Ziziphi iiNkokheli zeNkokheli, kwaye Kutheni zibalulekile?

Abantu abaye babizwa ngokuba ngabahlali okanye abenzi izigqibo ngoku babizwa ngokuqhelekileyo ngokuthi "iinkokeli zembono" okanye "abachaphazelayo". Kubathengisi, ukufumana nokubhalela iinkokheli zembono ukunceda ukuthengisa imveliso yenkampani okanye ingcamango ingabalulekanga ekufinyeleleni abaphulaphuli abangenakulinganiswa.

Ngoko ngubani na iinkokeli zeenkokheli? Ukubeka nje, umkhokeli wembono ngumntu osebenzayo kuluntu. Oko kungathetha uluntu oluku-intanethi okanye uluntu oluthile njengesixeko okanye idolophu.

Nguye othethayo kwaye ucela ukuba acebise ingcebiso.

Iingcebiso Iinkokeli Azikho nje I-Hangers-On

Kodwa abantu banokutshutshiswa yiyo nkokeli yombono ekuthethwa ngayo. Yingakho iinkokeli zembono zixabiseke kakhulu kubathengisi: Bakhe basebenzise igunya labo kwindawo ethile kwaye bayayisebenzisa ukunyanzelisa abalandeli babo (abathengi abathengi)

Iinkokeli zembono zinyani zenza isigaba esincinci sabantu, kwaye abaninzi abazami ngokunyanisekileyo ukuchaphazela abantu (isicatshulwa: umntu ombonisa yena njengombono wenkokheli mhlawumbi akakho).

Iingcebiso iinkokeli kunye neMedia Media

Iindaba zentlalo zikuncede ukuchaza ukuba yintoni imbono yeenkokheli. Emva koko, iinkokeli zengcamango zifana nabantu abaqhelekileyo (abacebileyo, kwaye ngokuqhelekileyo abanamagosa akhethiweyo) abanobuchule bokuhlala phezulu "kwinto entsha" kwaye banamaqhagamshelwano amaninzi ekuhlaleni ukwabelana ngolwazi.

Akusiyo i-metric epheleleyo, kodwa umsebenzisi oqinisekisiweyo we-Twitter onolandelayo olulandelayo unokuthi uthathelwe ngumbono weenkokheli.

Ngokufanayo, inkwenkwezi ye-YouTube eneemiboniso ezibukhali kakhulu inempembelelo phezu kwayo.

Ukuchonga iMbono yabaNkokheli

Kukho abanye abantu abanomgangatho wendalo kunye nokwethembeka kwintlalo ewanikwayo. Ngamanye amaxesha ukuba isimo sizuzwa ngokwemilinganiselo evamkelekileyo, njengamabhaso okanye irekhodi yempumelelo yezemali.

Ngamanye amaxesha umphumo kunye nobuchule buzuzwa ngokuphila ixesha elide.

Kodwa akudingeki ukuba ube ngumphathi wokuwonga umklomelo ukuba uthathelwe ngumbono weenkokheli. Barbers, bartenders, kunye nabagcini bezinwele bavame ukukwazi ngakumbi malunga nento eyenzekayo kuluntu kunabanye abantu kwaye banokuba nefuthe phakathi kwabo abathengi bexesha elide abanokuthi bangene.

Hayizo zonke iikhompyutheni eziPhathwayo ezilinganayo

Kungenxa yokuba umntu unkokheli lombono kwindawo enye akuthethi ukuba bathatha loo mpe mbelelo kwibhodi.

Umfazi ofundisa izifundo zepiyano iminyaka engama-15 ngaphezulu kwesigunya sokuthi uluphi uhlobo lomculo wepayano olungcono kunabantwana abancinci kunokuba umatshini wombane womakhelwane. Kodwa awunakufuna ukufundwa ngutitshala wecyano malunga noluphi uhlobo lwemoto entsha yokuqhuba. Ngokufanayo neenkokheli zembono.

Ngethuba enokukwazi ukukholisa abantu ukuba bathenge iimveliso zakho, qiniseka ukuba usondela kumkhokeli wenkokheli kunokwenzeka ukuba udibanise nabaphulaphuli bakho.