Ziziphi na kwaye zikhuthaza njani ishishini lakho lasekhaya?
I-5 Ps yokuthengisa
Kwiminyaka abathengisi beemali bathetha kwi-4 P yokuthengisa, kodwa kungekudala u-5 P, Abantu , wongezwa.
I-5 Ps yokuthengisa yile:
- UMveliso: Ziziphi iimveliso okanye iinkonzo onika zona? Yibani. Ziziphi iimpawu zomzimba zomkhiqizo okanye iinkcukacha zeenkonzo onika zona? Chaza iimpawu zeemveliso zakho kunye neenkonzo kunye nendlela abazuza ngayo ngokuthe ngqo imarike yakho. Kwakhona, zibandakanya indlela ohluke ngayo kwiintlobo zabathengisi bakho ukubonelela.Ukuqonda ukuba imveliso yakho ixazulula njani ingxaki yakho yemarike ngendlela eyahlukileyo nokhuphiswano lwakho kubalulekile.
- Ixabiso: Yintoni oyihlawulayo ngemveliso okanye inkonzo yakho? Kufuneka ukwanele ukugubungela iindleko zakho kunye nokwenza inzuzo, kodwa ulungele oko i-marhwebo ekulungele ukuhlawula umgangatho wemveliso kunye nenqanaba lenkonzo oyinikezelayo.
- Indawo: Ziphi iirhwebo kunye neenkonzo zakho zithengiswa? Iimveliso kunye neenkonzo zakho zisasazwa njani? Uya kuzifumana njani kubaxumi bakho kunye nabaxumi? Ngokomzekelo, ngaba iimpahla zedijithali zithengiswa ngekhompyutha kwaye zithunyelwa nge-autoresponder system? Okanye ngaba usebenzisa umntu wesithathu njengenkqubo yokuzaliseka kwe-Amazon ?
- Ukukhuthazwa: Ziziphi iindlela ozisebenzisayo ukuvumela abathengi nabathengi abanokukwazi ngemveliso kunye neenkonzo zakho? Ukwenza oku, kufuneka uqonde imarike yakho, kubandakanywa apho ingafumaneka khona kwaye ungayenza njani imilayezo yokuthengisa eya kuphendula. Inqaku: ukubonisa indlela umkhiqizo wakho uza kusombulula ngayo ingxaki yemarike (#!) Yindawo yokuqala.
- Abantu: Ngubani okunceda kwi shishini lakho? Abantu kunye neenkonzo ozenzayo kwishishini lakho kunokuchaphazela impumelelo yakho. Ukuba abathengisi bakho okanye umncedisi oncedisayo, baya kulahla abathengi nabaxhasi. Ukuba iimveliso zakho okanye iinkonzo zokuhanjiswa kweenkonzo zingaphantsi (oko kukuthi umkhiqizo wedijithali awunikelwa), uya kuba nezikhalazo. Abathengi banokukhetha ukuba ngubani ozokwenza ishishini kunye kwaye bakhetha iinkampani ezinika iinkqubo ezilula zokusebenzisa, zinikezela ngeenkonzo zabathengi xa zifuneka, kwaye ziyayilumkisa kwaye ziphendule iimfuno zazo. Abanonophelo abathengi baya kuba baphinda abathengi kwaye baya kubhenela ishishini elitsha .
Njani i-5 Ps Guide Guide yokuPhumelela
Ngokulandela i-5Ps unokuqinisekisa ukuba ufikeleleke ngokuthe ngileyo kwiimarike kunye nokubonelela ngemveliso kunye neenkonzo eziyidingayo. Eyona nto uyiqondayo kwaye uyijolise kwimarike yakho, ixesha elincinci kunye neendleko ozichithayo ekuzifumaneni. Ngokukodwa kwinkampani encinci, ishishini lomntu omnye, awufuni ukuchitha ixesha okanye imali kwiindlela zokutshutshisa. I-5Ps iya kukunceda ukuba ugxininise okokufuneka ukwenze ekuthengiseni, kwaye kwakhona, kukunika iinkcukacha xa izinto zingasebenzi. Ngokomzekelo, ukuba kuthengisa kulukhuni, unokuqwalasela ukuba ixabiso lakho liphezulu okanye mhlawumbi umyalelo wakho we-oda awucaci.
I-5Ps yomxube wokuthengisa yonke inxalenye yezicwangciso zakho ezinkulu zoshishino kunye nokuthengisa. Le mi sebenzi inokubonakala ibangelisayo kwaye iyancipha kodwa iyimfuneko ukukunceda ugxininise imisebenzi yakho, kwaye uqonde ngakumbi kwaye ufike kwiimarike yakho. Kwaye njengeminye imiba yesicwangciso sakho seshishini kunye nokuthengisa, i-5Ps ayilanga. Zitshintsha kwaye ziguqule iimfuno zeemarike. Ngokomzekelo, ukuqhubela phambili kwezobuchwepheshe kunokufuna ukuba utshintshe indlela okhuthaza ngayo ishishini lakho, esikubonile ekukhuleni kweendaba zoluntu njengendlela entsha yokukhuthaza. Okanye mhlawumbi utshintsho lweemarike. Kwiminyaka emininzi, i-market-home-home-home market yowona mkhulu. Namhlanje, iminyaka engama-18 kamva, i-marhwebo ikhulile, ibe ngaphezu kwama-50% kubo abangaphezu kweminyaka engama-45.
Ngenxa yokuba i-5Ps iguqukile, uya kufuna ukwenza imisebenzi ekunceda uhlale ugxininise kwizinto ezisebenzayo noko kungenjalo.
Ezinye izixhobo ezinokukunceda ziquka ukufunda izibalo zakho zewebhu kunye nokuhlalutya , ukuphonononga abathengi bakho ngempendulo, nokuvavanya ukuqhubela phambili nokusebenza kakuhle kweentengiso zakho kunye neenkqubo zokuhambisa.