Funda malunga nokuba ngumthengisi ozimeleyo

Ngaba kufuneka ndibe ngumthengisi ozimele?

Umthengisi ozimeleyo nguye owakha ibhizinisi lakhe ukususela phantsi. Ukusuka kwinqanaba locwangciso loshishino ukuya kwithuba lokuvula, umnikazi wezentengiso ozimeleyo wenza konke. Uyakwazi ukuqasha abacebisi, abasebenzi kunye nabanye ukuba bancede kwimizamo yezoshishino. Amathuba awapheliyo.

Ezinye zeendaba ezilungileyo kumashishini amancinci zivela kweli hlabathi le-niche leentengiso zentsapho. Kukho iholide yonke iMatshi ukubhiyozela abathengisi bamama kunye nabapapa kunye ne-American Express rhoqo ixhasa umthengisi wendawo ozimeleyo kunye nokuthengisa kwayo.

Ngokuqinisekileyo, umgudu wezomnotho wase-United States uvela kubathengisi abazimeleyo.

Akukho mingcipheko kumntu, njani okanye phi apho ishishini kufuneka lifake ishishini lakhe. Inkululeko yokwenza oko afuna ukuyenza yinto enenzuzo enkulu kule fom yezoshishino. Iyakwazi ukuzaliseka kakhulu. Nangona kunjalo, ngenxa yokungena okulula, ezininzi zezo shishini zithengisa kwiminyaka yokuqala. Isizathu esikhulu kakhulu ukungabikho kwesicwangciso soshishino .

Ukuhlala Uzimeleyo Kukuvumela Ukuba Uhlaziye

Ukuzimela akuhambelani nobukhulu. Ngamanye amagama, unokuba ngumthengisi ozimele kwaye unamaqela amaninzi. Enye yeenzuzo zokuhlala ezizimeleyo yenze isigqibo. Ekubeni ungeke uxanduva kubanini-nxaxheba, unokuba luninzi. Amaxesha amaninzi, abanini-nxaxheba bafuna ukubuyiswa okukhulu kunye nabaninzi abathengisi bebhanki bebanjwe ngebhanki, kungekhona ngenxa yeengcambu zabo, kodwa ngenxa yezimfuno zabatyalomali.

Ukuba uzimeleyo, ugcina ulawulo olupheleleyo kule ndawo.

Ngenxa yokuphucula kunye nokuguquguquka kokuqalisa, kunokubakho ukhuphiswano oluninzi kummandla othile woluhlobo oluthile lomthengi. Zonke izigqibo zoshishino zihlala kumnini (okanye) umnini. Akukho bhengezo, akukho zikhokelo ezisemgangathweni kunye nomngcipheko omkhulu kulo mzekelo weshishini.

Njengomthengisi ozimeleyo ngokwam, ndichitha ubusuku obuninzi ndibuza ukuba siza kwenza njani ukuhlawula. Ndafunda (kungekukhawuleza ngokwaneleyo) ukuba ukuhamba kwemali kwakuyintloko yokwenza ivenkile yokuthengisa. Ukwazi iimathematika zakho zokuthengisa kunye nokuthenga iimetriki kubalulekile ngokunjalo. Incwadi enkulu yokujonga ukuba yi-Retail Business Kit yamaDummies.

Izibonelelo zabathengisi abazimeleyo

Njengomntu ozimeleyo, uyazivakalela ngokwenu. Kodwa enye yezona ndawo zibalaseleyo zokufumana inkxaso, ukuqeqesha kunye neengcebiso kungaphakathi kwimibutho yezorhwebo. Phantse zonke iintlobo zokuthengiswa zinombutho owenziwe ngezinto zokuthengisa ezinjengaye.

Ngokomzekelo, i-National Shoe Retailers Association inamalungu angaphezu kwe-1 anesitolo-bonke abazimeleyo. Le mibutho ibambe iintlanganiso, inika inkxaso kunye namaxesha amaninzi, igcina ukugcina uhlalutyo olulinganisayo olukunceda ukuba ulinganise ukusebenza kwakho kweentengiso kunye nabanye kwiqela lakho elifanayo. Olu luncedo olukhulu lwabazimeleyo njengendlela yokulinganisa kuphela onayo.

Ukuzimela Kuyinto Enzima Kunokuba Ikhangele

Ndidla ngokucelwa ukuba "ndidle isidlo sasemini" nomnye umntu ukuze bathathe ingqondo. Umntu ucinga ngokuvula ivenkile yakhe kwaye ekubeni ndenze ngempumelelo, bafuna icebiso lam. Ngaphambi kokuba ndidibane nabani na, ndibafundele incwadi ethi E-Myth nguMichael Gerber.

Ukuba emva kokufunda le ncwadi, bafuna ukuqhubela phambili, ndiya kudibanisa. Le ncwadi ichaza ngokucacileyo ukuba kutheni amashishini amaninzi amancinci aphumelela ngokukhawuleza. Kufundwa kakhulu umntu ocinga ukuvula ivenkile yakhe yokuthengisa.

Uninzi lweevenkile ndidibana nazo luqaliswa "abangabathengisi." Ngaloo nto, ndithetha abantu abangenamava abasebenza okanye abaqhuba ivenkile yokuthengisa. Ngokuphindaphindiweyo amaxesha athile abanamava abasebenza kwivenkile, kodwa ihlabathi elihlukileyo xa liphethe kunokuba lilawule. Aba bantu banephupha lokuba nezoshishino zabo kunye nevenkile enye yeendlela ezilula ukuqala.

Ingxaki kukuba abo bantu baqhutywa yintando yemveliso okanye inkonzo kunye nokungabikho kolwazi lwezoshishino ukuqhuba ishishini. Ndiyamangaliswa ukuba baninzi babo basinda. Ndibaqondisa kule website ngokukhawuleza njengento eneempawu ezixhasayo kunye neengcebiso.

Kodwa inyaniso kukuba, badinga uncedo. Sonke senza.

Fumana i-Mentor Local ukuze Ukwabelane Namava abo

Ukuba izandi ezizimeleyo zikhazimulayo, kodwa ngokwenene akunjalo. Ewe, ungumphathi wakho kodwa nawe ulala ulala embhedeni ebusuku ukhathazekile malunga nendlela oya kwenza ngayo ukuhlawula kule veki kubasebenzi bakho. Ukuba uqala ishishini, ungazimeli ngokuzimela, nje kwisakhiwo somthetho. Landela le ngcebiso apha uze uxhumeke kunye nabanye abathengisi.

Fumana umcebisi wasekhaya oza kubelana naye ngamava akhe ngexabiso lesidlo sasemini. Ndineenkampani ezine ezineesitoreli esinesitora iminyaka emininzi. Ndithanda yonke iminithi yalo. Nangona kunjalo, nangona yonke iminyaka yam yokuthengisa amava (iminyaka engama-20) ukusebenzela abanye, ndandisoloko ndifumanisekile. Kwaye ndafumana umcebisi kwaye ndasebenzisa imibutho yokurhweba ukuze ndiphile. Kwaye nawe ufanele uyenze.