I-Walmart Idala Izinto Zokuzivakalisa UkuSombulula Abathengisi I-Gap Convenience
QAPHELA: Iindaba zeWal-Mart Express: ifomathi encinci ingancedisa i-Walmart yokulwa neminyaka emibini yokuthengisa ivenkile.
Ukujonga kuqala kwiWalmart Express .
I-Wal-Mart Stores Inc. yokuqala ye-Walmart Express evulekileyo kwi-Gentry, AR kwaye inikezela ngolu hlobo indlela umthengisi omkhulu kunabo bonke emhlabeni oceba ngayo ukwandisa kwizixeko ezinkulu kunye needolophu ezincinci.
Njengoko ubuchwephesha bokunikezela ngeentengiso, i-Walmart iya kuba ngumncintiswano onzima kwiC-Gcina iintambo ezinjenge-7-Eleven kunye neWaWa.
Funda ngokutsha Ukujonga kuqala kwiWalmart Express .
ISIHLOKO ESIFUNDWAYO
UWal-Mart uceba ukuvula iiWal-Mart Express zokugcina izitolo. I-Walmart Idala Izinto Zokuzivakalisa UkuSombulula Abathengisi I-Gap Convenience. Ukuqagela oko kuthetha ukuba usayizi lubalulekile? Ewe, kungekho indlela ocinga ngayo!
UWal-Mart Stores Inc. uceba ukuvula ivenkile yokuqala ye-Wal-Mart Express kwi-Chicago South Side. Baye baqulunqa ifomati ye "Express" kwisakhiwo labo, i Prairie Grove, iGravette kunye neGentry Arkansas.
UWal-Mart ufumana into esiyibiza ngokuthi "i-gap convenience" ... kwaye izitrandi zikhulu kwaye xa sidibana ngokukrakra "kwimiba yesayizi" kwimeko kaWal-Mart, ubungakanani bomthengisi obuninzi, u-Wal-Mart wakho okanye ubungakanani be-Supercenter (i-combo I-Wal-Mart + ivenkile), ukusuka kwi-100,000 sq ft ukuya ngaphaya kwe-150,000 sq. Ft iqhubekile ukuba ifumane indawo ezingenakulungele ukufikelela kuzo.
UWal-Mart usekuhlaleni okukhulu, kubikwa iWall Street Journal . Wazama ukukhuphisana neeThagethi "ezincinci-chic" endaweni yokugxininisa kwixabiso eliyintloko kumthengi: Zonke iiMali eziNcinci.
Nangona i-Target-rival Target iya kuvula ii-Small-Format Stores e-Chicago kunye nokukhwaza okukhulu kwiSixeko sase-Windy. U-Wal-Mart akakwazi ukufumana ikhefu!
UWal-Mart walahlekelwa ingqalelo kwiinqununu zalo zabathengi abaziintloko ... Imindeni yase-US efumana ngaphantsi kwama-70 000 e-year ngonyaka-eyenza i-68% yezoshishino zayo zasekhaya.
Ukutya kuyo yonke indawo, kwaye ukhuphiswano olunamandla zii-dollar ezitolo, iibhokisi ezitolo ezifana ne-Aldi kunye nezidakamizwa ezifana ne-CVS kunye ne-Walgreens.
Enyanisweni, iWalgreens idlulisela indawo yokugcina izakhiwo kwiindawo ezintsha zokuthengisa ukuze kulungiswe ukugxininiswa kwabo kokutya nokutya okutsha.
AbaThengi boPhuhliso lwaBathengi bapapasha uphando olutsha olubonisa indlela ebonisa ukukhula kwiifomathi zincinci.
Asiyidingi uphando ukuze sitshele ukuba siyashintsha indlela yokuziphatha yezitolo njengoko senza ngakumbi "ixesha lokutya." Ishishini lokutya lijonge iindwendwe zethu zokuthenga ngeendlela ezimbini. ngokutya okuthengiswayo kwiintsebenziswano ezinkulu, njenge-10 ye-$ 10 "ukukhushulwa sonke esikubonayo.
I-CVS, i-Walgreens kunye ne-Dollar izitolo zithengisa ukutya okungakumbi ukuba zibhenele kwizinto zokutya kwezoshishino "zizalise ukuhamba" ... ziqhubela esitolo kwaye zithatha izinto ezimbalwa endleleni eya ekhaya ukusuka emsebenzini. Ixesha elitsha, "I-Mission Shoppers" iphuma kunye neluhlu olunzulu, ukungahoywa ukuthengwa komgudu kunye nokugxila kwizinto ezimbalwa abafuna ukuzithenga.
I-Crain Real Estate Daily ichaza ukuba ivenkile yeWal-Mart Express iya kuba yilevenkile ye-square-10,000-square store, ekujoliswe kuyo ngokutya, iya kuba kufuphi ne-Walmart Supercenter eyi-150,000-square-foot, nje ngeebhloko ezimbalwa.
I-Personnel yokutya kunye neZiselo
Ishishini lokutya alumangalisi kakhulu ngesibhengezo sikaWal-Mart Express ukususela ekubeni inkampani iye yazama ukuzithengisa iimpahla ezincinci kwiminyaka emininzi kunye neNdawo yeMakethe yaseNigwini neWal-Mart kunye ne-Marketside yeWal-Mart.
Indawo yokuThengisa iMakethe ibingama-40,000 iinyawo zeenyawo kwaye sele ijikeleze iminyaka engaphezu kwe-12. Iivenkile zijolise ekudleni, zibheke phambili kwaye zifumaneke lula ngenxa yobukhulu beenyawo ezingamakhulu angama-100,000. Qaphela ukuba ugxininiso obalaseleyo kukutya kunye nobukhulu obuhle ngakumbi.
NGAPHAMBILI - I-Walmart Express yinkxalabo yakutshanje yiWalmart yokulawula isigaba esincinci sokuthengisa. Funda iWal-Mart Express - Okokuqala kwiWalmarts Ukwandisa eChicago ngenzame yokukhuphisana ne-Trader Joes kunye ne-Fresh N Easy. Kwakhona kugxininiso ekudleni, kwisisombululo sesidlo, kwaye ubukhulu buvumela uWal-Mart ukuba agxininise ukukhangela i-laser ngokulula. I-Walmart Express yafunyanwa kwingcamango yabo yokuhlola yaseMarkside eyayingaphezulu kobunobungqina bento, uhlobo lwebhokisi le-Wal-Mart ukuzama kwi-arna.
I-Walmart igxininisa ugxininiso lwayo kwi-Supercenters kwiintengiso ezincinci ukuguqula ukuncipha kweentengiso zase-US kwiivenkile ezivulekileyo ubuncinane ngonyaka, i-metric eyintloko yempilo yokuthengisa.
Ngoko ke, ukuba ungumfama ushishino lokuqalisa ukuqhuba okanye ukuqhuba ishishini lokutya, kutheni unokukhathalela? Awucingi ukuba uthengisa kuWal-Mart.
Andikuxeleli ukuba ubalekele eBentonville ukuba wenze umboniso wemveliso entsha kwiivenkile ezintsha zeWal-Mart Express. Ukuqiqa kwam kukuba bayakha i-Incorporation entsha ye-Express kwi-assortment yabo yangoku.
I-Wal-Mart Express ibonisa ukuba yi-Meta-Trend, iimeko ezichaphazela kakhulu abathengi kunye nemarike. Iinkcukacha ezincinci zokugcina izithuthi zilula ukufumana, zifuna utyalo-mali oluncinci kwaye lujolise kwiqela elincinci labathengi. Kukho umngcipheko omncinci. Abanye abathengisi bayakubona oku kwaye banokulandela i-suit, oku kuthetha ukuba kuya kuba namaqela amaninzi okusasazwa okukhoyo kwimveliso eminye.
Iimarike zibandakanya phakathi:
Ixabiso. Umboleki uya kulahla izinto ezinokubaluleka kwamanani amaninzi.
Ukuzonwabisa. Umboleki unzima ixesha, iindleko zepetroli, kunye nokukhawuleza kweemfuno zabo ngokumalunga nexabiso kwaye anqume ukuba umntu owayesakuba nexabiso elithile.
Okunye. Laba bathengi abajolise kwi-Indulgence engabonakaliyo, iMpilo, kunye nokuPhepha, i-Specialty Foods, iGourmet, njl.
Xa usuka kwiCuisine ukuya kwiShelf kwi-Plume yabathengi, qwa lasela iimveliso zakho ukujongana nenye yeendlela ezi-3 zokusabalalisa ukuze uphumelele ngokuqalisa okanye ukuqhuba ishishini lakho lokutya.