Ngaba Abathengi Bathande Indlela Yoshishino Lwamashishini E-Ecommerce Ithetha nabo?
Ukuqonda inkqubo yoqhagamshelwano kwiwebhusayithi ye-e-commerce kangcono, makhe siwaphule kwiindidi ezibini eziphambili:
Ukuthetha ngokuchanekileyo ngaphambi kokuthengisa
Yonke into malunga newebhusayithi yakho iyinxibelelwano yakho. Cinga ngako ngale ndlela, ulindele ukuba umthengi atshintshe imali kuwe ngokuchofoza ezimbalwa ngaphandle kokubuya ngexesha. Imveliso yangempela, kwimeko yemveliso yenyama, ihanjiswa kamva. Leyo yintshukumo enkulu yokholo kangangokuba kuthatha iminyaka embalwa ukuba abathengi bamkele ukuba phakathi kwee-1990.
Kufuneka uqinisekise ukuba unxibelelwano lwakho lusebenza kakuhle, luyaqhubeka kwaye luyakha ukuzithemba kwiingcinga zomthengi. Kukho iindlela ezininzi zonxibelelwano kwi-e-commerce setting and I will discuss some of them later in this article.
Ukuqhagamshelana ngokuSebenzayo ngokuThengisa
Umthengi sele uhlawule imali. Ngoko, akudingeki ukuba utyalomali nayiphi na imali ebalulekileyo ekukhulumeni nabo emva kokuthengisa, kunene? Aphosakeleyo!
Ngeendleko eziphezulu malunga nokuhlawula ngokuchofoza , ukubeka uphawu , kunye neminye imizamo yokuthengisa, kufuneka uhlakulele oku kulandelelanayo.
Ngaphandle kokuba unomlinganiselo obalulekileyo wabathengi abaphinda, awuyena mdlali omkhulu we-e-commerce.
Imiba engaphambili yokuthengisa njengokuba intengo ingaba ibaluleke kakhulu. Kodwa emva kokuthengiswa komthengi unomdla kuphela kwinkonzo ayifumanayo. Le nkonzo ingaba ngohlobo lwe:
- Iza kuvela nini imveliso yam?
- Ndiyisebenzisa njani imveliso yam?
- Ndiyifumana njani imveliso yam?
- Ndingayithenga njani imveliso okanye izinto eziphathekayo kwimveliso yam?
Izixhobo kunye neendlela zoNxibelelwano
Njengobuchwepheshe be-e-yorhwebo, kufuneka ubeke umgudu wokuthetha ngendlela abathetha ngayo. Ngokomzekelo, umntu uA unokuba ngumntu omnxeba othanda ukuthetha nokufikelela kwisisombululo. Umntu B unokukhetha ukunxibelelana kuphela nge-imeyile, ngelixa umntu C ekhetha kakhulu ingxoxo ephilayo. Nguwuphi na walaba bathengi abathathu ongazifuni ukuthengisa? Nguwuphi na kubo ongafuni ukuwugcina?
Nazi izixhobo ezidumileyo zokuthetha nabathengi bakho:
- Ingxoxo Ephilayo : Abathengi abaninzi bathanda umxholo wengxoxo ephilayo. Unenzuzo yokufumana ingxaki ngoku kulungiswa kwangoku, ngaphandle kokucaphukisa ukugcina umnxeba ucinezele indlebe yakho ngelixa ulinde. Nangona ixesha lokulinda lihlala emininzi imizuzu yokuxoxa ingxoxo, abathengi abazikhalazi kakhulu njengoko banako ukuqhubela phambili ukwenza umsebenzi ofanayo kwikompyutha efanayo. Abaqeqeshi be -E-commerce baye babonisa ukunganqikazi okukhulu ekunikezeni ingxoxo ephilayo, njengoko kubaluleke kakhulu.
- I-imeyile : Ngokungafani nengxoxo ephilayo, into enokukhetha, ukuxhaswa nge-imeyli yinto efunekayo kuyo nayiphi na umdlali we-e-commerce. Ukongezelela ekunikezeni idilesi ye-imeyile yokuxhaswa, kuyacetyiswa ukuba unenkqubo yekethikiti, evumela ukuphatha kakuhle iimeko xa kukho ii-imeyile ezininzi malunga nomcimbi ofanayo.
- Ifowuni Inkxaso : Ifana neengxoxo eziphilayo, inkxaso yefowuni ikwacingwa nokuba yimithombo enamandla. Kodwa imfuno yenkxaso yefowuni iphakamileyo kangangokuba abaninzi abadlali be-e-yorhwebo baphela ekuboneleleni.
- Iinkcazo zeMveliso : Iinkcazelo zeMveliso yizona zinxibelelwano ezinkulu phakathi komthengisi we-e-yorhwebo kunye nomthengi. Nangona inkcazo yemveliso ayifumanekanga ngokwamntu, ithonya umthengi ngokubanzi. Ukuze ndiphephe iindiza zam, kubalulekile ukuba ucinge ukuba unokufumana iinkcazo zemveliso yangaphambili ebhaliweyo kwiwebhusayithi yakho. Ukongezelela ukongeza intengo kumthengi, umxholo wasezantsi uncedisa kwi- SEO .
- Izibhengezo : Iimpapasho zakho zingenye yeendlela zokuthengisa zoninzi kakhulu. Kufuneka uyenze iMathethi ukuba ulungise ngokukhawuleza kwakho ngokukhawuleza , kodwa ungakuvumeli ukuba ube ngumongameli wesigidimi esisisiseko ukuba iintengiso zakho ziyazithetha.
- Ibhulogi : Ibhulo ibonisa iqonga elincomekayo ukuba uxoxe nawe abathengi kunye nethemba. Ngokongeza kwintsholongwane yesayithi, ibhulogi ehlonyelwe kakuhle inceda ukwakha ukuthembeka nokwethemba.
- Umsebenzisi oveliswayo : Kuyamkelwa ngokumanyeneyo ukuba ukukhuthaza ukubandakanya umsebenzisi ngokuvumela ukuba zongeze umxholo wabo ukwandisa ukuqina kwesayithi. Lo mxholo oveliswe ngumsebenzisi unokuba ngoluhlobo lokuthengwa komthengi, izimvo, imibuzo, iibhodi zeengxoxo, iimifanekiso ezabelwanayo kunye namavidiyo.
Akukho nkunkuma yecchchés ehlobene nokunxibelelana. Ngexa kunjalo ngakwesinye icala kukho abo bathetha ukuba "umthombo ungumyalezo," kwenye iya kuba ngabanye abaya kubakhokelela ukuba umgangatho ungabonakali kwaye umyalezo yiyo yonke into. Ndingathanda ukuhlala kude naleyo mpikiswano. Kodwa ndigcina ukuba ukufumana umyalezo ofanayo, ongenakulinganisayo, umyalezo kwiintlobo zonxibelelwano kubalulekile.
Okubaluleke ngakumbi kukuba uyaphatha unxibelelwano njengenye yeebhloko zokubaluleka ezibalulekileyo zoshishino lwe-e-yorhwebo.