Yiba yingcali entsimini kwaye wabelane ibali lakho nehlabathi
Imidiya yoluntu yindlela yekamva - kodwa ngamanye amaxesha kunzima ukuqhubeka. Ingaba ungumntu ofuna ukufumana umsebenzi, umncinci ongeyena inzuzo abajongene nabaxhasi, inkampani enkulu yelizwe lonke okanye usomabhizinisi onesibindi, ukwazi indlela yokuphucula amajelo asekuhlaleni kubaluleke kakhulu kwikhulu lama-21. Kubalulekile ukuba ufunde indlela yokuhamba ngayo yonke into yakutshanje kunye nezona zixhobo ezinkulu zentlalo ukuze zenze impumelelo. Iincwadi ezona zilungileyo zonxibelelwano zentlalo ziya kukunceda ukuba uphume ngendlela yakho ukuba ube yingcali.
Eyona mfutshane neyomnandi Yifunde: Iingcebiso ze-Social Media Marketing 500
Le ncwadi iqhube njani iingcebiso ezingama-228 kumaphepha angama-228? Ngokuhambisa ulwazi ngokuchanekileyo, ngokuchanekileyo nangendlela eyenziwa ngokukhawuleza. Le ncwadi ithatha ukusuka kwi-zero ukuya kuma-60 ngokukhawuleza kwaye ikunceda uqale ukuthanda nokuchofoza kumajelo asekuhlaleni ngokukhawuleza. Abasebenzisi abangaphaya kakhulu kunye neenzuzo banokuvakalelwa ngathi le ncwadi ngamanye amaxesha kunzima, kodwa iphelele kubaqalayo kunye nabo bafuna ukuvuselela ngokukhawuleza. Ukuba uvakalelwa ukuba sele ufumene amakhulu emimiselo malunga neentlalo zentlalo, unenhlanhla, kuba le ncwadi inamanye angama-400 ukuba ufunde!
Eyona ndlela ihamba phambili kubathengisi beMveli: ukuThengiswa kokuThengiswa koPhicotho
Abafundi mababe nokukwazi ukuxelela i-advertorial enkulu ngaphandle kwengxelo yenkcazelo yenkcazelo ngokubhaliweyo phezulu kwecandelo. Ukuze udale umxholo womthonyama ophezulu, kufuneka ukwazi ukuxelela ibali ngezinto ezifundwa ngabafundi bakho (nabathengi abanakho) ngokwenene bakhathalele. Ngenisa le ncwadi nguJoe Pulizzi, onokufundisa nje indlela yokubhala amabali amakhulu, kodwa uluphi uhlobo lwamabali okumele ubhale ngalo kuqala. Uya kukukhokela ngokukhetha umxholo ochanekileyo, ukuphuhlisa isicwangciso sakho sokusebenza kunye nesicwangciso senkqubo, ukukhawulelana nomxholo kunye nokuxhamla imidiya yoluntu kunye nemveli ukuze wabelane ngomsebenzi wakho we-epic.
Eyona ndlela ihamba phambili (Ch) i-artophiles: Amandla okuBaliswa kweeNdaba zoLwazi
Usuyazi ukuba umfanekiso ufanele amawaka ayi-1,000, ngoko kutheni ungabonakalisi ukutsala izithombe ukuba ukhange kwaye wakhe abaphulaphuli bakho? Ingqondo yomntu iqhubana nemifanekiso ngokulula kunamagama abhaliweyo, kwaye esi sikhokelo esibalulekileyo esivela kuJessica Gioglio no-Ekaterina Walter baya kukufundisa indlela yokwakha nokwabelana ngayo. Njengoko ufanele ulindele, le ncwadi izaliswe imifanekiso enemifanekiso kunye nemizekelo emikhulu yeenkampani zisebenzise ngempumelelo ukufumana imiyalezo yazo.
Eyona ndlela ilungele ukuSebenza ngokungaqhelekanga: Jab, Jab, Jab, iHook Right
Kule ncwadi, uGary Vanerchuk wabelana ngeemfihlelo zokufumana umyalezo wakho ngaphandle apho kwindawo ephathekayo yedijithali. Ngokwakhe isalathiso esongezelelweyo, izicwangciso eziqhubekayo ezijolise ekuphumeleleni ngokukhawuleza abathengi kunye nabathengi abakwaziyo kumajelo asekuhlaleni "yi-jabs," kwaye ayisoloko iphumelele kakhulu - kungabonakali, bathabatha ixesha elide lokuvavanya nokuphumeza. Ngaphandle kokuba ucinge ukuba umbhali ucinga nje, ufanele wazi ukuba unyuke ishishini lakhe elincinci lewayini kwi-$ 4 yezigidi kwi-$ million yezigidi ze-behemoth. Kwakhona wathatha amabheji ahlakaniphile ekutyala imali kwezinye zeenkampani zedijithali eziphumelelayo kwi-digital-Facebook, Twitter, Snapchat, u-Uber kunye neVenmo, nje ukubiza ezimbalwa. Uhamba nawe ngamanyathelo akho kunye neenkampani zakho kufuneka zithathe ukulungelelanisa indawo ephathekayo yeendaba kunye nezindlela abaxhasi abadla ngayo, kuquka ukulungiswa kweselula.
I-Turner-Best Turner: Iimpawu ze-Chaos: I-Fortune e-Obscene ne-Failure e-Random
Le yincwadi enamandla. Kwakhona incwadi malunga nabaphumeleleyo kunye nabalahlekileyo, malunga nomhlaba wezobugcisa namhlanje kunye nendlela abaphezulu bafike ngayo baze bahlale apho - okanye ukuba baqhube njani baze batshise. Le nto ayikho incwadi eninika ulwazi olusenzayo onokuyisebenzisa ngokukhawuleza: yincwadi exelela ibali leSilicon Valley ngaphambili, ngexesha nangemva kwebhola le-tech. Kubhaliwe yishishini ngaphakathi kwaye lithatha njenganoma yiphi inveli yecala lolwaphulo-mthetho. Incwadi ibonisa isihloko sayo kumfanekiso we-primate running amok kwiziko leenkcukacha, iinjineli ze-software ezifanisayo ukuvavanya iinkonzo zabo kwi-intanethi. Umbhali wenza ityala lokuba oosomashishini bezobugcisa benguqulelo yoluntu lwaba bantu abaphazamisayo abangalawulwayo - kwaye wenza ukuba bafanelekile ukufunda.
Okulungele Abanikazi Bamashishini Amancinci: I-Lead Machine: Isikhokelo Soshishino Lincinci
Ukuba ungumnini-shishini okanye umnini-shishini omncinci, incwadi ka-Rich Brooks iya kukunceda wenze isicwangciso sejithali esibanzi. Le ncwadi iza kukufundisa izakhono ozifunayo ukuzisa abantu kumaphepha akho eendaba ezentlalo, ukwandisa indawo yakho kwiinjini zokukhangela, wongeza abhalisele kwi-e-mail yakho uluhlu uze uguqulele abalandeli be-intanethi kubaxhasi abathembekileyo. Le ncwadi ikuhamba ngezigaba ezine ezibalulekileyo: ukwakhiwa kwewebhusayithi yakho, ukukhangela abantu kwiwebhsayithi, indlela yokugcina ukudibanisa nabantu abaye bavakashela iwebhusayithi yakho, kunye nendlela yokuhlalutya idatha yakho ye-traffic traffic. Le ncwadi ifanelekileyo kulabo bafuna ukukhula kwimizila yezithuthi ngeendlela ezininzi, abo baqala nje kwiimidiya zentlalo kunye nabo bafuna ukukhulisa uluhlu lwabo lokuthumela idijithali.
Eyona ndlela ihamba phambili kubaphathi bezeMithombo yezoLuntu: ii-Mavericks zenkcazelo: Indlela yokukhulisa ishishini lakho
Kukho itoni yenkcazelo kunye nemveliso ephuma apho kubathengi ukuba bakhethe, kwaye ukuze okwenu ukuba ume ngaphandle kweminye, kufuneka ube nesicwangciso. Ngenisa uAndreya noPete, encwadi yakhe ikunika isicwangciso esinezinyathelo ezisixhenxe zokudala umxholo weendaba zoluntu abantu abonwabileyo kwaye, ngokubaluleke ngakumbi, ukuqhuba ukuchofoza kunye nokuthengisa. Musa ukubhala enye into, ukurekhoda enye ipodcast okanye ukudubula enye ividiyo uze ube nesicwangciso sendlela oya kuyithumela kuyo yonke indawo. Ababuyekezi bathanda ukuba le ncwadi ayikho malunga ne-gimmicks - ngaba malunga nezicwangciso eziza kuziva (kwaye ziya kuba!) Ngokwenene kubo kunye nabaphulaphuli bakho. Njengokudibanisa, le ncwadi ayiniki nje ingcebiso ebalulekileyo malunga nendlela yokwenza isicwangciso kodwa isiluleko esisebenzayo malunga nendlela yokubeka isicwangciso esinjalo kwisenzo.
Eyona ndlela ilungele Ukwakhiwa Kwempembelelo Yendabuko: Yenza Imvula!
Ngaba uyazibuza ukuba iindwendwe zeendwendwe zifumana njani iigigs zazo ezinkulu? Areva uMartin udla ngeemfihlelo zabo kule phepha-umjiki. Awunayo ibhajethi yokuthengisa kwakhona, kodwa uhlala kwiDkt Phil, i-AC360, i-CNN, i-MSNBC kunye ne-FOX ukukhuthaza umsebenzi wakhe kunye nekhredithi yakhe-kwaye ngoku, wonke umntu uya kuye. Kule ncwadi, uMartin uyabelana nendlela yokwenza ibali elingenakuphikiswa kubakhiqizi, zenzele ezifanelekileyo ukuphulaphula iindaba, ukuhambisa izandi ezinkulu kunye nokusebenzisa imidiya yoluntu ukwakha idumela lakho eliza kuthumela ngaphezulu nangaphezulu.