6 Amacandelo okuvavanya ukuCamngca
Nangona kunjalo, kukho iindlela ezininzi ezahlukahlukeneyo ezisetyenziswe ngabaphathi bama-franchise ekuhlaleni izibonelelo zabo.
Ezi zezi ezinye zezakhiwo eziqhelekileyo oza kuzibona:
Ipesenteji eziThatywayo zeZintengiso eziPhezulu
Yona isakhiwo esiqhelekileyo esiqhubekayo sobukhosi. I-franchisee ixela ukuthengisa ngokuthe ngqo, emva kokuba kwenziwe utshintsho oluthile olulungisiweyo (irhafu, amatyala ambi, ubuya, njl). Ubukhosi buyabalwa ngokufaka ipesenteji echanekileyo kwimpahla yokuthengisa epheleleyo, ngokuqhelekileyo ngenyanga okanye ngokukhawuleza. Ngokuqhelekileyo isakhiwo sentlawulo esilula ukulawula, kodwa kungenzeka ukuba ayisoloko iyindlela efanelekileyo yokuqinisekisa ukuba ibhalansi efanelekileyo okanye i-franchisee.
Ipesenti eguqukayo yeZintengiso eziPhezulu
Ipesenteji eyanciphayo: Esi sakhiwo sine-franchisee ehlawula ipesenteji ephantsi yokuthengisa njengoko ixabiso elipheleleyo lezentengiso zanda. Kukholiswa ngabanye abaqhubi be-franchise abakholelwa ukuba ukunciphisa ipesenti yobukhosi ekunyuseni ukuthengiswa kulungele i-franchisee, njengoko inikeza umvuzo owongezelelweyo wokwenziwa komsebenzi kwaye usinikeza i-franchisor ngenani elivumelekileyo lokubuyisela.
Abanye banomuvo wokuthi ipesenteji ezinciphisa zikhuthaza ama-franchisees ukunika ingxelo ngokuthe ngqo ngokuthe ngqo.
Isiseko sokubala singenziwa ngeendlela ezahlukeneyo, ezifana nokuthengiswa kwenyanga okanye ukulungiswa kwintengo yokuthengisa yonyaka. Ukuthengiswa kwenyanga, i-franchiseor ibeka amaxabiso ahlawulayo ahlukeneyo kumanqanaba athile eentengiso zenyanga.
Njengentengo yokuthengisa yenyanga, ixabiso lokuhlawula lihla. I-franchisee isebenza ngentlawulo yemali kubo bonke abathengisa ngaloo nyanga. Kwiinyanga ezizayo, umyinge wokuhlawula uza kuphinda usekelwe kwinqanaba lokuthengisa.
Ukuthengiswa kweminyaka yonyaka, i- franchisee isebenza ukunciphisa ipesenti zedola ngokusekelwe ekuthengiseni kwee-yonyaka kunokuba zithengiswe rhoqo ngenyanga. Ingxelo yomvuzo ibonisa inani elipheleleyo lokuthengisa, kwaye njengoko i-franchisee idlula ukuthengisa okujoliswe kuyo, ireyiti yokuhlawula iyancipha kwixabiso elizayo kuze kube yilapho ifikeleleke ekujoliswe kuyo. Okuqhelekileyo kwesi sakhiwo kukuba ipesenti yezantsi ihlawulwa kuphela kwiirhwebo ngaphezu komda ongaphambili.
Ipesenteji yokwandisa: Ezinye iimarike okanye ezinye iindawo zininzi kunokuba abanye baqinisekise izinga eliphezulu lokuthengisa. Indawo enexabiso eliphambili ngaphakathi kwiphondo leedolophu elininzi elinokuthi likwazi ukwenza umthamo ophezulu othengisayo kunendawo yasemaphandleni kwindawo ephantsi (qaphela: oku akusoloko kunjalo!) Isizathu sokuba ukusebenzisa ireyiti ephakamileyo ephezulu njengoko ukwanda kwezentengiso kukubonelela nge-franchiseor ngembuyekezo eyongezelelweyo yokunikezela ngeemarike eyaziyo okanye elindele ukuba zenze umsebenzi ophezulu.
Nangona le sakhiwo ingaqhelekanga, idala indlela yokuhlawulisa ngaphezulu kwi-franchise yedolophu yaseNew York kwisiqalo sokuthi i-Fort Smith, i-Arkansas i-franchise yendawo. Isakhiwo sokwandisa ipesenti yindlela enye abahamba ngee-franchise abathengisa amathuba ekuthengwa kwemali kwiindawo okanye kwiimeko ezinokuthi zibe neenombolo ezahlukeneyo zokuthengisa.
Izakhiwo ezincinane
Ubuncinane beLebhanki : Kukho imeko okanye iimarike ezithile apho i-franchiseor ifuna ukubeka imigangatho yokusebenza kwemali kwi-franchisee ukuqinisekisa ukuba ihlangabezana nemilinganiselo yokusebenza encinci. Abanye abaqhubi bama-franchise bafuna ukufumana umvuzo omkhulu kunokuba bangafumana kwi-franchisee kwimisebenzi yabo yangaphambili ngelixa iindleko ze-franchisor zokubonelela iinkonzo zayo ziphezulu. Ukubeka ubuncinane ubukumkani kulawo maxesha kulula kunezinye izicwangciso ezikhoyo ukulinganisela ukungena kwimakethe okanye ukusebenza ngorhwebo.
Xa kusetyenziswe isakhiwo esincinci sebukhosi, i-franchisee iya kuhlawula umgangatho osisigxina sebukhosini okanye ipesenti yobukhosi esekelwe kwimpahla yunithi. Ubuncinane bobukhosi buhlanganiselwe ngokunyuka kwenyuka kwixesha elixhomekeke kwi-CPI (ixabiso lomthengi) utshintsho okanye ezinye izinto.
Ingxaki ngobuncinane bobukhosi kukuba mhlawumbi baya kuba nefuthe elibi kwi-franchisee xa bengakwazi ukuhlawula imali ephezulu. Imirhumo encinci ibangelwa yimali esezantsi kwi-franchise, oko kusenokwenzeka ukuba ithetha ukuba i-franchisee ivelisa imali ephantsi.
Ilungelo eliLungisiweyo : Le mboleko iyimirhumo engagqityiweyo engazange ichatshazelwe yileyunithi yokuthengisa. I-franchiseor iyaqinisekiswa ngokubuyela kwidola nganye ngenyanga, ngelixa i-franchisee ithola inzuzo epheleleyo ukusuka kwithengiso elongezelelweyo leyunithi. Isikhundla sobukhosi esisisigxina sifana nokuqeshiswa kwezorhwebo ngaphandle kokuthengisa ngaphezulu. Imirhumo ehleliweyo ihlaziywa ngezikhathi ezithile ngokusekelwe kwi-CPI okanye nakwezinye izizathu.
Njengokuba kunemibandela encinci, ama-franchisees angahlawula ubukhosi obungaphezulu kunokuba banakho ukufumana ixesha elithile. Isizathu sokuba le ndlela ayisoloko isetyenziswa kukuba ayikunikezeli ngokufanelekileyo kwi-franchisor esekelwe kumqulu ophezulu ithuba elinikezela i-franchisee.
Ulungiso lwexesha lokuqalisa
Abaqeshisi baqaphela ukuba ngexesha lokuqalisa ukusebenza, i-franchisee inokuba neendleko eziphezulu ekumiseni ishishini labo kwaye, ngelo xesha, ukuthengiswa kwezantsi kuze kufike ukukhula. Ukuncedisa ama-franchisees abo ngeli xesha, abanye abaqhubi be-franchisors baya kuphelisa okanye banciphise umyinge wokuhlawula umvuzo ngexesha lophuhliso. Isixa sokubuyiselwa kwemali esingaqokelelwa singaphathwa ngokungenakufunyanwa okanye singaqwalaselwa njengesigxina okanye umboleko oza kuhlawulwa emva komhla.
Ulwabiwo-mali
Kwamashishini athile, njengamashishini ekwindwendwe, iimali ezisekelwe kwiintengiselwano ziqhelekileyo. Ngokomzekelo, kwi-hotel industry, i-franchisee iya kuhlawula umrhumo kwi-reservation nganye ibhaliswe kwinkqubo yokugcina indawo. Uya kufumana le ntlobo yeemali zekhadi eziqhelekileyo kuma-franchisors anamaziko okupasa amaziko okanye amaziko okubhuka.
Ngokulinganayo, i-franchisors inokuhlawulisa intlawulo esekelwe kwiinkonzo ezongezelelweyo ezibonelelwe kwi-franchisee ngaphezu kwezinto ezifunekayo kwisivumelwano sokuthengiswa kwemali. Uqeqesho luyinto eqhelekileyo yemirhumo ye-carte ehlawulwa kuma-franchisees ngokusekelwe kwinani labantu abayithumela ngokuqeqeshwa kwe-franchisor.
Ayikho Imali Yeenkundla
Kukho iinkqubo zokuthengiswa kwemali engayifaki nayiphi na intlawulo kodwa kusadingeka ukuba ithathwa njengesi-franchisor. Kuqhelekileyo kwiinkqubo ezisekelwe kumenzi okanye umthengisi oye wasungula isiteshi sokuthengiswa kwempahla njengethungelwano lokuthengiswa kweentengiso ukuthengisa iimveliso zabo. Kule nkqubo ye-franchise, i-franchiseor iyayifumana ingeniso yayo kuphela ekuthengisweni kweemveliso ukuya kuma-franchisees kunye nomenzi okanye umthengisi oye wamisela ityala lokuthengisa i-chain yokuthengisa ukuthengisa iimveliso zabo. Kule nkqubo ye-franchise, i-franchiseor ifumana ingeniso yayo kuphela ekuthengiseni iimveliso ukuya kuma-franchisees.
Utshintsho oluninzi
Nangona indlela eqhelekileyo yokuthengisa i-franchising ipesenti yebukhosi ekuthengiseni ukuthengiswa kwemigca yokuphezulu, kukho iindlela ezahlukeneyo ezenziwa ngabaqeqeshi ngokusekelwe kwimimiselo yoshishino okanye ezinye izinto. Ngokomzekelo, ii-7 ze-Eleven Elevenity zisekelwe kwiingeniso ezinkulu ze-franchisee.
Ukuqulunqwa kwesakhiwo esifanelekileyo sobukhosi ngenye yezona zibalulekileyo ezibalulekileyo i-franchiseor kufuneka iyenze xa kuphuhliswa inkqubo ye-franchise . Ngelishwa, abaninzi banokuhamba kunye neepesenti zemali ekuthengiseni ngokuthe tye, kwaye eso sakhiwo asinakuzilungeleka kuzo zonke iirhafu zabo. Thatha ixesha lokuphuhlisa isicwangciso soqhagamshelwano lwe-franchise esiquka isakhiwo esona sikhulu sombuso senkqubo yakho.