Ukukhetha uhlobo lwephepha le-Facebook lweBhizinisi laseKhaya

Ubume obubanzi bokusebenzisa i-Facebook kwiShishini lakho laseKhaya

Ngomxholo wakhe we-2018, i- Crushing It , unonophelo wolwazi wezeNtlalo uGary Veynerchuk uyaqhubeka nokugxininisa ukubaluleka kwe-Facebook ekwakheni uphawu. Uthi, "... ukuba uya kukwakha i-brand brand uze uzame ukwenza imali, kufuneka ube nephepha le-Facebook. I-Facebook inabasebenzisi abangaphantsi kweebhiliyoni ezimbini, phantse iibhiliyoni zazo zisisebenzisa yonke imihla. Ukuba ushishino akukho kwi-Facebook, ulahlekelwa ngamathuba.

I-Facebook ikunika iinketho ezininzi zokwakha ubukho boshishini lakho lasekhaya. Amashishini amaninzi asekhaya aqala ngokusebenzisa iifayile zabo ze- Facebook ukuthumela ulwazi malunga namashishini abo, kodwa ukususela ngo-Facebook kunqanda inani labahlobo ukuya ku-5,000, kungcono ukuba neyinye yezinye iindlela zokukhetha iphepha. Oku kuyinyani ngokukhethekileyo ukuba ufuna ukugcina iifayile zakho ezizimeleyo zobungasese zibekwe kumda wokuba ngubani onokubona zakho izithuba.

Iintlobo zeeFebhu ze-Facebook zeBhizinisi laseKhaya

I-Facebook inikeza iinkalo ezininzi ukukunceda ukukhuthaza ishishini lakho lasekhaya. Nalu uluhlu lwezinye zeenketho, kunye nendlela ongayisebenzisa ngayo:

Facebook Fan Pages

Xa i-Facebook yokuqala iqalise iphepha elinamakhishini, babizwa ngokuba ngamaFesti, kwaye abantu ababathandayo baba ngababalandeli. Nangona eli sigama lisasetyenziswa ngabaninzi, namhlanje, ii-Fan Pages zibizwa ngokuthi "ezisemthethweni" okanye amaphepha eshishini. Ngamanye amaxesha babizwa nje ngamaphepha, ngelixa ii-akhawunti zabo zithiwa ziiprofayili.

Esikhundleni sokuba ngumqhubi, abantu "bathanda" iphepha lakho lebhizinisi.

Inzuzo kwiphepha lomqhubi kwiphepha leprofayili yakho, oko akufani neseprofayili, unakho "abanamava" amaninzi njengoko unako ukugcina. Ezinye izibonelelo ziquka:

Njengamaphepha ephrofayela, unako ukuthumela ulwazi (okt ibhulogi yakho, ukuthengisa, njl.), Ulayishe izithombe kunye namavidiyo, kunye nokunye. Ngaphezulu unakho iqhosha lokufowunelwa , njenge "Qhagamshelana nathi."

Amashishini angasebenzisa iphepha le-Facebook ngeendlela ezahlukeneyo kuquka:

Ngamaphepha akho e-Facebook, ungabamba iziganeko. Ezi ziganeko zinokubakho ngobomi bokwenene, njengentengiso ngokuthe ngqo, okanye kwi-intanethi kwi-Facebook. Ukusekwa kwesiganeko nge-Facebook kukunika ithuba lokukhuthaza kwangaphambili, kunye nokuxoxisana ngaphambili, ngexesha nangemva kweso siganeko kunye nabalandeli bakho.

Enye yezinto eziphantsi kwephepha le-Facebook kukuba nje ngokuba umntu "Uthandile" iphepha lakho, akuthethi ukuba baya kubona izithuba zekhasi lakho kwiindleko zabo zeendaba. Utshintsho olulinganiselwe inani labantu abambona iipapasho zezithuba lwaluyimpuco ecasulayo kwamashishini amaninzi abasebenzisa iphepha ukuxhuma kunye nemarike yabo. Ngoku, abanye "bakho abalandeli" bakho baya kubona isithuba sakho, kwaye ukuba ufuna ezinye ukuba uzibone, unako "ukukhulisa" iposi, ngokuhlawula.

Abalandeli bakho bangaya ngqo kwiphepha lakho lomqhubi ukuze babone oko uthumelayo, nangona kunjalo, ekubeni abantu abaninzi befunda ukutya kwabo okanye izaziso, ngokungabikho komxholo wakho kuboniswe apho, umda inani labantu ababona zakho izithuba.

Iqela le-Facebook Group

Ngelixa "iifen" zakho zinokusebenzisana nawe kwiphepha lakho le-Facebook Business, kukho ukulinganiselwa, ukuba iphepha leqela lilungisa. Okubalulekileyo, iphepha leqela lifana neforum okanye ibhodi yeengxoxo, apho amalungu eqela angabuza kwaye aphendule imibuzo, ukuphawula, ukwabelana ngolwazi kunye nokunye.

Amaqela angasetwa ukuze avulekele nawuphi na umntu, okanye unako ukwenza ukuba abucala. Abanini-shishini abaninzi baqhuba i-privatemm okanye amaqela akhethekileyo anxulumene nezoshishino zabo nge-Facebook. Ngokomzekelo, ukuba unayo i- ecourt , ungasebenzisa iphepha leqela le-Facebook elizimeleyo ukuba abafundi bakho babuze imibuzo okanye njengendawo yokuba ubakhuthaze ngekhosi.

Nawuphi na umntu unokudala iphepha leqela, ngoko awanakucinganiswa namashishini. Kungekudala, i-Facebook iqalile ukukhuthaza abanikazi bekhasi ukudala iqela elixhomekeke kwikhasi labo. Nangona kunjalo, kuxhomekeke kwiinjongo zakho, unokwenza iphepha leqela endaweni yephepha le shishini, okanye ngokulandelana. Uhlobo oluphambili phakathi kwimiba yamacandelo yenzelwe ukusebenzisana okukhulu phakathi kwamalungu eqela. Amalungu eqela angathumela kwisondlo seqela, apho kwiphepha, unokuthintela abantu ekuposeni iphepha lakho.

Amalungu eqela afumana izaziso malunga nezithuba ezintsha okanye amazwana, anokukunika ukufikelela okugqithiseleyo kunephepha.

Kukho imibuzo malunga nokuba amaqela angama-Facebook angafunyanwa ngokukhangela kwi-Google. Kucingelwa ukuba iindawo zikarhulumente, kodwa mhlawumbi ezizimeleyo azikho. Nangona kunjalo, ukuba umntu ukhangele iqela le-Facebook, kuya kuba lunengqiqo kubo ukukhangela i-Facebook, kungekhona i-Google, kwaye onke amaqela aphandwa kwi-Facebook.

Okulandelayo: Indlela yokudala ikhasi le-Facebook