4 Inkxaso-mali Iingxelo eziphumelelayo Ezivela kubanini basemashishini

Ukususela ekusebenziseni amakhadi-mboleko kwiimali-mboleko zebhanki ukuya kwi-Kickstarter, iindlela zokuxhaswa ngamaphupha akho shishini asinasiphelo. Nazi ezinye izibonelo ezikhuthazayo ezivela kubamashishini bokwenene.

  • 01 - Yakha uluntu olukhulu

    Ngelixa "ukwabelana ngoqoqosho" kuqalisa njenge-Airbnb.com kunye ne-TaskRabbit.com zinkulu, ezitsha kwaye zixhaswe ngemali, iCouchsurfing.com yenye yeqela labadlali bokuqala ukuguqula uluntu libe yoshishini.

    Eyasungulwa ngo-2004, i-Couchsurfing yintanethi yokuhamba kwintlalo edibanisa uluntu lwezigidi ezi-5 kwizixeko ezingaphezu kwama-96,000 ngokusebenzisa i-website yayo kunye nezicelo zeselula. Abantu ngabanye bangenza amalungiselelo okufutshane abemi ngeenkonzo.

    Ngoxa i-Couchsurfing iqala ukuxhaswa ngemali yenkxaso yemveli, kunokuba ijolise ekukhuleni kweendawo zabasebenzisi abanomdla, ngo-2011, iphakanyise i $ 7.6 yezigidigidi zeedola ngemali yayo yokubeka ukukhula.

    I-Couchsurfing ayilutho ngaphandle koluntu lwayo, kwaye ke ngezimali ezinkulu ziza kubakhokelela ukuba inkampani ayikwazi ukuhlala iyinyaniso kwi-freewheeling yayo, ejoliswe kuluntu. Ukuzibophezela ekusebenziseni loo mali ukuphucula amava omsebenzisi nokuphucula ukufikeleleka, i-Couchsurfing ikhula ngokubanzi.

  • 02 - Pivot

    Ngamanye amaxesha awazi ukuba luhlobo luni loshishino ofuna ukuba nalo, kwaye kufuneka uguqulwe ukuze uphumelele Thatha, umzekelo, umthengisi ophumelele nge-Intanethi u-Fab.com waqala ubomi njengomntu wesini somdla we-gay fabulis.com. Umsunguli uJason Goldberg unzima ukufumana indawo ye-site yakhe esandula ukuba i-Facebook kunye nezinye izingosi zokuthandana ziphumelele. I-Fab.com yazalwa emlonyeni, igxininisa kwi-niche ehluke ngokupheleleyo: uyilo oluphezulu.
  • 03 - I-Crowdfunding

    "Ukuba ufuna ukuqonda utshintsho, kufuneka uphile ," kuchaza umkhokeli ocingayo nombhali uJoseph Jaffe ngokuphumelela kwephulo lakhe leKickstarter lencwadi entsha yeZERO - Zero ehlawula imidiya njengomzekelo omtsha wokuthengisa. Wongeza, kunokuba uhlaziye: "Awukwazi ukufunda ngawo kwincwadi ngaphandle kokuba kunjalo, kungowam."

    Njengomcebisi-ntengiso ofunayo, isithethi kunye nenkokeli yokucinga, i-Jaffe inomlando omude wokugcina ingcamango enokubakho kwimibutho efana ne-Coca-Cola Inkampani, iPanasonic, i-Kraft Foods kunye ne-H & R Block, i-Target, i-Verisign, iAnheuser-Busch InBev kunye neGenerali Motors / Instar.

    Ngeprojekthi yakhe yakutshanje - ZERO - wayefuna ukuhamba ngendlela eyahlukileyo ngaphandle kokushicilelwa kwendabuko, kwaye ke, esebenza kunye nomlingani wakhe uMaarten Albarda, uJaffe wanquma ukuvula iKickstarter ukuxhasa ukushicilelwa kwencwadi. Funda ngakumbi kwi-intanethi.

    Isifundo sabanini-mali: Njengoko ukuzishicilela ngokwakho ukunyuka kweendlela eziqhelekileyo ukupapashwa kunye nexesha lokuthengisa ngokukhawuleza, kufuneka ukubonakalisa isihlwele ekudalweni kwemveliso kunokudala uxhulumaniso olunzulu nabaphulaphuli ozama ukufikelela .

  • 04 - Bootstrapping

    Ifoto nguSamuel Ayide

    Ngaba unokwakha ngokuqinisekileyo ishishini elizinzileyo kunye nabasebenzi abazinikeleyo kunye noluntu olukhulayo nolwandayo lwabathengi ngaphandle kwemali mboleko enkulu yebhanki okanye ukuboleka imali eninzi kubahlobo kunye nosapho?

    Kwi-CrossfitSouthBrooklyn.com umnini-gym uDavid Osorio, impendulo yinqununu. Uqale iqabane lakhe le-Crossfit ngo-2007 epakini lendawo kunye nabathengi abambalwa. Kule minyaka leyo umsebenzi ogqitywe ngayo ukhule kwiindawo ezinkulu ezizinikeleyo eGowanus, eBrooklyn kunye namalungu angama-600 kunye nabasebenzi abangama-20.

    "Xa ndifuna ukuqala i-CFSBK, kwakungekho ndlela ehlakaniphekileyo yokufumana amaqabane, ukuthatha imali mboleko enkulu, kwaye urenze i-estate real estate kakhulu eBrooklyn ukwenzela ukuba uqale i-gym esekelwe kwingcamango yokuqeqesha Omnye uvile, "U-Osorio ubhala kwisithuba kwiblogi yakhe. "Isicwangciso sobomi sam sonke" kwakukusebenza nje kum buchule bam kwizinto eziyimithombo endibenayo kwaye ndingalokothi ndichithe idola enye engayifumanekanga. Umgaqo wam kukuba ukuba andinayo imali yokufumana into Ndiyayimfuneko, kufuneka ndisebenze kanzima nento endiyenayo de ndikwazi ukuyifumana. "