Fumana iiHashtag ezilungileyo kwiBusiness kwi-Social Media

I-hashtag ligama okanye ibinzana eliza emva komqondiso wehagi okanye uphawu lwepounds (#) kwaye lisetyenziselwa kwiziqulatho zoshishino loluntu ukuqoqa imiyalezo enxulumene nesihloko esifanayo (oko kukuthi, #smallbiz yi-hashtag esetyenziswe ukuchonga isithuba esiye ulwazi olunxulumene namashishini amancinci).

AmaHashtag aqalise kwi- Twitter , kodwa ezinye iiplani zentlalo zilandelelanayo, zongeza i-hashtag ukusebenza ukuvumela abasebenzisi ukuba bafumane imilayezo ehambelana nezihloko ezithile.

Enyanisweni, uludwe lwamasayithi eendaba ezentlalo ezisetyenziswayo njengama-hashtag ngokubanzi: Twitter, Facebook, Instagram , Pinterest, Google+, YouTube, Tumblr kunye neVini.

Uninzi lwamaqonga oluntu lufumana uxhaphaza kwaye lukhwaza, kwaye lunokuba ngumngeni omkhulu ukutsala ingqalelo abaphulaphuli bakho. Ukuze umxholo wakho wokumaketha wokuqulunqa, uzakufuna indlela yokufumana umxholo wakho phambi kwabantu abalungileyo. Le yilapho i-hashtag ifike khona. AmaHashtag abaluleke kakhulu kumashishini amancinci kumajelo asekuhlaleni ngoba anika indlela yokunika umxholo wakho wongezwa.

Ngoku ngoku siyixabise ixabiso lee-hashtag, umbuzo olandelayo uba: Ndingayifumana njani i-hashtag engcono kumxholo wam? Nazi iindlela ezithandathu zokuzama xa uqala ngokukhangela amahahtag aphezulu kumsebenzi wakho wezentlalo zentlalo.

Sebenzisa i-Twitter Search

Nangona ama-hashtag asetyenziswa kumaqela amaninzi asekuhlaleni, i-Twitter ngumsunguli, ngoko isayithi ineqoqo elibanzi kakhulu lama-hashtag asetyenziswayo.

I-Twitter nayo ine-injini yokukhangela eyakhayo. Unokukhangela amagama angundoqo achaphazelekayo kumashishini akho, okanye khangela amagama ahambelana ngqo nomxholo wakho.

Unokwenza uphendule ukuze ubone ukuba i-hashtag ethile iyasetyenziswa kwaye uqinisekise ukuba ifanelekile kumxholo wakho. Ingundoqo xa u khangela ama-hashtag kukujonga iindlela zokusetyenziswa eziqhelekileyo kunye nemilayezo efanelekileyo.

I-hashtag eyaziwayo kakhulu kukuba, amahle angcono amathuba okuba amalungu eentloko zakho ezijoliswe kuzo abazenzele uphando lwaloo hashtag kwaye bafumane umxholo wakho.

Sebenzisa iHashtag Tool

Ukuba uqala nge-slate engenanto, kubonakala ngathi ukuzingela ama-hashtag alungileyo akuyi kupheliswa. Lucky kuthi, kukho izixhobo ngaphandle ukukunceda ukuhlenga i-hashtag uphando ngokuqokelela idatha yokusetyenziswa, ukwabelana ngamatrikhi ekuthandeni kwaye kukunika ithuba lokuphonononga intsingiselo ye-hashtag ethile. Zama ezi zixhobo:

Unokufuna ukusebenzisa ukuhlanganiswa kwezixhobo ukufumana umbono opheleleyo kunye nokuthelekisa iziphumo ukwenzela ukuba uqinisekise ukuba ulwazi oluqokelela luchanekile.

Yakha iHashtag Yakho Eyaziwayo

Enye inketho xa kuziwa kuma-hashtag udala owakho ukuba ungasebenzisa ngokuphindaphindiweyo ukukhuthaza ibhizinisi lakho kunye nomxholo.

Ngokuqhelekileyo, amahashagag aphezulu, kulo mzekelo, yilezo ezizodwa (ungasebenzisa esinye sezixhobo kwicandelo elingentla ukuba ukhangele ukuba i-hashtag yakho efunayo isele ikhona) kwaye ihambelana ngqo nomkhwa wakho.

Umzekelo weli #smallbizspark. Ndadala le hashtag ukuba iqela kunye kunye neetayili zetekisi ezikhuthazayo ndizithumele kwiindawo zentlalo ezivela kwi-Small Business Bonfire. Kwakhona kubalulekile ukuba uqaphele ukuba akudingeki wenze nantoni na ekhethekileyo yokudala i-hashtag. Konke okufuneka ukwenze ukuqala ukuyisebenzisa ngokuqhubekayo kwimilayezo yakho yentlalo kwaye usendleleni yakho.

Ukulandelela Oko Abaqhubi bakho basebenzisa

Singafunda ezininzi kumashishini ethu, kwaye u-hashtag uphando ngumzekelo omkhulu walo. Nangona ngokucacileyo andifuni ukukopisha oko okhuphiswano bakho abakwenzayo, ukugcina isohlo kuma-hashtag abasebenzisa ngokuphindaphindiweyo kunokukunika iimbono ze-hashtag yakho.

Kwaye ngelixa ulandelela ama-hashtag akho omncintiswano, thabatha ixesha ukujonga kwiimpembelelo kwishishini lakho kwaye ubone oko basebenzisayo, nabo. Ubini ukukhangela kufuneka kukunikeze uluhlu olukhulu ukuhlola ngakumbi.

Khangela Yintoni ehamba phambili kwi-Twitter

Xa ungene ngemvume kwi-Twitter.com, uza kubona umgca weTends ngakwesokudla kwesikrini sakho. Ezi ntlobo ziqoqo lwezihloko ezidumileyo abantu abakuthetha ngazo kwi-Twitter. Unokujonga iindwendwe emhlabeni jikelele, kwenye yeendawo ezili-150, okanye ude ubone imigudu elandelwe ngokukodwa kuwe ngokusekelwe kwindawo yakho kunye nawulandelayo kwi-Twitter. Jonga le kholomu rhoqo ukufumana ama-hashtag anokuthi afanelekileyo kumxholo wakho.

Qalisa uvavanyo lwakho

Xa unoluhlu lwamashishini ama-hashtag, ixesha lokuba uvavanyo. Umgangatho oqhelekileyo wokusetyenziswa awuyikusebenzisa ngaphezulu kwama-hashtag amathathu kwisithuba ngasinye; Enyanisweni, enye iha hasagag nganye kwisithuba esipheleleyo. Emva kokuba unokhetho oluthile ukusuka kuphando lwakho lwe-hashtag, yabelana ngomxholo wakho kwimilayezo emininzi (usasazeka kwikhosi yeveki okanye ezimbini), kwaye usebenzise i-hashtag eyahlukileyo rhoqo ukubona ukuba yintoni eyenzayo.

Ngexesha elilandelayo xa ulungele ukwabelana ngomxholo wakho kumabonakude ezentlalo, zama enye okanye ngaphezulu kweetactics ukufumana i-hashtag ezifanelekileyo ukukhuphula umyalezo wakho. Futhi ungakulibali ukuba ungasebenzisa ama-hashtag ngaphandle kwejelo loluntu nakwezinye iindlela zobugcisa ozenzayo kokubili kunye nokungaxhunyiwe kwi-intanethi ngokuchaneka kwe-branding nokuqonda.