Malunga neFranchise Royalties

Iintlawulo zeendleko ziyaqhubeka kodwa ngokuqhelekileyo zifanelekile

Enye yeendleko zeevenkile eziqhubekayo zeshishini liqhelekileyo imali yokuhlawula ihlawulwe rhoqo kwi-franchisor. Kwezinye iimeko, iyakongeza kwixabiso elihle kakhulu lemali. Ngoko ufumana ntoni ukuze atshintshe le ntlawulo? Ngaba ixabiso?

Inkcazo yeNtlawulo yeMveli

Iingxowa-mali zihlawulelwa ukusetyenziswa okuqhubekayo kwendidi yomsebenzi, njengeentlawulo ezenziwe kumbhali wencwadi ekhoyo kwimarike.

Ezi ndleko zongeza kwiimali zokuqala zenyanga, ezifana nokuthengwa kwepropati. Iintlawulo zihlala ziphantsi kweemali eziphambili ngenxa yokuba zihlala zihlawula rhoqo.

I-franchisee amava okuthengisa nsuku zonke njengomthombo wakhe wemali yengeniso. Nangona kunjalo, ingeniso yenyanga yenyanga eyenziwa yi-franchiseor isekelwe kwiintlawulo zerhafu kwi-franchisee nganye.

Kutheni uhlawula iiRhafu zeMveli?

Imirhumo yemali ephindaphindiweyo igalelo ngokufanelekileyo kwimibutho yonke. Iintlawulo zisetyenziselwa ukugcina inkqubo kwaye ziqinisekise ukuba zonke iindlela zihamba kakuhle phakathi kwe-franchisor kunye ne-franchisee.

Iintlawulo zeendwendwe zihlawulelwa kwi-franchisor ukuba zihlale zikhoyo ngokuqhubeka phambili kwezobuchwepheshe, kunye nokunika amandla ukuveliswa nokuthengiswa kwemveliso kunye neenkonzo. Kwakhona, ezi ntlawulo zisetyenziselwa ukuhlawula iindleko eziqhutyelwe kwikomkhulu le-franchisor, ezifana nerenti, izibonelelo kunye nomvuzo wemisebenzi.

Iintlawulo zeendwendwe zingenza i-franchise inkampani yokwandisa imveliso kunye neenkonzo zayo kwezinye iindawo kwaye mhlawumbi nakwamanye amazwe. Njengoko ukukhangisa okungaphezulu kuqaliswe, iimveliso zentlangano ziya kuba zibonakala ngokubanzi kunye neenzuzo ezigqithiseleyo ukuba zenzeke ngokucacileyo kuzo zombini i-franchisee kunye ne-franchisor.

Yintoni eYiFranchisee

Nangona i-franchisee ayinakuqonda imfuno yemali yokuhlawula imali yokuqala, iintlawulo zidala imeko yokuphumelela emacaleni omabini.

Masithi ufuna ukuvula i-pizza yokutya. Unokuxhoma umqondiso wakho kwaye ubhengeze ngokuthi "I-Joe's Pizza," okanye unokuyenza "njengoDomino" okanye "uPapa John." Kwiinyanga zokuqala zokusebenza kwaye phambi kwegama ukuphuma ukuba ii-pizza zakho zihle kakhulu kwaye zifanelekile ukuthenga, ubuninzi beentengiso zakho ziya kuvela ngokubakho igama. Abathengi banqula i-Domino okanye uPapa John ngenxa yeepazsi zabo kuba umgangatho othize uchazwa igama, kwaye abantu bavame ukukhangela kwizinto eziqhelekileyo.

Kodwa awukwazi ukuvakalisa njengoPapa John ngaphandle kokuba uhlawula imali yokuhlawulwa kwemali kunye neentlawulo eziqhubekayo. Kwaye ama- franchisor ngokuqinisekileyo akavumeli ukuba nabani na umntu aphephe loo miqondiso. Ukutshintshela imali yokuqala yokuhlawula imali, uya kufumana uqeqesho olubanzi malunga nendlela yokwenza ii-pizza ezimnandi kunye nendlela yokuqhuba ngokubanzi uphuhliso lwakho olutsha ukuze ubonakalise kakuhle kwi-brand. Kukho into ebaluleke kakhulu kwi-equation yama-franchisees.

Kufuneka ukuba i-Franchisee ikulindeleke kangakanani ukuhlawula kwiiNdawo zeMveli?

Iinkqubo zokuhlawula iindwendwe zinokulandela enye yeefomathi ezininzi.

Uhlobo oluqhelekileyo ngumrhumo obalwa kuwo naphi na kwi-5% ukuya kwi-8 ekhulwini yemali yokuthengisa epheleleyo, kodwa kukho iminye imirhumo ye-franchise ehlawula ipesenti ephezulu ngokusekelwe kwintengiso ye-net-oko kukuthi, ingeniso emva kweendleko. Esi silinganiso sihlala kwindawo ephakathi kwama-6 eepesenti kunye neepesenti ezili-10. Imirhumo ihlawulwa rhoqo ngenyanga.