Uphando loPhando lunokunika ulwazi oluxabisekileyo malunga neMibono yeBrit
Ziziphi iindlela zeSavevey ezisetyenziselwa ukwakha isimo sengqondo somthengi
Isimo sengqondo somthengi isimo sengqondo esenza umboleki ukuba abuke umkhwa ngefayile .
Abathengi bahlakulela imibono malunga neempawu kunye ne-spectrum okanye i-continuum, kodwa akukho nto ilahlekile ngokucinga ngale mida njengoluhlobo lwe-Likert scale. Amanqaku amahlanu okanye anesixhenxe esikalini se-Likert awamanqaku omntu wesimo sengqondo somthengi kwindawo ethile ngexesha. Isimo sengqondo somthengi somthengi siboniswa njengombono ohlala njalo okanye umklamo wokwahlukana kwemveliso, nokuba luhle okanye lubi.
Nguwuphi umphathi weBhanki onokuyenza
Injongo ephambili yokulawulwa kweentengiso kukuhambisa abasebenzisi ukusuka kwelinye iphuzu ekuqhubekeni kwelinye. Kwaye ngokwemvelo, injongo kukuba bathengise abathengi ngokuqhubekayo. Ngokomzekelo, xa uhlalutya iinkcukacha zogqirha lwenzululwazi yolwazi, umcwaningi weemarike uthetha ngokushukumisa abaphendululwazi abasuka kwibhokisi ephakathi kwimiba ebini ephezulu kwibala lokulinganisa. Umzekelo wale ndlela ilandelayo:
Yintoni ebhekiselele kwiBhokisi eliPhezulu leNqaku eliPhezulu kwiiSaveyi zokuNeliseka
Inzululwazi yolwaneliseko lwabathengi ngokuqhelekileyo isebenzisa isilinganisi se-5-point rating, isenzo esifana nesilinganiselo se-Likert.
Inombolo yesihlanu ngokuqhelekileyo ibhekisela kumakhasimende anelisekile, ngelixa inani elinye limela umthengi onganelisekanga. Le ngqungquthela ngokuyinhloko ngenxa yokuthambekela kwabantu ukuba baqwalasele amanani amakhulu njengendlela ebonisa ukulinganisa okungcono. Lo mgca wokucinga uhambelana nomsebenzi wokusebenzisa iipesenteji kunye ne-100% ekucingwa ukuba yimpumelelo engcono.
Ukusebenzisa le nqanaba le-five point rating, ipesenteji yabathengi abakhethiweyo ukuphawula inombolo 5 xa bephendula kumbuzo baqokelelwe njenge "bhokisi ephezulu". Oku kuthetha ukuba amanqaku amaninzi ebhokisini eliphezulu limela iipesenti ezili-100 zabaxumi abakhethe inani 5. Inani elipheleleyo lebhokisi eliphezulu alikho, ke, qwalasela ukulinganiswa koku-1 ukuya kwe-4 njengokubala kumanqaku amanqaku.
Uyakubonisa ntoni? Ngokomzekelo, iimpendulo zephando ezimbini zifunyenwe: umthengi wokuqala wabonisa ukulinganiswa kwe-5 kumgangatho wekhwalithi, ngelixa umthengi wesibini unikezela umgangatho wekhredithi ukulinganiswa kwezi-3. Kulo mzekelo, umlinganiselo webhokisi ophezulu ngowama-50, athathwe ukuba i-50% yabathengi banelisekile kakhulu ngekhwalithi yempawu. Ukubala ukufika kweli nani kuku: [(100 + 0) / 2 uphando = 50]
Indlela ephezulu yokubhengela ibhokisi yinkqubo enobukrokra inkqubo apho utshintsho olulungileyo alufezekanga lula. Oko kuthetha ukuba kunzima "ukuhambisa" umthengi kwibhokisi ephezulu . Inzuzo ebalulekileyo yokusebenzisa inkqubo enjalo yokukhawulelana ngokukhawuleza kukuba iyancama ukunyanzelisa i-oriented-to--ck-oriented orientation ukunika ama-stellar amava kubathengi .
Ixabiso-Ukongeza kwabathengi abanelisekile kakhulu
Ubuninzi bexesha lokuphila kwabathengi abaphakamileyo kwibhokisi yeyona nto iboniswe ngabaphandi beemarike baninzi kunokuba abathengi abaphendule ukuba banelisekile ngamava abo.
Imizamo echaphazelekayo yokuphakamisa ukwaneliseka kwabathengi ibonwa njengendlela efanelekileyo yokwakha umxhesho wamakhasimende kunye nokunyaniseka kweentengiso.