonakaliswe ngokubonakalayo ngaphakathi kwendawo yohlu lwemenyu. Oku kuxhasa ingxabano yokuba izinto ezinempilo azizithengisi. Ukucoca imenyu ukubeka ukhetho oluphilileyo kwi-'prime real estate 'kwicandelo lemenyu kunye nokunciphisa ukhetho olungenampilo zimbini iindlela zokutya ezinokuyila imenyu yazo ukwenza ukhetho oluhle lukhethwa lula.
Ngaba Iingcamango Zempilo zokutya ziphumelele?
Ukunyuka kwamaketanga ezinokutya okunempilo ezinjengeLyfe Kitchens kunye ne-Sweetgreens uthembisa. Kodwa umgca wokuba iingcamango zokutya eziphilileyo ziyinxenye encinci yoshishini elikhulu lokutyela elilawulwa yi-burgers kunye ne-fries kunye neentsimbi ezingaphezulu. Ukuba umntu ucinga ukuvula ivenkile yokutya, kufuneka baqinisekise ukuba isibheno sikhona . Basenokucinga ukuba imenyu esekelwe ngokupheleleyo kwimifuno eluhlaza iyakuthengisa njengeziqhumane, kuphela ukufumanisa ukuba isiseko sabathengi kulolu hlobo lwemenyu yi-teeny encinci. Njengokuba nayiphi enye indawo yokutyela, iingozi ezithile zibandakanya ukugqithisa isibheno sombono, ukungaphumeleli ukuvavanya imarike yendawo kunye nokucacisa i-niche yombono kunye nokuchitha imali kakhulu ngokukhawuleza.
Zonke ezi mngcipheko zinganciphisa isicwangciso soshishino esibhaliweyo. Kwakhona ukukhumbula iindleko zokuqalisa, ukukhetha indawo efanelekileyo kunye nokudala isicwangciso esinamandla sokuthengisa kunokuncedisa i-yokutyela entsha-enempilo okanye ayiyikuphuma kwisiqalo esihle.
Iingcamango zokutya ezempilo ziyafumana ukuthandwa, zibonisa kwiifom ezininzi ezahlukahlukeneyo ezivela kwiindawo zokudlela ezifanelekileyo eziya kwiidori zokutya. Ngokungafani nesidlo sokutya okukhawulezayo esidliwe ekuhambeni, isidlo sokutya esinempilo singenza umthengi uzive kakuhle ngokuchitha imali yabo kwisidlo. Akukho nto yokuzisola komthengi ngenxa yokuqhekeza isitya sefries okanye i-pizza e-fattening. Kodwa iingcamango zokutya zempilweni zisenomdla. Njengaziphi na iivenkile zokutyela, abanikazi kufuneka benze umsebenzi wabo wesikolo ukuba bahlole ukuba ngaba isiseko esaneleyo sabathengi ukuxhasa umxholo ophilileyo. Ngaphandle koko, kungenokuba ngumnini wevenkile ohluphekayo ngenxa yokuzisola komthengi.