Ufuna ukuqala ishishini kodwa awuyazi ukuba ungaqala kuphi . Kungokwemvelo. Inkqubo yokuqalisa ishishini ingaba nzima kakhulu. Nazi iingcamango ezinhlanu ezinkulu malunga nendlela yokuqalisa ngeengcamango ezinkulu zezoshishino.
01 - Qalisa Ngezinto Ozithandayo
Umtya oqhelekileyo oosomashishini abatsha uqala ngento endiyithandayo kwaye bayakholelwa kuyo, njengoko kuboniswe kumashishini amatsha kwiNkcubeko yamaTyhini yabanini-ntengiso.
UTanya Menendez ungumqambishelana wenkampani ebizwa ngokuba nguMenzi woMenzi, owenzelwe ukunceda abenzi baseMerika abenzi bezinto zokusebenza kunye nabasebenzi baseMelika. Nangona kunzima, i-market edibeneyo, uthi akayikhathazeki malunga nomncintiswano ombetha kumpopu: "Sasithembele ekusebenziseni kwethu, akukho mntu waphila ubomi bethu."
UKara Goldin, umphathi oyintloko kunye nomsunguli waseSan Francisco esekelwe kwi-Inc., Evelisa yonke into-engokwemvelo yamanzi, wayenombulelo kubaqala ukungathandabuzeki: "Bafana nabaqeqeshi ababi," esho. Baya khona ukuba ndibonise ukuba ndiyakwenza. "
02 - Qalisa Ngezinto Ezifuna Abantu
Ngaba unokwenene uqalise ishishini ngezantsi lee-bucks? Ewe, ukuba ugxininisa kwinto abantu abayidingayo. Ngokomzekelo, khawuqwalasele le ngcamango yezolimo zasehlotyeni : Kukho indawo ezininzi zoluntu ezingenayo i-snack bars, kwaye kwanokuba ivenkile elula ayifanelekanga. Amanzi asebhodleleni, iziphuzo zezemidlalo, izibhengezo, ama-glass-light-cheaper, kunye nabalandeli abanamandla ebhetri baya kuthengisa naphi na ilanga. Zama amapaki, ugu lolwandle, intsimi ye-baseball, okanye ikhoneni lezitrato ezixakekileyo kufuphi neendawo eziqhelekileyo zasehlobo.
03 - Qalisa nge-Twist
URebecca noDaniel Dengrove yiqela le-brother-sister-sister eliququzelele i-Brewla, umgca wezinto zonke-i-ice pops ezisekelwe kwiimveliso ezifana neti. Baye bathiwa ngokuthi "Ukuqalisa koMnyaka" yi-Wall Street Journal kwaye baboniswe kwinqanaba levidiyo kwiWSJ.
"Sasifuna ukubuyela kwi-classic, kwaye senza impilo ibe yimpilo," kuchaza uDaniel wemveliso, kwaye ngenxa yokuba udade wakhe kunye nomsunguli-nziswano usosayensi, ukutya kwabo kwaneziqhamo ezininzi. Kwaye ngelixa iqela liqalise elincinci (ngeenqwelo), abazalwana babo ngoku bajonga izinto zabo ekufumaneni i-iceball ye-artisanal kubathengisi abaninzi kwilizwe lonke.
Oku ngakumbi kumashishini okutya osapho apha.
04 - Qala ngeNto Ongayilinga
Injongo yemveliso elungileyo (MVP) ukuvavanya i-hypothesis yezoshishino ngokusebenzisa imodeli ekhutshwe ngokukhawuleza yomkhiqizo onokuzithengiswa ngokukhawuleza kwaye kungenangqiqo. Imizekelo ibandakanya i-Zappos, eyokuqala, ethatha iifoto zezicathulo kwiivenkile zendawo, zithunyelwe kwi-intanethi kwaye zathenga izihlangu ezivela kwiivenkile zithumela ngaphandle endaweni yokwakha i-inventory enkulu. I-Groupon nayo iqalise ngenguqu elula kakhulu ye-imeyile ye-day deal - yayikuphela kwe-PDF kunye ne-WordPress site ukuqala.
05 - Qalisa Nento Enokuyenza Kwinqanaba
U-Jesse Phillips, umqambishelana weenkampani zekhalenda uNeYYear, uchaza ibhizinisi elithi "museum" ngolu hlobo: "ishishini elizenzekelayo elikunika injongo yakho yenyanga kwinani lentlawulo, ngoko unokukwenza oko ufuna." I-Phillips yaphefumlelwe kakhulu yincwadi kaFerriss ekuqalekeni kwenkampani ukuhambisa iikhalenda ezilungiselelwe kakuhle ukubanceda abantu balandele kwaye bafezekise iinjongo zabo ngaphezu konyaka.
"Siqalise uNeYear ukunceda abantu bafezekise amaphupha abo," wachaza. "Enye yezona ndlela ezigqwesileyo zokugxininisa umzamo wakho wokufezekisa amaphupha akho kukucwangcisa uphinde uphishekele iinjongo. Oku akufuneki kube yinto ephosakeleyo okanye ecacileyo, kulula ukuba ucinge ngamanyathelo okufezekisa into ethile, kwaye wenze ixesha elide ngasinye kwisinyathelo. " Ekuqulunqeni ikhalenda enkulu, ejoliswe kuyo, yena kunye nabaqabane bakhe bajolise ukwenza loo nkqubo ilula njengoko kunokwenzeka.