Irestyu Iindawo zokuThengisa nokuThuthukisa iingcamango

Yongeza iCatering kwindawo yakho yokutyela okanye ibha yokufumana imithombo eyongezelelweyo yemithombo

Ndifumene le ngxelo yeblogi evela ku-Erle Dardick i-guru guru kunye nomsunguli we-Monkey Media Software endicinga ukuba iya kunceda kunoma ubani onayo ibha, indawo yokudlela okanye yokutya kwaye ufuna ukukhula ngokuthengisa ngokutya .

Sathi sagqiba njani ukongeza ukutya kwi-deli.

Xa ndiqala kuqala kwi-Tony's Deli 16 kwiminyaka edlulileyo, indawo yokutyela yayinobungqina obuhle phakathi koluntu lwasekuhlaleni lwaseVancouver, eBritish Columbia.

Isondlo sasinokukhula kwaye, njengoko ishishini lethu likhula, abathengi abaninzi basicela ukuba siza kuzisa "i-Experience's Tony" kwiofisi yabo. Oku kwakuqala kwesevisi yethu yokutya yezoshishino kwi-Tony's Deli kunye nokuba satshintshi igama levenkile yethu ukuba "kwi-Tony's Deli & I-Food Company".

Njengazo naziphi na iziqalo zokuqalisa, amandla ethu kunye nobuthathaka baba nokucacileyo ngakumbi njengoko saqala kule ntengiso entsha yokuthengisa ukutya. Ekuqaleni, senza imiyalelo kwi-napkin! Sekunjalo, umoya wawuza kuqhuma kwaye siza kulahlekelwa ngumyalelo; asiyikuqala kokuqala kwiprogram yethu yokutya. Nangona kunjalo, njengoko imiyalelo yethu yanda sakwazi ukubeka iinkqubo ezinkulu kwindawo eyenza ukuba iqumrhu lethu elitsha liphumelele.

Kwakuxesha lophuhliso oluqhubekayo lwenkqubo yethu yokutya yokutya okuye ndaqala ukuyiqonda amathuba okuthengisa i-pollination phakathi kwamashanelo ukunceda abathengi ababengakaze bazive ngoTony's Deli.

Aba bathengi basebatsha kuthi kuthi ukuba senza umsebenzi omkhulu ekutyeni, sasifumana abalandeli abatsha kwi-brand. Kwakhona sasakha ukwakha ulwazi lwethu phakathi kwabathengi. Njengoko iintsuku zadlula, saqhubeka sifuna iindlela zokuphucula imisebenzi yethu. Sisebenza nzima.

Ukunyuka kwamashishini okufumana iindleko kufuna i-professional business-to-business.

Enyanisweni, amava okusetyenziswa kufuneka abe mkhulu, kodwa ukuba abathengi bakho abazi ukuba useshishini lokutya, baya kucinga nje ngeenkonzo zakho njengokuba zikhoyo ngoku, ezinokuthi zingancinci ngaphakathi kweendonga zakho ezine, inkqubo yakho yokuthabatha kunye / okanye yakho yokuqhuba.

Ukufumana igama malunga neprogram yakho yokutya yesondlo kunokuba ngumsebenzi onzima. Abasebenzi bakho abasesigcinweni banokubancinane, ukuba kukho, amava athengisa iinkonzo zakho zokutya. Kodwa ukuba yenziwe ngokuchanekileyo, umyalezo wakho wokutya wesiganeko uza kusetyenziselwa kuyo yonke indawo yoshishino lakho - ukwenza kube lula kubasebenzi bakho ukuba bakhulume ngokuthe ngileyo ulwahluko phakathi kweziteshi zenkonzo zakho.

Iipesenti ezinesibhozo zabomi bakho basebenzi okanye isebenze kwimoto eyi-10 yemizuzu yokuhamba kwindawo yakho kwaye oku kuthetha ukuba indawo yakho yokugcina isitorethi esisisiseko soshishino lokuthengisa. Nazi iindlela ezili-10 zokutya ezisebenza kwi-Tony's Deli & Catering Company. Njengoko ndihamba ukusuka kwinkampani ukuya kwenkampani, ezi ngcamango ziyaqhubeka zisebenza kwiinkampani zokutya ezininzi ezininzi eziye zatshintsha ngempumelelo i-catering ngaphezulu kwoshishini labo elikhoyo.

Ngoko uhamba njani ngeentengiso zokutya kwindawo yakho yokutya okanye yokutyela? Hlanganisa ezi zi-10 Iingcebiso kwisicwangciso sakho sokuthengisa.

Iingcamango zokuThengisa iiNdwendwe kunye neCatering Tactics ezisebenza kwi-Tony's Deli & Catering Inkampani

1. Ukufumana ukuzithemba kwamakhasimende kunye neenkonzo ezinokuqikelela kwaye ezinokwethenjelwa rhoqo ngamaxesha, kuzo zonke iziteshi zesevisi zekhredithi yakho. Abaxhasi balindele ukuhambelana kuzo zonke iindawo zenu xa beyalela.

1. Gxininisa kumava amaninzi. Wonke amanqaku okuthintela amakhasimende kufuneka enze ukuba i-oda lokuhleleka liqikelele kwaye kulula kubaxumi bakho.
2. Kubaqhubi beeyunithi zeeyunithi ezininzi, bamisela iphulo lokungena kwi-oda lokungena ... oya kuqinisekisa ukuba abaxhamli bakho bafumana amava ahlalayo, alawulwayo kunye namava avela kumalungu ekomiti awazi ukuxhamla kweminikelo yokutya kunye neenkonzo. Cinga ukudala
3. Ukuqesha "iingcali zokutya" apho kunokwenzeka khona. Ukungena komyalelo kumgca wangaphambili xa kuziwa kumyalelo wokutya.
4. Landela emva komyalelo ngamnye wokutya kunye nefowuni evela kwinduna yakho yokutya. Abathengi bakho baya kuziva ukuba uyabakhathalela. Nayiphi na imiba engaphendululwayo ingayibhekiswa kwaye ibhizinisi elizayo lixutyushwa.
5. Ukuqhuba uphando kunye nokubonelela ngembuyekezo kubathengi ukuze bathathe uphando ngelixa amava asandul 'ingqondo. Uphando oluqhubekayo luya kubonelela ngeemfuno kwiindawo ongayizi ukuba azisebenzi kakuhle.

1. Bandakanya rhoqo abathengi bakho. Akukho mntu uthanda ukuziva njengenombolo kwaye uhlala ekuthintana nabathengi bakho ngokuqhelekileyo ugcina inkonzo yakho phambi kwengqondo yabo. Ukuqesha iqela lokuthengisa ukutya ukugcina ubudlelwane nokuqhuba ezintsha.
2. Ungalibali ukujongana nabathengi abalalayo. Aba bathengi bahlawula ngaphantsi kwesinye ngenyanga. Kungaba lula ukulibala ukuchukumisa isiseko kunye nabo, kodwa baya kukwenza i-chunk entle yengeniso yakho - ngokukodwa ngeeholide. Unokuqhagamshelana nabo ngeemfuno ezizodwa ukuze uzikhohlise ukuba ulandele rhoqo.
3. Ukunyaniseka kwintembeko ngenkqubo yokuvuza. Ukutya kwe-B2B ibhishini elikhulu kwaye iinkampani zichitha imali eninzi ekutyeni iindwendwe zazo. Imivuzo ibavumela ukuba bazixabise kwaye le mzama ngamanye amaxesha ingaba yinto ebalulekileyo xa kufikelele ekugcineni ubudlelwane obuqhubekayo kunye nabathengi bakho.
4. Thumela ngesandla-esibhaliweyo sibonga amanqaku. Akukho nto ithetha kumthengi ngakumbi malunga nokuba unomdla kangakanani xa befumana ikhadi lokubulela kwi-imeyile. Qinisekisa ukuba uyigcina yedwa kunye neyodwa ukuze ingaboni "ubuninzi obuvelisiweyo." Ukuthintela okomntu kubalulekile ukwenza ukuba amakhasimende akho okutya athetheke.

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Ehlelwe nguSusie Wyshak, Disemba 2015