Ukujonga ukuhlanjululwa kwi-PR Perspective
Umthetho uyahluka kuye kuxhomekeke apho uhlala khona. Umthetho waseBrithani wenza kube lula ukunqoba ezi ntlobo zetyala.
E-United States, kunzima.
Akukho ntatheli ofuna ukuthethwa. Wonke umlobi-ntatheli oye waya kwisikolo soburhulumenteni uthathe umgaqo-nkqubo kwaye uya kulinda umntu efaka icala kubo ngokuthi ", ngokunyanisekileyo nangokunyathelisa amanga okanye ukuthetha ubuxoki emoyeni, kwaye loo nto ibuhlungu umntu."
Ukusuka kwimbono ye-PR, ukuba kukho ukunyundela malunga nomthengi, ukufaka umgwebo wokuhlambalaza, ukunyundela, ukuhlambalaza okanye ukuhlasela kwangasese kuyisinyathelo esikhulu-kwaye sinokuba yimpazamo enkulu.
Kufuneka Uyiqonde Umthetho
Ngoxa umthetho uvame ukuvulelwa ukuchazwa, umgaqo oqhelekileyo wokuhlambalaza amacandelo omlingani ngoku:
- Omnye ushicilele ubuxoki ngomnye umntu.
Loo buxoki beyingozi kumntu ngale ndlela.
Emva koko kuba nzima.
"Impapasho" ayifanele ukuba ithetha ukunyatheliswa kwiphephandaba. Kungatsholwa kwiprogram yeTV, kwithediyo, kwi-platform yolondolozo loluntu, kwintetho, okanye eprintiweyo kwisitika se-bumper-ngokukodwa, kufuneka isasazwe ngandlela-thile, ngenjongo.
Libel Versus Slander
I-Libel ibhekisela ekunyatheliseni into enokusisigxina, njengengxelo yephephandaba.
Ukunyelisa kubhekisela ekusasazeni ubuxoki ngokuthetha, okanye enye indlela yokuhamba. Kwixesha lekhompyutheni, leyo ingaba yiseseshoni yengxoxo ye-intanethi.
Xa isizwe esihlala sisisigxina
Abemi bemihla ngemihla baphathwa ngokungafaniyo, kokubili xa bethetha into engeyonyani kwaye xa bebaxhoba bokuchaswa.
Ukuba ungummi wabucala, kwaye iphephandaba liprinta into engamanga eyonakalisayo, ibha ephantsi kakhulu isetyenziselwa ukuqokelela umonakalo kumntu enkundleni.
Ngokomzekelo, uJoe Smith, iplumber, ucinga ngoshishino lakhe. Umntu onokuqala kunye negama lokugqibela-uJoey Smith-ubanjwe kwaye usolwa ngokudubula iphoyisa. Le phephandaba alikhathaleli kwaye libeka ibali kwiphepha eliphambili ngolu hlobo, "uJoe Smith usolwa ngokudubula i-trooper yombuso." Leli phepha liqhuba nesithombe sakho, esasifake kwifayile xa ubengumongameli weLotary Club.
Ngokucacileyo, bashicilela ubuxoki kwaye ngokucacileyo, kubonakalisa. Igama elihle likaJoe Smith liyaxatyiswa kwaye uJoe uya kulahlekelwa ishishini. Le yimeko yeklasi apho ukulungiswa kwezantsi kwekhasi ezintathu kungayi kulungisa izinto. Ngako oko, ungalindela ukubona umgwebo wecala kwaye iphephandaba liza kuphinda lilahle, linikezele umonakalo kuJoe Smith.
Xa uMfanekiso weSizwe unguNkohlakalo
EUnited States, ibha isetyenziswe kakhulu xa iqela likarhulumente, udumo, okanye umdlali.
Icala leNkundla ephakamileyo ye-1964 iNew York Times noSullivan inqume ukuba isibalo sabantu kufuneka sibonise ukuba akukona nje kuphela ingxelo ekhohliweyo eyapapashwa kodwa yashicilelwe "inkohlakalo yangempela."
Oko kuthetha ukuba umntu okanye umbutho weendaba owenza ingxelo engamanga wayazi ukuba bubuxoki kodwa wawushicilela njalo, okanye wayengazi ukuba yinyani. Kumele ukuba babonise "ukungakhathali ukunyaniseka inyaniso" -ngakhathaliseki ukuba bangakhange bahlole, okanye bengenandaba. Le ngxaki enkulu yokunyuka.
Indawo eyiGrey
Kukho udidi oluphakathi "loluntu olunqamlekileyo" (umntu ongeyena owaziwayo), ozikhuphayo kwiingxoxo okanye uluntu loluntu. Ukuba ukwenza oko, ulahlekelwa ezinye zezikhuselo obenakho xa ubengummi wabucala.
Nangona zonke iimeko zidibene kwaye yimeko ye-slam-dunk, kusekho nemingcipheko yokunqoba njengokwenziwa koluntu olungenanto. Ngoko, phambi kokuba ubize amagqwetha, cinga ngamathuba okugweba ngokuphumelelayo kunye naluphi na uncedo olubi olungathandekiyo.