Ingeniso ethembekileyo - Abaxhasi abazinikiweyo
Ukunikezwa kwenyanga ngenye igama lokunikezela ngokuphindaphindiweyo, okuyigama eliqhelekileyo kuyo nayiphi na iminikelo eyenziwa ngokuzenzekelayo ngexesha eliqhelekileyo. Ngamanye amaxesha abanikezeli beenyanga babizwa ngokuba "ngabalondolozi."
Yintoni Ukunikezela Ngokuphindaphindiweyo?
Ukupha okuphindaphindiweyo kukuthi nje oko kuthetha - ukhetho lokuzenzekela ngokuzenzekelayo kwi-charity kwixesha eliphindaphindiweyo.
Leyo siseko ingaba nyanga zonke, unyaka, ikota, okanye elinye ixesha eliphambili. Uninzi lwabantu lubonakala lukhetha ukhetho lwenyanga.
Kwiimeko ezininzi, loo mrhumo wenyanga ivela kwikhadi lekhredithi, nangona iminikelo ephindaphinda ingasetyenziselwa i-akhawunti yokujonga ingqalelo.
Kutheni ukunika inyanga zonke kubalulekile kangaka?
Ngothando, iinzuzo zezipho eziphinda ziquka:
- Umthombo ongenamkelekileyo, onokuqikelelwa ngeniso.
Ukugcinwa kuphakamileyo phakathi kwabanikezeli benyanga. Uncinci kakhulu ukurhoxisa iminikelo yabo kwaye nje ukutyikitya ukunikezwa kwinyanga nganye kukubonakalisa kakuhle ukuba umnikeli uyazibandakanya kwaye uzibophezele. - Akukho suku lokuphela.
Ngokungafani nesibambiso, esihlawulelwa ngaphezu kwexesha elimiselweyo kwaye ligqityiwe, ukunikezela ngokuphindaphindiweyo kunokuqhubeka ngonaphakade. Uninzi lweenkqubo zokunika azinakho ukuphelisa imihla, nangona, ngamanye amaxesha, iinketho zenziwa. Ngokomzekelo, ixesha elilodwa okanye emithathu leminyaka linokwenzeka.
Ngokunikezela ngokuphindaphindiweyo, i-inertia yabaxhasi isebenzela uthando lwakho. Kuthatha umgudu wokurhoxisa, ngoko abaninzi abantu abakwenzi.
- Iminikelo emincinci izipho eziphawulekayo zokuziguqula.
Abanikeli abaninzi abahlala benjalo njengolu khetho kuba luvumela umnikelo omncinci ukuba ube ngowona mkhulu phezu kwexesha, ngaphandle kokunciphisa uhlahlo lwabiwo-mali.
Iminikelo ephindaphindiweyo idla ngokuphantsi (i-$ 5 ukuya kwi-50 engama-average) kodwa inyuka ngokukhawuleza ngokuphindaphinda. Ubuninzi bobubele bunokuba luncedo, ingakumbi ukuba isipho somnikeli sikhuphuka phezu kwexesha. Abanikezeli abaninzi abaphindaphindiweyo baphinda baphendule kwezinye izibheno ngaphaya koko bazinikela ngenyanga.
- Ukuhlawula abaxhasi benyanga bahlawulekanga kwaye banokuhlawuleka.
Akunzima ukufumana nokufumana abaxhasi benyanga. Oku kungenxa yentshisekelo ekhulayo ekunikezeni i-intanethi. Emva kokumiselwa, inkqubo yokunikela i-elektroniki kunye ne-othomathikhi, ngoko ke ukuhlawulwa kweemali zincinci. Ungakwazi ukudibanisa lula inkqubo yakho yesipho kunye nesinye i-email, i- imeyile , kunye ne-telemarketing. - Ukukhangela okulula, ukulandelela kunye nokugcinwa kwerekhodi .
Xa kusetyenziswe inkqubo yenkxaso ephindaphindiweyo, kulula ukuyigcina kwaye idinga ukusebenzisana kwabancinci. Uninzi lweenkqubo ze-elektronike zinikeza ukhetho oluphindaphindiweyo nokuba i-charity isebenzisa i- akhawunti yayo yomthengisi okanye umprocesari wesithathu, njenge-PayPal okanye iNethwekhi yeNtle. Isofthiwe yolawulo lwabaxhasi banokukwazi ukufaka idatha yesipho ephindaphinda ngqo kwinkqubo yolawulo lweedatha.
Umnikeli, iinzuzo zokunikezela ngokuphindaphindiweyo zifana nezo zothando:
- Abaxhasi bafana nokukwazi ukuguqula umnikelo omncinci ube ngowona mkhulu ngaphandle kokucima iifowuni zabo.
- Bayixabisa imfuno yothando yesikhathi eside, inzuzo ethembekileyo kwaye bayonwabile ukunceda.
- Ziyakuzonwabisa ngokulula. Bayakwazi ukuyibeka kanye kwaye akufuneki bakhathazeke ngayo ixesha elide.
Ngaba zikhona iingxaki kwiprogram yesipho ephindaphindiweyo?
Izibonelelo zeminikelo ephindaphindiweyo zigqithise naziphi na iingxaki, kodwa kukho izilumkiso ezimbalwa ukugcina engqondweni.
- Kufuneka ufundise abaxhasi bakho malunga neprogram kwaye ubaqinisekise ukuba ukhuselekileyo kwaye unokwethenjelwa.
Abaninzi abathengi baye bathuthuka ngokuthenga i-intanethi, ukuthenga ibhanki, ukuthenga ithikithi kunye nokunye. Nangona ukukhwabanisa kwi-intanethi kunye nokukhwabanisa kubonakala kuthatha iintloko, abathengi baye baninzi malunga nendlela yokuzikhusela kwi-intanethi. Ukuba i-brand yakho engenzi nzuzo, uyayifaka ngokucacileyo malunga nendlela osebenzisa ngayo imali yabanikeli bakho kunye nazo zonke iideksi zakho zezobuchwepheshe ngokulandelelana, akufanele kube nzima ukuba baqinisekise abaxhasi ukuba bafumane ukunikezelwa kwenyanga.
- Kufuneka ugcine ulwazi lwabaxhasi bakho ngokukhawuleza.
Ezi ziquka iidilesi zabo, iibhanki zebhanki ukuba zikhetha ukhetho lokurhoxisa ngokuzenzekelayo, kunye nokugcinwa kwamanani ekhadi lesikweletu kunye nemihla yokuphelelwa yisikhathi.
Amakhadi ekhredithi aphelileyo ayenokuba yimiba enzima kakhulu yokunikezela njengoko ufanele uqhagamshelane nomnikeli (nge-imeyile yokuqala kwaye emva kwefowuni yokulandelelana ukuba kuyimfuneko) ukuba ukhumbuze ukuhlaziya ulwazi lwabo kwinkqubo yakho.
Oko kuhlaziywa kufanele kube ngokuthe ngqo, kodwa kunika umniki-mvume ithuba lokungaphenduli kwaye ngoko ke uphume kwiprogram yakho. Nangona ukulahla kungabaninzi, kunzima ukubuyela.
Ezinye iinkqubo ze-CRM , ezifana ne-Blackbaud's Credit Card Updater, zinokukwenza kube lula ukujongana namakhadi ekwereta aphelelwe yisikhathi okanye xa umnikeli eguqula ikhadi lakhe lesikweletu. Oku kwenzeka ngakumbi kule mihla ngenxa yemicimbi yokhuseleko.
Kufuneka uqhubeke uxoxisana nabaxhasi abaqhubekayo.
Akufanele ubeke nje abaxhasi ukuba banikezele ngokuphindaphindiweyo uze uzibekele. Aba ngaba ngabanikeli bakho bathembekileyo, ngoko qi ni sekise ukuba bafumene kakuhle, siyabonga ngokusayina, kunye neenkcukacha eziqhubekayo ezifana neengxelo ze-imeyile, iingxelo zonyaka, kunye nesibonga okanye isipho esingalindelekanga.
Ukunikezela ngokuphindaphindiweyo kuseyindlela engaphantsi-esetyenziswayo yokuphakamisa imali, ngakumbi kwi-US. Iingenelo zigqithise ngaphezu kweengxaki.
Ekubeni iinkqubo zesipho eziphindaphindiweyo zisebenza ngokugqithiseleyo ngokunikezela nge-intanethi, emva kokuba uncedo lwakho luneenkqubo ezixhomekeke ekunikezeni i-Intanethi ngokufanelekileyo, akufanele kubekho ingxaki ukusetha ukhetho lwenyanga.
Emva kokuba ubona ukuba uhlawulelo oluthembekileyo lwemali engenayo, awuyi kubukela emva.