Iintlobo ezintandathu zeentengiso ezichongiweyo apha ngezantsi zidlala indima ethile kwaye inenzuzo ekuzuzeni inzuzo yevenkile yokuthengisa.
Kwaye nawuphi na umthengisi ofuna ukuphila kwindawo yamarhwebo yanamhlanje kufuneka athathe zonke iintlobo ezintandathu. Amava omthengi athatyathwa ngokuphawulekayo ngezakhono zakho zokuthengisa. Iintlobo ezintandathu ezibhalwe apha ziboniswe njengabaqhubi abaphuculweyo bamava.
1. I-Merchandise ye-Destination
Kutheni abathengi beza kwivenkile yakho? Yiyiphi imveliso oyithengisayo ebangela ukuba abathengi bakwazi ukugqithisa ezimbini okanye ezinye izitolo ukuze zifike kwakho? Olu shishini lendawo lukuphakamisa ngaphezu komncintiswano. Kungaba ngumkhiqizo akukho mntu uthengisayo okanye umkhiqizo ongcono kakhulu kunokuba umthengisi wakho uthengisa. Kwiimeko ezininzi, yinto emiselweyo yomshicilelo. Kodwa nangona isitokhwe esiqhelekileyo, uthwala ntoni ukuba ukhuphiswano lwakho lugxeke? Cinga nje ngolu hlobo lomthengiso - into owaziwayo ngayo.
2. Uphuculo lwezithombe
Olu hlobo lorhweba lubopha abathengi kwaye luphakamisa uluvo lwabo lweshishini lakho.
Bonke abathengisi kufuneka bagcine ubuncinane ubuncinane be-10% wale hlobo lokuthengisa njengenxalenye yomxube wabo wokubala. Qaphela ukuba ngelixa abathengi banqanyulwa yi mveliso, abayithengi; Kungenxa yoko ufuna ukugcina imali ephantsi kwaye ilawulwa. Ukuthengiswa komthengiso-mfanekiso kuyimfuneko ekudaleni i-wow factor eyenza ukukhangisa ngegama-ngomlomo phakathi kwabaxumi bakho.
Ngokomzekelo, kwiivenkile zamasitolo, sasithwala iindlela ezininzi zeCole Haan. E-Texas, apho zonke izitolo zange zihlala khona, eli liza libhekwa "ukuphela okuphezulu" kwaye ukuba isitolo sakho sinalo, sakhuphula umgangatho wazo zonke iimveliso zakho kumntu wamakhasimende.
3. Abakhi beZakhiwo
Xa abathengi bathenga into eyenza umthengi-nto, kufuneka bathenge iimveliso ezininzi zokuzisebenzisa. Umzekelo, ukuba umntu uthenga i-gallon yopende, baya kufuneka bathenge i-brush, i-roller, indwangu yokulahla kunye nazo zonke izixhobo ezifunekayo ukusebenzisa ipende. Ngoko ke, umnini wesitolo anganika isaphulelo esikhulu kwixabiso lopende kwaye uthembele kwiimida ezisemgangathweni zezixhobo. Khangela iindlela zokubandakanya iimpahla ezithengiswayo ezithengiswayo kuyo yonke ivenkile yakho. Nceda uqwalasele iintlobo zezi ntlobo zokuthengisa kunye nokukunceda ukugcina iimida zakho. Uqeqesho luyinxalenye enkulu yokwenza lolu hlobo lomsebenzi wokuthengiswa kwisitolo sakho. Qinisekisa ukuba abasebenzi bakho bayazi isicwangciso. Khumbula, umqeshwa uza kuthengisa upende oluphuculwayo kwaye acinge ukuba wenza umsebenzi omhle-emva kokuba bathengise into ethile. Kufuneka ufundise kwisicwangciso kwaye uqinisekise ukuba basebenzise izakhono zabo zokuthengisa ukuzongeza ekuthengiseni.
4. Abakhi bezithuthi
Ziziphi iimpahla ezithwalayo ezitsala abathengi kwivenkile yakho ngokuphindaphindiweyo? Ziziphi iimveliso ozenzayo ezigcina amakhasimende esitolo sakho eside? Ngokomzekelo, ukuba uyisitolo esilula, ufuna ukuphatha amathikiti e-lottery. Nangona abakhi bezothutho beqhelekileyo kwimveliso, banokuba neengcamango ezibonakalayo ezinobungqina bokuthengisa izinto ezifana nomboniso ophatheleneyo. Ezi ntlobo zeemveliso kunye neendlela zokuthengisa izinto ezibonakalayo zenza ukuthenga ama-frenzies phakathi kwabathengi.
5. Abaxhamli benzuzo
Le yintengiso enithengisa ngayo ngeenxa zonke. Kakade ke, abathengi abachazi le mveliso "njengenkunkuma yeenzuzo," kodwa kufuneka bahlale behlanganiswe ekuxutyweni kwempahla oyithengisayo. Cinga ukuthenga ama-closeout kubathengisi bakho ukuze ukwazi ukufikelela kumanqanaba aphakamileyo , kodwa usabonisa isaphulelo kumthengi.
Kwiindawo zam esitolo, ndithenga izinto ezivela kwabanye abathengisi. Ndingawafumana ama-50-75% ngaphantsi kweendleko zesebenzi kodwa ke ndiwathengisa ngexabiso elipheleleyo.
6. Abakhuseli beTurf
Abathengi abavumi ukuthabatha olu hlobo lorhweba, kodwa kufuneka ukuba benze ishishini. Ngokomzekelo, ikhefu lokuhamba lingamthiya ukuqhuba i-diesel fuel efunekayo ngamaloli amakhulu. Abenzi imali kwi-fuel, benza imali kwezinye iimveliso kunye neenkonzo ezinikela kwivenkile, njengekhofi, ukutya okanye imvula. Kodwa akukho mntu uza kungena kwivenkile ukuba umthengisa uthengise i-diesel fuel. Oku bubungqina bokuba imveliso oyithengisayo ingabi yimveliso oyithandayo, ngoko qalisa ukucinga ngokwemiqathango yokuzisa abathengi kwivenkile yakho.