Uza kufuna imvume yokugqibela kuyo yonke inkcazelo encinci yamakhompyutha asekuqaleni kweMacintosh, wayeza kubasebenzi abasebenzi abanetalente ngaphandle kokungabaza ukungahambisani ngokukhawuleza nokuyila kwakhe i-aeshetics, kwaye wayesebenzisa iiprojekthi eziphantse ezigqityiweyo ezingazange zihlangabezane nemigangatho yakhe. ubuhle.
Nangona ngokuqinisekileyo ukuba ingqwalasela yakhe kwenkcazelo kunye nokuqhuba ngokungahambiyo kwikhokelela kwinkampani ukudala ezinye zezinto zobuchwephesha (kunye nezona zilungileyo) ezithe zabonwa yihlabathi, indlela yakhe yobunkokeli yayingaphantsi kokuthandeka ekuqaleni.
Kwaye kwakuthetha ukuba i-Apple iya kuchitha phantse iminyaka emithathu ivelisa i-computer yasekuqaleni yeMacintosh. Oku kuqhubezela ukufezekisa ngokuqhelekileyo kukhokelela ekukholekeni kweenkampani zeteknoloji ezincinci, ezifanele zijolise ngakumbi ekuqinisekiseni iimveliso zabo eziphambili-ezingabenze zilungele ngqo ngaphandle kwamasango.
Ekugqibeleni, umgangatho weMisebenzi kunye nomzabalazo wamandla wangaphakathi kwizinto ezingavumelaniyo kwiifilosofi phakathi kwakhe kunye ne-CEO, uJohn Sculley, kwaholela ekukhutshweni kwakhe kwinkampani.
KwiMisebenzi 'amehlo, oku kwaphazamiseka. Kamva wabelana ngendlebe nodliwano-ndlebe, "yintoni eyayijolise kuyo ubomi bam bonke abadala, yayingekho.
Imisebenzi yabona le ntshukumo njengokwehluleka komntu okwenziwe ngokungaqhelekanga ukuba wayekhishwe ngaphandle kwenkampani ayeyisebenzele kanzima ukuba ikhule ibe yikhathalo ebonakalayo kwicandelo lekhompyutha.
Emva koko uza kufumana uNXT kunye no-Spin Pixar kwi-entity yayo emva kokuthenga ulwahlulo oluthile lwe-Lucas Films, ngaphambi kokubuyela kwi-Apple ngo-1997.
Ngethuba lokubuyela ku-Apple, iMisebenzi yafunda ukubaluleka kokubamba ukunyaniseka kwayo, kwaye wayenokuba ngcono ngakumbi ekuxhobeni abasebenzi abanetalente, ukwenza okulungileyo.
Olu tshintsho kwindlela yakhe yobunkokheli ngokungathandabuzekiyo luncedo kakhulu kwi-Apple ukubuya ekukhanyeni emva kokubandezeleka ngezinye izinto ezinzima ngexesha lokungabikho kwemisebenzi kwi-nkampani.
Emva kokuba ebuyile, wahola inkokhelo kwi-OS entsha ye-Apple ehlaziya kwakhona indlela iikhompyutheni zisebenza ngayo, i-iPod eguqula ngokupheleleyo imboni yomculo, kunye ne-iPhone eye yabaluleke ngokulinganayo ekuveleni kwezixhobo zobuchwepheshe zobuqu.
Into esinokuyifunda kwiMisebenzi kunye nokungaphumeleli kwakhe kokuqala
Njengomrhwebi, awuyi kuba yimpumelelo xa ungekho nkcenkcesha okanye ungatshintshi ngendlela yakho yokucinga. Nangona kunjalo, kufuneka ukuba uthathe ingozi endleleni, phunzela iziphumo ofuna ukuzibona kwishishini lakho, kwaye yamkele ukuba kuya kubakho ukusilela ngamanye amaxesha.
Nangona uSteve Jobs engekho nathi, utshintshe ihlabathi ngeemveliso eziye wanceda ukuma, kunye nezifundo awazinikela endleleni.
Okubaluleke kakhulu, akazange avumele ukuhluleka kwakhe kokuqala e-Apple ukuchaza ubomi bakhe. Waqhubeka efunda kumava akhe, adala amashishini amaninzi, kwaye ekugqibeleni abuyele ekuncedeni enze i-Apple kwakhona kwakhona. Ukuvuma ukungaphumeleli kwamnika ithuba lokuqhubekela phambili phambili.