Yintoni endiyenzayo ngoluhlu? "
Nangona inkampani inomkhiqizo onomdla, yinto emveliso kuphela. Ngoko sinokuyithengisa njani kuloluhlu? Ingakumbi kunabantu abaye bathenga into kwaye abanasidingo songezelelweyo ngeli xesha.
Amashishini amancinci amaninzi akwiimeko ezifanayo anikezela ngomkhiqizo omnye okanye mhlawumbi enye inkonzo kwaye akanalo ixesha okanye ixesha lokudala izibonelelo ezintsha - ngoko wenza ntoni ngalazo ziluhlu ozibuthele?
Impendulo ilula kunokuba ucinga, ufumana ezinye iinkampani ezinika abaphulaphuli abafanayo, kodwa abahambelani ngqo.
Umzekelo weenkcazo
Ngokomzekelo, masithi sinobuchule bokuqashisa imigcobo yomtshato - uluhlu lwakho lukhule, kwaye ufumana ibhantshishini elithungayo kodwa ungayifaka njani ingeniso kumakhasimende adlulileyo. Ufumana omnye umthengisi okanye umrhwebi ophethe i-market target. Thatha umzekelo we-photographer okanye inkonzo yokutya.
Uluhlu lwakho luya kuba nomdla kubo kwaye uluhlu lwabo luyakunomdla kuwe. Nangona, ixesha liya kuba yinto ebalulekileyo kule meko.
Makhe sijonge kwenye imeko. Unomsebenzi wokuthengisa ubugcisa. Imveliso oyithengisayo inekhredithi ethile ekujoliswe kuyo. Bayabaqeqeshi abanomvuzo wemali eyi-150,000 ukuya kwii-300,000 zamawaka ngonyaka.
Iziqwenga ozithengisayo aziqabile ngoko ke zithwala itekiti ephezulu. Nangona uhlala uthengisa kubathengi bakho kwaye ujabulele ishishini lokuphinda, ungathanda amathemba amatsha. Kutheni ngokufumana ukuhlobisa kwangaphakathi okunomdla ekuhlanganyeleni kunye nawe. Kuphumelele. Nina nitshintshanisa uluhlu kwaye nithumele umnikelo okhethekileyo kubathengi bemihlobiso yangaphakathi, kwaye wenza okufanayo. Unokwenza nje ukudala umnikelo okhethekileyo uze uhlukanise iindleko zokuthengisa kunye nokuthengisa.
Imibuzo Yokubuza
Isitshixo siyazi ukuba ngubani othengisa kuyo imarike ekujoliswe kuyo. Funda ukuba ziphi:
- Ingaba bangakanani?
- Uluphi umvuzo wabo?
- Ziziphi zabo imisebenzi?
- Ziziphi ezinye izinto abanomdla abazenzayo?
Ukuba awunayo iimpendulo kule mibuzo, lixesha lokudala uphando lweemarike kwaye ufumane olu lwazi. Ngokungabi naso ulahlekelwa ngamathuba anokunyusa ingeniso yakho kwaye uqhube ibhizinisi lakho elitsha ngexabiso eliphantsi.
Xa uqokelele ingcaciso ingentla ixesha lokuba abanye bacingisise. Ngubani na owathengisa aba bantu? Ziziphi ezinye iirhwebo ezizungeze inexabiso elifanayo lokuthengisa?
Emva koko thabatha ifowuni uze udibanise nale nkampani. Buza ukuba ngaba baya kuba nomdla ekuhlanganyeleni kunye kunye nokudala imeko yezoshishino.
Ukuba bathi hatshi, ixesha lokunyuka ukuya kwelinye elilandelayo. Kuya kubakho abanye abangenomdla - kodwa, ukuba uthembeke, ufumana ezininzi.