Amanyathelo okuQala
Isinyathelo sokuqala ekusunguleni iphulo liqokelela ulwazi oluvela kubamkeli bakho abakufunayo.
Ufuna ukuba umyalezo wakho ube yinto ekhangayo kwaye inomdla kubo bantu, kungekhona into ayithumelayo kwifolda yedoti ngaphandle kokuyifunda. Unokufumana iingcamango ezikulo mgca ngokucela abacebisi bakho abakhona ukuba bacebise.
Impendulo enkulu kwi-imeyile kukuba iyalulawulwa lula; ukuphumelela, umkhankaso wokuthengisa nge-imeyli kufuneka ukhangeleke. Abathengi bakho abangcono kakhulu yiingcali kwiiyiphi na abathengi kunye nethemba eliza kufuna ukukubona, kwaye bayavuya kakhulu ukwabelana ngezinto abazi. Indlela yakho ingaba yinto engacwangciswanga okanye ngokusemthethweni njengoko uyithandayo, kuxhomekeke kwinto ocinga ukuba iya kusebenza ngayo kubathengi bakho. Kungakhathaliseki ukuba ubeka iintlanganiso zeqela ezijolise kuyo kunye nabathengi bakho okanye uthabathe ifowuni yengxoxo, uya kufuna ukubuza imibuzo enje, "Uhlobo luni lwazi othanda ukulubona kwiimeyile zokuthengisa?" "Ngaba ukhetha ukufumana amakhuphoni, izaphulelo, amakhadi wesipho, okanye olunye uhlobo lwebhonasi?" "Ngaba kukho ii-imeyile zokuthengisa ezithandayo, kwaye kungani uthanda zona?"
Thatha inqaku elikhethekileyo lombuzo wesampuli malunga neebhonasi. Nawuphi na umkhankaso wokuthengisa we-imeyli kufuneka ube nento ekunikezela ngayo abafumanayo, kwaye kufuneka ukuba yinto abaza kuyibaluleka ngayo okanye ubuncinane luncedo. Ixabiso lakho lomnikelo linokuba likhuphoni, inxalenye yolwazi oluncedo, unxibelelwano kwiwebhsayithi enkulu, indlela yokukhokela ngayo into enomdla, okanye ukuhlanganiswa kwezi zinto.
Ulwazi oluqokelelwayo kubathengi bakho luya kukuxelela ukuba luphi uhlobo lwezinto ezixabisekileyo ezinokubhenela kubamkeli bakho.
Isicwangciso seMidlalo
Emva kokuba ufumene ambalwa umrhumo wokuxabisa, lixesha lokulungiselela icebo lakho lemidlalo. Umkhankaso wakho wokuqala wokuthengisa i-imeyile uza kuba ngowokuqala kwabaninzi, ngoko ufuna ukwenza into ongayisebenzisa njengesizathu seposi zokuthumela. Xa uyazi ngakumbi ngamathuba akho, kungcono uhlalutye umkhankaso wakho wokubhenela kubo. Ngokomzekelo, ukuba ithemba lakho lingabathengisi abaxakeke ngexesha leeholide, ungabathumela ulwazi malunga nokukhulisa inzuzo ngelixesha leeholide ngexesha eliza kuba luncedo kubo.
Okwangoku kufuneka ube nombono wohlobo lomntu oyifunayo njengommkeli, ngoko ke ixesha lokuhlanganisa uluhlu oluthile lokuposa lwamaphulo akho. Njengemikhankaso yefowuni, imikhankaso ye-imeyile iya kuhlala okanye ife ngohlu olukhokelayo. Uluhlu olukhethiweyo olungenamsebenzi olungenanto aluyi kuvelisa impendulo enhle kungakhathaliseki ukuba idilesi enokuyila ngayo. Kwakhona, ungalokothi ubeke ithemba kwiluhlu lwakho ngaphandle kokuba anike imvume yokuthumela i-imeyile yokunxibelelana. Ukuba uquka abamukeli abangaceli ulwazi, ubathumela ugaxekile, owona ongabalulekanga kwaye awukho mthethweni.
Uluhlu lokungena
Akunzima ukufumana ithemba elikulungele ukungena kuloluhlu lwakho - konke okufuneka ukwenze kukunika ithuba. Ungayifaka ifom yoqhagamshelwano olusisiseko kwiwebhusayithi yakho, faka ikhonkco kumaqonga akho eendaba ezentlalo, unike iifom zokubhalisa ngokukhawuleza kwiindawo zokuthengisa okanye naphi na enye into enethemba lakho lokuya kuyo, njalo njalo. Enye yezona ndlela ezilungileyo zokuqokelela amagama amatsha lwakho uluhlu ngokuya kwimicimbi yezoshishino. Awukwazi nje ukunika ifom ye-sign-up (ngokuqhelekileyo ngokukhawuleza kokukhushulwa) kodwa unokuqokelela amakhadi eeshishini kwaye ucele imvume yokufaka umntu kwiluhlu lwakho lokuposa.
Ngelixa udibanisa uluhlu lwakho, isinyathelo sakho esilandelayo kukuyila i template ye-imeyile. Eyona ndlela, yonke imikhankaso yakho ye-imeyli kufuneka isebenzise itemplate efanayo - inika ukuvakalelwa okuhambelana nemilayezo yakho. Khetha itemplate ebonisa umfanekiso weskampani yakho kwaye ushiya indawo eninzi yokudibanisa kunye nemifanekiso.
Ukwakha iziqendu ezimfutshane kunye nezintlu ezinomgca kwi-template yakho yenza i-imeyile yakho ibonakale kwaye ivakaleke ngakumbi kubantu abamukeliyo.
Kule nqanaba, uya kufuna ukwenza i-imeyile "enamandla" ye-imeyile eyokukhaba iqela lakho kunye ne-bang. Eyona nto inamandla, inomdla, kwaye ibalulekile ukuba i-imeyile yokuqala kukuba, ukuba ngaba bamkeli bakho banokuthi bafunde i-imeyile yakho yokulandelela. Leyo imeyile yokuqala kufuneka ibonakalise isitayela oceba ukuyisebenzisa kuwo onke ama-imeyili akho kweli phulo elithile. Kwakhona ingcamango enhle ukuvumela abamkeli bakho bazi ukuba kaninzi kangakanani uzimisele ukubhala nge-imeyili ngeli phulo. Yaye unganqikazi ukucela impendulo kubamkeli bakho. Ukuba unako ukuguqula ikampu ibe yintetho, unokwandisa iziphumo zakho.
Ujikeleziso lwakho lokuqala lwe-imeyili kufuneka lusetyenzise ukuthengiswa okuthe tye. Kungaba yi-imeyile yokuqala abantu abaye bafumana kuwe, ngoko kufuneka kube nzima kakhulu ngeminikelo yokuxabisa nokukhanya ekuthengiseni. Sebenzisa le imeyile ukuzityhila kubantu abakuloluhlu lwakho lokuposa uze ubacele ukuba bakuxelele oko bangathanda ukukuva kwixesha elizayo. Ingakumbi yencoko-ntetho onokuyenza kunye namalungu akho uluhlu, bhetele uya kuba nakho ukujolisa i-imeyile yexesha elizayo ekukhethweni kwazo.
I-imeyile Inkqubo
Ngoku sekuyisikhathi sokumisela i-imeyile shedyuli eya kubandakanya iqela lakho lokuqala kwaye ulindele phambili kwixesha elizayo. Isicwangciso sakho sephulo kufuneka sichaze nakwiindlela zokuthenga abathengi. Ngokomzekelo, ukuba uyazi ukuba abathengi bakho bavame ukwenza ukuthenga okukhulu ekuqaleni konyaka wekhalenda, xa uhlahlo lwabo lwabiwo mali luye lwahlaziywa, cwangcisa umkhankaso wakho we-imeyli ukuya kwintlanzi ngelo xesha. Ngokufanayo, kufuneka uqwalasele nayiphina imveliso enkulu ekhutshwe yinkampani yakho.
Emva kokujikeleza kokuqala, i-imeyile yakho kufuneka ibe njengomntu okhethekileyo njengoko ungayenza. Njalo thumela kwi-akhawunti efanayo ye-imeyile kwaye ubasayine negama elifanayo-oku kunika abafumana umvakalelo wokuba nomntu onyanisekileyo njengonxibelelwano kunenkampani engenanto. Kufanele ufake igama lommkeli phezulu kunye nakwezinye iinkcukacha ezenziwe ngokwezifiso onokusebenza emzimbeni we-imeyili (umzekelo, igama lenkampani yabo).
Ungabhobholi abamukeli bakho ngee-imeyili ezininzi okanye ulwazi oluninzi kwi-imeyile nganye. Indawo efanelekileyo yokuqala ngumyalezo owodwa kwenye iiveki kunye nomyalezo ngamnye oqulethe ubuncinane obuthathu obuncedo beendaba. Ezi ngqungquthela zingaba nembono yokusebenzisa imveliso yakho, iindaba ezihlobene nezoshishino , izicaphuno ezithakazelisayo, njl. Njengomgaqo jikelele, ngokuphindaphindiweyo uthumela i-imeyili, mfutshane. Unokuxelela ukuba uthumela ii-imeyile ezininzi ngokugcina iso lakho kwizinga lakho lokungazibhalisi phantsi. Ipesenti encinane yabamkeli aziyi kubhalisa phantsi kwoluhlu lwakho emva kokuthumela iposi, kodwa ukuba loo nqanaba iqala ukunyuka ixesha lokunciphisa kwi-imeyli yamaxesha kwaye mhlawumbi ungene kunye nabanye babangabhalisi ukuba babone enye ingxaki ongeyena phawula.
Iingcamango Zomxholo
Ukuba unenkathazo yokuza neengcamango zomxholo okanye imizila yokuqwalasela ingqalelo, zama ukubhalisa kwiincwadana ze-imeyli zokhuphiswano. Iincwadana zeendaba ezinxulumene neshishini lenkampani yakho zingaba ngumthombo ocebileyo weengcamango. Ungasebenzisa kwakhona izinto ezivela kubhengezo benkampani yakho kunye nokushicilelwa kweendaba. Ekugqibeleni, hlalani phezulu kwezinto ezintsha zokukhishwa kwemveliso okanye utshintsho olusondelayo lweemveliso zenkampani yakho ukuze ukwazi ukunxibelelana nale nkcukacha kubhalisele bakho. Ukuba uyazi ukukhushulwa okutsha okanye ukunikezelwa okukhethekileyo, kuya kunokwenzeka, khankanya oko.
Ngama-imeyile e-HTML, unokufaka zonke iintlobo ezibonakalayo kunye neengxelo eziphicothiweyo ezifana nevidiyo, ukuzonwabisa, njalo njalo. Nangona kunjalo, i-imeyile exakeke kakhulu ngeendawo ezininzi ezihambayo ziya kuthatha ixesha elide ukukhuphela, kwaye abaninzi abathengi be-imeyile baya kuvimba ezi ngxenye ze-imeyile ngokuzenzekelayo njengendlela yokukhusela. Gcina oku engqondweni njengoko udibanisa ii-imeyile zakho ukuze bajonge ngokufanelekileyo kunye neziqendu zecatshulwa kunye nesethi epheleleyo yezithombe.
Emva kokuba unesakhiwo othandayo, ungatshintshi ngaphandle kokuba unesizathu esichukumisayo. Ukubukeka okufanayo kunye nokuvakalelwa kwi-imeyile yakho kuya kunceda ababhalisile bakho ukuba bawabone ngokukhangela. Ukuba ukhetha ukuzama ukuyila entsha, ukuvavanya okokuqala ngokuthumela le nguqulo entsha kwiqela elincinci lababhalisi bakho ngelixa uthumela inguqulo endala kulo lonke uluhlu. Ukuba uyilo olutsha lufumana impendulo engcono kunomdala, kufuneka uqikelele ukuyifaka kwiqela lonke. Ungasebenzisa inkqubo efanayo ukuvavanya imizila emitsha yesifundo, ikopi yekopi, okanye neentengiso zokuthengisa.
Emva kokuba uphakamise umkhankaso wakho wokuqala we-imeyile, qiniseka ukuba ulondoloze amaninzi amanqaku malunga nendlela ehamba ngayo-into eyasebenzayo, into engayisebenzanga, ukuba ngabafaki bakho bacela ukuba bafumane i-imeyile kaninzi, ingaba bacela ixabiso leemfuno ezithile (umz sebenzisa iimveliso zakho), njalo njalo. Into yokugqibela oyifunayo kukuba uqale ukuqala kunye nayo yonke imkhankaso yokuthengisa i-imeyile ngenxa yokuba ufumene ukhathala kwiinkcukacha zokugqibela. Kwakhona, gcina ingoma yobungakanani boluhlu lwakho lokubhalisa. Ngokuqhelekileyo, iya kukhula ngokukhawuleza emva kwexesha, kunye namaxesha athile aphezulu ukuya kutsho emva komcimbi weshishini okanye ukuthumela i-post. Ukuba inani lababhalisi lihlala malunga nexesha elide okanye lihlawule ngokukhawuleza, kufuneka ufumane ingxaki kwaye uyilungise.