Izinyathelo ezili-10 zokufumana ukuhlawulwa kwi-Tweet, Pin kunye neSabelo
Nazi iindlela kunye neengcebiso zokuqalisa.
Yintoni abaphathi bamajelo ezentlalo abazenzayo?
Ngokufanayo nabancedisi bezentlalo, abaphathi beendaba zentlalo banokunika iinkonzo ezahlukeneyo ngokuxhomekeke kubuchule babo kunye neemfuno zabaxhasi babo. Iinkonzo zingaquka:
- Ukuphuhlisa iindlela zokuthengisa ezisekelwe kwiinjongo zabaxhasi.
- I-akhawunti yemidiya yoluntu isetyenziswe.
- Igraphic post kunye nesicatshulwa egameni lomxumi.
- Hlalani ngoku kwaye nihlanganyele kwimizila kunye neendaba ezichaphazelekayo kwishishini lomthengi.
- Ukwandisa inani labalandeli
- Ukuququzelelwa koLuntu kwi-market target target.
- Inkonzo yomthengi kumxhasi.
- Uhlalutyo lokuthengisa.
Iimveliso kunye neNtengo yoLawulo lwezeNtlalo
Kukho izizathu ezininzi ezifanelekileyo zokuqwalasela ukuqala ishishini lolawulo lweendaba loluntu kuquka:
- Ukuhlawulwa ukusebenzisa amajelo asekuhlaleni, ukuba yinto enokuyithandayo.
- Akuthatheli imali eninzi okanye izixhobo ukuba uqalise ngakumbi ukuba unayo ikhompyutha kunye nenkonzo ye-intanethi.
- Unokuqhuba ibhizinisi ukusuka ekhaya, okanye naphi apho ungafikelela kwi-intanethi.
- Ungagxininisa kwenye indawo okanye kumasayithi amancinci eendaba yoluntu owaziyo, kunokuba ube nolwazi lwesicwangciso ngasinye sejelo.
- Imfuno yabaphathi beendaba zentlalo iyaqhubeka nokukhula njengabanini be-solo-preneurs, ii-freelancers, kunye namashishini amancinci aphuma kulo msebenzi.
Ewe, kukho iindawo ezimbalwa zokuqala ukuqhuba ishishini lolawulo lweendaba.
- I-media media inomngeni kumntu oyedwa olawula iprofayile yakhe, kunzima nakakhulu ukulawula iinkcukacha ezininzi zeenkampani.
- Akubona onke amashishini aqondayo amandla oonxibelelwano loluntu, ngoko unokufuna ukuwathengisa ngeenzuzo onokukubonelela ngazo.
- Umelela inkampani, kungekhona wena, xa wenza iindaba zoluntu kwabanye. Oku kuthetha ukuba kufuneka usebenze egameni ngokusekelwe kwitheyibhile kunye nesimo sengqondo.
- Kufuneka uhlale phezu kweenguqu kwimigaqo-nkqubo, i- algorithms , kunye neminye imiba yecandelo ngalinye lezentlalo ukwenzela ukuba imizamo yakho egameni lomxhasi iqhubeke nokuzisa iziphumo.
- Kanye nokuqonda kwendlela yokubandakanya abaphulaphuli beentengiso zabaxhasi bakho, nawe uya kufuneka ukuba ukwazi ukudala imifanekiso ukuze uwatyelele kwisithuba kwindawo yokuqala.
- Kusenokwenzeka ukuba kufuneka utyalomali kwizixhobo, ezifana nokucwangcisa iinkonzo kunye negraphic-free graphics, kunye ne-software editing software.
Kuthatha ukuthini ukuba ube ngumphathi weendaba zentlalo?
Nangona iikholeji zolawulo lwezokuhlalisana kweentlalo zikhulayo, ukuba ngumphathi wezeendaba zentlalo kufuna amava angaphezulu kwezemfundo. Ngaloo nto yathi, kukho izinto eziphathekayo abaphathi bezokuzonwabisa kufuneka bazi ngaphezu kwendlela yokuthatha i-selfie enhle.
- Qonda ii-media media njengethuluzi lokuthengisa. Yinto enye ukufumana iqela labalandeli ukuya kwintengiso yekati ye-YouTube, enye enye yokwakha okulandelayo kwishishini. Uthengiso lweendaba loluntu luhluke ekuthengiseni okwemveli, yingakho amashishini amaninzi alwa nalo. Iindaba ezentlalo zentlalo malunga nokuba nencoko enomdla, efundisayo kunye / okanye ezonwabisa kunye neemeko.
- Ulwazi lobunzima beeplani ezahlukeneyo. Akukho bukhulu bomntu obufanayo-bonke xa kuvela ekuposeni kumajelo asekuhlaleni. Isicwangciso ngasinye sineemigaqo kunye neendlela zokuthengisa ezifanelekileyo. Indlela ibhizinisi elikhuthaza ngayo kwi-Instapgram kufuneka ihluke kunokuba ithengisa kwi-LinkedIn, kuba iqela ngalinye lihluke kakhulu.
- Ukukwazi ukuphuhlisa izicwangciso ezihlangabezana neenjongo zabaxhasi. Ukuthengiswa kweentengiso ezentlalo kudinga ukubeka iinjongo kunye nokuphuhlisa isicwangciso . Abaphathi beendaba zentlalo nabo bafuna ukunceda abaxhasi ukuba baqonde imidiya yoluntu kunye nendlela esebenza ngayo, kwaye basebenze nabo ukuphuhlisa iinjongo ezihambelana neendaba zoluntu. Ngokomzekelo, uphando lubonisa ukuba ukuthengisa okumbalwa kwenziwa ngeendaba zoluntu. Nangona kunjalo, amajelo asekuhlaleni ayasebenza ekwakheni ukunyaniseka nokuthembela, ngoko ukubandakanya kunye nokwakha uluhlu kuya kuba yinjongo engcono kunokuba kuthengiswe.
- Ukwazi ukubamba ilizwi lomthengi. Ukuba umxhasi unonwabo kwaye i-quirky, izithuba zoononophelo zoluntu kufuneka zibonise oko.
- Ikhono lokulawula amashishini amaninzi ezentlalo kubaxhasi abaninzi. Kukho izixhobo ezininzi, ezifana neHootsuite ekuncedeni ukulawula iiplatifti , kodwa intlangano kunye nesicwangciso kubalulekile ekuqinisekiseni ukuba bonke abaxhasi bafumana iimfuno zeendaba zoluntu.
Indlela yokuqala ishishini likarhulumente loluntu:
Ngaphambi kokuba uqalise ishishini lolawulo lweendaba zentlalo, qiniseka ukuba unolwazi oluyisiseko kunye nokuzimisela ukunamathela kuyo. Ukuba ulungele ukuqaliswa, nakhu amanyathelo okuthatha:
- Yakha amajelo enu yoluntu alandelayo. Ngaphezulu kwenani elikhulu labalandeli, kufuneka ube nefuthe. Inani elikhulu labalandeli alisho nto ukuba akukho nanye wabo oya kujongela oko uthumela. Injongo yakho kukuba ukwakha okulandelayo okubandakanya nawe. Oko kuthetha ukuba bathetha, babelane okanye bathande oko uthumela. Enye indlela yokulinganisa impembelelo yakho yi-Klout, PeerIndex (i-Brandwatch) okanye i-Kred, yonke into ejongene nomsebenzi wakho wemidiya yoluntu kwaye inike amanqaku abonisa impembelelo yakho.
- Ukufunda iindaba zoluntu. Izicwangciso zeendaba zoluntu zitshintshile, kunye neendlela zokuthengisa ezizisebenzisayo, ezifuna ukuba uhlale phezu kwezi zinguqu kunye nemigangatho. Kwakhona, qwa lasela abantu abanentsebenziswano enkulu kumajelo asekuhlaleni. Ziziphi iintlobo zezinto abazenzayo ezibangela ukuba abantu baphendule?
- Nquma ukuba yiziphi iinkonzo oza kunika. Unokwenza iiphakheji ezininzi, njengesevisi yokuqalisa eyenza iakhawunti kwaye idlulisela ulawulo kumxhasi, kunye / okanye iphakheji egcweleyo yenkonzo eyenza yonke into ekudaleni iakhawunti, ukuthumela okuqukethwe kunye nokumodareyitha uluntu . Njengoko unquma ukuba yintoni oza kuyenza, cinga ukuba kukho na amashishini ofuna ukugxila kuwo. Ngokomzekelo, unokuba ngumphathi weendaba zentlalo kwi-Realtors okanye ngababhali. Ekugqibeleni, misela ukuba yeyiphi iiplani ozakuzikhethela kuyo. Nangona ukwazi into ethile kuzo zonke iiplatifti ezibalulekileyo kubalulekile, ngamanye amaxesha kugxininisa kwisibini esivuna iziphumo ezinkulu zoshishino lomthengi lungcono. Ukongeza, abanye abathengi banokuba ne-Twitter kunye ne-Facebook phantsi, kodwa badinga uncedo ngePinterest okanye kwi-YouTube.
- Bhala isicwangciso soshishino. Isicwangciso sakho seshishini asinakude okanye siyinkimbinkimbi. Kunoko, yindlela yokwenza impumelelo yakho yezoshishino. Kulo ukhankanya iinjongo zoshishino, iinkonzo, iimpahla kunye namatyala, ulwazi lokuthengisa kunye nendlela oza kukhuphisana ngayo nokhuphiswano.
- Misela ixabiso lakho. Iingxelo ze-Payscale ukuba abaphathi bemidiya yoluntu bafumana i-$ 48,150 ngonyaka, kunye ne-$ 31,015-$ 74,738 (ngo-12/2017). Njengeshishini elitsha, unokuba nobunzima ukuhlawula imali ephezulu ekuqaleni. Ukubhengezwa kunye nobufakazi kuya kubaluleka ekuncedeni ukuba ufumane ama-bucks amakhulu. Into oya kuhlawulwa iya kuxhomekeka kumava akho kunye nomsebenzi owenzayo. Unako ukuhlawulisa ngeyure okanye ukubonelela ngezicwangciso zeepakethi.
- Gqiba kwigama lakho lebhizinisi. Igama lebhizinisi liba ngumqondiso wakho, ngoko ke into ofuna ukuyikhetha ngokucophelela. Kufuneka ibonakalise inkonzo yakho kunye nemarike yakho. Nawuphi na igama olikhetha igama elingelona igama lakho lifanele lihlolwe kwi-USPTO ukuqinisekisa ukuba akukabikho uphawu.
- Qinisekisa isakhiwo sakho seshishini. Ukuqala, ungasebenzisa phantsi kwe- proprietorship yedwa , ekhululekile kwaye ayifuni nayiphi na iphepha ngaphandle kwelayisenisi yoshishino. Nangona kunjalo, ekubeni imidiya yoluntu inokungahambi kakuhle, kwaye umxhasi angakunxela ngenxa yeengxaki ezinokuthi zivele kwiimidiya zentlalo, kufuneka uqikelele ukwenza iqumrhu elincinci (LLC). I-LLC ayikuthinteli ukuba ungamangalelwa, kodwa ikhusela i-asethi yakho (oko kukuthi ikhaya lakho) ukuba uyathweswa. Uninzi lwamazwe linikezela ii-LLC zangaphandle zabantu. Nangona ifuna iphepha elithile kunye nemali ukuba iqale kunokuba i-proprietorship yedwa, kulungele ukukhuselwa okongezelelweyo.
- Fumana iilayisensi kunye neemvume njengoko kufuneka kwisixeko sakho okanye kwisixeko. Xhagamshelana nomzi wakho wendawo okanye isithili malunga nokufumana ilayisenisi yoshishino . Kwiindawo ezininzi, unokwenza oku ku-intanethi. Ukuba igama lakho lebhizinisi lento enye ngaphandle kwegama lakho, unokufuna ukufaka ifayile yegama elikhohlisayo (ngezinye izihlandlo libizwa ngokuthi "igama elibizwa ngokuba ligama elithi" okanye "ukwenza ishishini njengengxelo"), ngokunjalo.
- Ukuphuhlisa isicwangciso sokuthengisa. Njengeengcali zentengiso, uya kukhangela ukuba wenze isicwangciso sakho sokufumana abathengi . Oku kufuneka kubandakanye imidiya yoluntu, ngakumbi i- LinkedIn . I-Intanethi iya kuba yindlela efanelekileyo yokubheja ukufumana abaxhasi bakho, kodwa ziquka iindlela zokufumana ubungqina kunye nokuhanjiswa .
- Sebenza isicwangciso sakho kwaye wakhe ibhizinisi lakho. Xa unayo yonke indawo, umsebenzi wakho ukufumana abathengi kunye nokubonelela ngenkonzo efanelekileyo yokuphathwa kweendaba zoluntu.