Iindawo eziphezulu zeCrowdfunding zokuGembula

Iimidlalo zenye yeendidi ezidume kakhulu kuzo zonke izihlwele (jonga Yintoni efunwa ngabantu? ). Icandelo leMidlalo kwiKickstarter ngokuqhelekileyo liyinxalenye ethintekayo kunye nenomdla kwiziko elikhulu lehlabathi le-crowdfunding. Enyanisweni, iiprojekti ezi-3 ezinkulu kunazo zonke zihlala zidlala.

Iimidlalo zisebenza kakuhle kubantu abaxhamlayo ngenxa yokuba abantu baxhamla uhlobo lomdlalo. Kwi- massfunding-based based rewarding , abaxhasi banikezwa inxaxheba ekukhuthazeni ngokwenene.

Xa unika ngakumbi, ngcono umvuzo. AmaGamers abonwabela iiprojekthi ezixhasayo ngenxa yokuba ziva ukuba ziyinxalenye yendalo yokutsalwa okukhulu. Iiprojekthi zeGama zingabangela abaphulaphuli abalandeli abatshabayo ekugqibeleni ukuthenga nokuxhasa imidlalo yabo yokuxhaswa kwemali.

I-Crowdfunding yemidlalo ayilula kodwa umdlalo ufana nabafana abasemva kweprojekthi yeSizwe seNkwenkwezi (ephakanyisiwe izigidi ezingama-60) baye bakhulisa izigidi ngeendlela (funda indlela abayenzayo ngayo).

IiSayithi kwiiMidlalo zeKrowdfund

I-Kickstarter kunye ne-Indiegogo: I- Kickstarter yona mkhulu kunabo bonke imivuzo yeziza ezixhamlayo kunye neqonga eliqhelekileyo lokunyusa imali kuzo zonke iindidi zeeprojekthi. Icandelo leMidlalo kwiKickstarter ngokuqhelekileyo liyinxalenye ethandekayo kwaye inomdla kwiziko elikhulu lehlabathi elixhamlayo kwaye libonelela indawo eninzi yokwenza imali kumdlalo ophezulu kunye nowona mkhulu. Enyanisweni, umdlalo, iNkwenkwezi yeNkanyezi, ephethe irekhodi lemali eninzi ephakanyiswe nge-crowdfunding nayiphi na iprojekthi (i-$ 60 yezigidi), unqume amazinyo ayo afunayo kwi-Kickstarter (ngoku i-crowdfunds ngqo kwi-site yayo).

Isayithi eliqhelekileyo le-crowdfunding, i-Indiegogo, lithatha ingqwalasela eninzi kwiiprojekthi zokudlala kwiqonga.

Umzobo : Ukuba umdlalo ufuna uhlobo lwalo lokuxubusha lwe-crowdfunding, ngoko umthi unokuba njalo. Isayithi elitsha lisandul 'umva kwaye lithe lafumanisa ukuba lifumene inkxaso-mali evela kubatyalo-zimali abakhulu njengoSpark Capital.

Ukongeza kwi-vanilla ye-vanfunding ecacileyo, isayithi ivumela abatyali-mali abaqinisekisiweyo kwi- crowdfund yokulingana , ngokukodwa ukutyalombela kwinqaku lezemidlalo ngokubuyisela inxaxheba yemali yezemidlalo.

Iifani zihlula njani kwiindawo zokuhlala ezixhamlayo ezifana neKickstarter kunye ne-Indiegogo?

Ngokutsho kweTechcrunch:

Ngoko yintoni indlela eyahlukileyo ngayo? Umzobo unomxholo omnyama onjenge-Steam, apho ezininzi iimidlalo ezixhasayo zingagqithiselwa ekugqibeleni. Ikhutshwe ngokugqithiseleyo ukuze ubone kuphela izihloko eziphezulu. Yakhiwe malunga nomhla wokuphuhlisa ovumela abaxhasi bazi ukuba kude kangakanani nomdlalo. Abafaki banokuqokelela ngokulula imiqulu yeemveliso ezihlukeneyo ze-digital content. Yaye ukuba balayisha amaxwebhu afanelekileyo kunye nolwazi lomthetho kwaye bafake ubuncinane i-$ 1,000, banokufumana imali xa umdlalo uwenza.

Ukuthelekisa, i-Kickstarter idlulelwe yimidlalo kuba nzima ukuba ukwazi oko kuxabisa imali. Ukudibanisa ndawonye imiqulu yeziqulatho zedijithali kunzima, ukuphazamisa izithembiso. Kwaye iKickstarter ayinikezeli ukulingana kwemali. Ngomxholo walo, umzobo wenzelwe ukulungelelanisa, kwaye unokubumba kwiimidlalo eziba nazo.

Ukunciphisa : Ukunciphisa isayithi elincinci elixhomekeke kummandla wokudlala. Ngaphandle kwemivuzo epheleleyo ngokufaka isandla kumkhankaso we-crowdfunding, abaxhasi beprojekthi banokufumana inxalenye yeengeniso zeeprojekthi ezixhasayo.

Lo mzekelo uvumela abathuthuli ukuba bahlawule ngokufanelekileyo abantu abaxhasa iphrojekthi yabo ukususela kwimini-nye, ngokuvumela ukuba bazuze ngemali kwimpumelelo yomdlalo. Abaphuhlisi kunye noGambiti baququzelelanisa kunye ukucacisa ipesenti epheleleyo yemali engenayo eya kubelwa ngabaxhasi, kwaye eli nqanaba lihlala lijongwa kwiprojekti nganye.

Ulele: Ulele ngenye yeendawo zaseYurophu zokuxhamla abantu kwaye njengoko kuvela, uninzi lwezinto ezixhamlayo kwiiprojekthi zokudlala. Ukususela ekuqalisweni kwayo ngo-Oktobha 2010, i- 6216 iiprojekthi zokudala, ezintsha, okanye iinjongo zomphakathi, ziye zaxhaswa ngemali ku-Ulele (abaninzi balaba) ngokubonga kubasebenzisi abavela kumazwe angama-135 .

Yenze ngokwakho ngokuqalisa : Mhlawumbi sele uhlala nommandla wakho, unokuthabatha abaphulaphuli bakho, kwaye ufuna ukulawula ukuxhaswa kwezimali kunye nobuntu obuninzi.

Ukuqaliswa kuyisisombululo esimhlophe-ilebula esikuvumela ukuba uxoxise abantu kwiziko lakho. Amanye ama-devs adlalayo azame le ndlela - abanye baphumelele xa abanye behlulekile. Nantsi enye ishishini lokudlala elithile elimele lithethi malunga nokuya kwi-crowdfunding yedwa, ngaphandle kokusebenzisa isiqwenga samatyala njengesiKickstarter:

"Kufuneka ube ne-brand eya kwenza iindaba kwaye udwebe konke okulandelayo," izizathu zeCorcoran. "Yiprojekthi engavumelekanga enokuyenza oko kwingxolo yeendaba zokudlala."

I-Crowdfunding ivula ishaneli esitsha esaneleyo yomdlalo kufuneka iphakame imali kwiiprojekthi zazo. Akusiyo ipilisi yemilingo - ukuxhamla abantu abantu kufuna umsebenzi, ukucinga kwangaphambili, kunye nezakhono ezifanelekileyo zokuthengisa. Kodwa iingenelo zokufunwa kwezemidlalo ezixhamlayo zokudlala ziphindwe kabini: 1) unokwenza umlinganiselo wokunyusa imizamo yezimali emhlabeni wonke ebusuku kunye no-2) abaxhasi bakho kunye nabaxhasi bakho nabo bangabathengi bakho bokuqala abanomdla kumdlalo oxhasa impumelelo yakho.

Iifoto zakwaSrikumar Mitra