Indlela Yokuguqula Ibhulogi Yakho Kwintengo Yenzuzo

Yenza imali ngeBlog yakho kunye neNtengiso, Ubulungu kunye neMinikelo

Isaziso soMhleli: Esi siqingatha sesibini sesicatshulwa seendwendwe esivela kuMary Nolan sabantu abangenabucala ekuqaleni ibhulogi ephumelelayo. Kwinqanaba elilodwa, Siyakwamukela kwiBlogosphere: 10 Ukuqalisa Iingcebiso zokuBloga , wacacisa amanyathelo angama-10 ekucwangciseni nasekushicileleni ibhulogi ephumelelayo, ngokugxininisa ekuveliseni umxholo wokubulala ochaphazelekayo, igama elingundoqo kunye nolwazi ukwenzela ukutsala nokugcina abaphulaphuli abakhulu.

Isinyathelo esilandelayo ekwenzeni imali ngebhulogi, emva kokuba uqalise ngokusekwa kweblogi yakho, kukukunquma indlela onokuvelisa ngayo imali engenayo ukuze ubenze iblogi yakho ibe yimpumelelo . Nangona kukho iindlela ezininzi zokwenza imali kwi-intanethi (kubandakanywa ukuvelisa i-blog yakho, ukuthengisa iimveliso zakho kunye neenkonzo, ukuthengisa ezinye iinkonzo zabantu ngokuthengisa ngokubambisana, njl.), Apha siza kujonga iindlela ezintathu ezilula kunye ezikhethiweyo zokuvelisa imali kwi bhulogi yakho. Ezi ziquka ukukhangisa kweblogi, iminikelo yeeblogi kunye nobulungu beblogi obubhalwayo.

Qaphela kwakhona: 5 iindlela zokuKhula abaphulaphuli bakho kwaye wenze imali engakumbi

Ukukhangisa Ibhulogi

Enye yeendlela ezilula ukuzisa kwiidola zentengiso yiGoogle AdSense, inkonzo yamahhala enika zombini itekisi kunye neentengiso eziphathekayo ezichaphazelekayo kumxholo wakho kunye nokujoliswa kweemarike. Uhlawulwa xa umntu echofoza kwisibhengezo kwiblogi yakho, ukwahlula isabelo semali yentengiso phakathi kwakho neGoogle.

Qaphela kwakhona: 3 Izindlela ezilula zokwenza imali ngeBlog

Ingakanani ongayifumana iya kuxhomekeka kwinqanaba elithile malunga nabathengi abaninzi abaye bathengela amagama angundoqo aza kudibanisa kwiintengiso zabo. Ngokuqhelekileyo, ingeniso ivela kwifengiso yee -intengiso ngokukhawuleza (CPC) , apho umthengisi ehlawula imali esetyenziswe rhoqo xa isivakashi sichukumisa kwisibhengezo sabo, kunye neendleko-nganye ngempembelelo (CPM), apho abathengisi bahlawula rhoqo isikhangiso sijongwa kwiblogi yakho - ingaba uvakashele okanye ungayikhethi kuyo.

I-Google ayifani ukwabelana ngenani elichanekileyo lemali yengeniso yemali abayibuthayo ngokumalunga nokubaninzi kwabo bahlawula kuwe.

Yintoni eyenza le nto ibe yindlela elula yokwenza imali kwi-intanethi kukuba konke okufuneka ukwenze kukubeka ikhowudi kwiwebhusayithi yakho (enikezelwe ngu-Google) kanye kunye neentengiso ziza kubonakalisa ngokuzenzekelayo kwiwebhusayithi yakho xa umntu ehamba kuyo; akukho mnye umsebenzi ochaphazelekayo kwicandelo lakho. Zonke iiwebhsayithi zitshintshile, iimali zentengiso kunye neentlawulo zithathwa ngokuzenzekelayo; ngoko akudingeki ulandele nantoni na, ukuphatha ukuhlawula, okanye nayiphi na enye into - konke okuzenzekelayo. I-Google isebenzisa i-algorithm yazo yokuthengisa ukuqinisekisa ukuba iintengiso zakho zivakalisi zichaphazelekayo kumxholo kwisayithi lakho - ngoko ke lihle livakalisi elifanelekileyo.

UkuThengisa

Enye indlela evelele yokuvelisa ingeniso yentengiso kukusebenzisa inkqubo yokubambisana, apho ukhuthaza iimveliso eziphezulu ngokubeka itekisi yombhalo, umfanekiso okanye ibhanki kwiwebhsayithi yakho. Isicwangciso esona sigqwesileyo kukuchonga iimveliso ezinobungqina obunengqiqo kwiblogi yakho. Ngokomzekelo, ukuba ubhaqa ngokuphathelele impilo yekati, iintengiso ezikhuthaza iimveliso ezinxulumene nekati zifanelekileyo.

Enye indlela yokwandisa umvuzo wakho kwiprogram yokubambisana kukudala umxholo wenkxaso emide ngokubhekiselele kwimveliso ofuna ukuyikhuthaza.

Le nto ingaba yinto ephosakeleyo njenge-"--to" kwinqaku elinekhonkco kumveliso wakho ochaphazelekayo okanye into ecacileyo njengendlela yokuphononongwa kwemveliso edibanisa nemveliso oyiphakamisayo njengabambisene naye.

Qaphela kwakhona: I-Intlanzi yoNxibelelwano yokuThengisa iNtengiso kwi-Intanethi

Iiprogram ezinxulumene nazo zihlawula kwi-cost-per-action (CPA), apho iindwendwe zifuna ukuthatha inyathelo elithile njengokubhalisa ulwazi oluthe vetshe, ukubhalisela i-newsletter okanye ukuthenga, phambi kokuba ufumane enye ingeniso. Abanye baphinde basebenze phantsi kwamalungiselelo e-CPC okanye eCPM. Hlola kunye nabachaphazelekayo iinkcukacha ezithile malunga nokuhlawula kwabo.

Into ebalulekileyo malunga nokuthengiswa kwamanye amazwe, njenge-Google Adsense, ingeniso engenayo ngokupheleleyo. Konke omele ukwenze kubhalisela inkqubo yoxhasi lomthengisi, fumana ikhonkco lakho lokubambisana, kwaye ukhuthaze izinto zabo kwiblogi yakho.

Ukuba umntu ucofa kwikhonkco aze athenge (okanye athathe uhlobo oluthile lwesenzo) ngoko uya kuhlawulwa. Umthengisi ulawula zonke iintlawulo, ukunikezelwa kwemveliso, inkonzo yabathengi, njl njl. Kwaye uqokelela ukuhlola.

Ubulungu obuBhokhwe kwiBlogi yakho

Emva kokuba usungule uluntu olubanzi ngokuhamba ngokukhawuleza kwezithuthi, uya kukwazi ukuba unomdla kubafundi bakho kunye nantoni na, ukukubeka ukuba uqale ukunikela ubulungu bentlawulo. Ibhulogi ngokwayo iyakwazi ukukhululeka, kodwa umfundi onokubaluleka kwamalungu angakwazi ukufunda amanqaku athile angakumbi okanye afumane ezinye iimpawu ezikhethekileyo, ukudala umqondo wodwa.

Ubuqhetseba kwiinkqubo zobulungu eziyimpumelelo kukuqinisekisa ukuba unokunika ukuhamba okuqhubekayo kolwazi olulodwa abafundi bakho abanakukufumana kwenye indawo.

Isicwangciso esihle sokufumana ubulungu obuninzi kwiblogi yakho ukuvumela ukufikelela ekuqaleni kwinqaku okanye ukuvumela ukufikelela kuyo yonke "inxenye 1" yeqendu; uze uvumele abantu ukuba bafunde lonke eli nqaku okanye bavule "inxalenye yesi-2" kwinqaku xa beba ilungu elihlawulelwayo.

Ngandlela-thile, usasafuna ukushicilela uninzi lwezinto ezikhululekile kwiblogi yakho njengendlela yokuqhuba enye ithrafikhi kwaye unike abantu umbono wokuhlawula okuhlawulelwayo abakwazi ukuphucula kuwo.

Ubuhle bobulungu obuhlawulelwayo kukuba umthengi uhlawuliswa njalo ngenyanga, unikezela ngakumbi umvuzo osisigxina kunye nokuqikelelwa kwengeniso kwishishini lakho.

Qaphela kwakhona: 5 ezilula kunye neendlela ezilula zokufumana indlela engakumbi kwiwebhusayithi yakho

Ukwamkela iMinikelo kwiBlog yakho

Ukucela iminikelo kunokuvakala ngathi ukukhululeka, kodwa kuxhomekeke kwimiba yeblothi oshicilelayo kunye nokugxilwa kwayo, iminikelo ikwazi ukuyenza ingqiqo. Ngokomzekelo, unokucela uncedo ukuze uzuze inhlangano engenzi nzuzo ehlangula iikati okanye inikezela ngononophelo lwangonyango lwamahhala, inxalenye yesinokuba isetyenziselwa ukuncedisa iindleko zokugcina iblogi yakho yezempilo yekati. Okanye, ukuba ubhala ngomhlaza webele, unako ukuphakamisa iimali zokuxhasa uphando okanye neminye imibutho yomhlaza ngaphezu kokuvelisa inzuzo.

Ewe, ukuba ubufundi bakho bunamandla, unokucela ukuba unikele ngeminikelo nje ekuncedeni ukugubungela iindleko zokuqhubeka nokubonelela ngeenkcukacha zakho kunye nobuchule.

Isibalulekileyo kukucaca malunga neenjongo zakho, ukuba imali iya kusetyenziswa njani kwaye uqiniseke ukuba uyahambelana naluphi na umgaqo-mali kunye nemigaqo yerhafu.

Ekugqibeleni, ukuba iblogi yakho yokuqala ayiyiyo impumelelo oyilindeleyo, khangela iindlela ezintsha zokutsala nokugcina abafundi. Okanye umane uqoke kwaye uqalise iblogi entsha nge-niche eyahlukileyo.

Ukuba unika umxholo okwenene kwiblogi yakho, uya kumangaliswa ukuba bangaphi abantu abakulungele ukwenza umnikelo kwiblogi njengomboniso wokwazisa kwabo ulwazi olulungileyo olunikezayo.

Qaphela kwakhona: Indlela yokukhetha iNqaku leNiche kwiBusiness Online yakho

Njengomhleli weMigangatho yoLwazi, uMlobi woBucala kunye noMgcini weBlogu kumntu onobomi, uMary Nolan ugxile ekudaleni iikopi ebalulekileyo, igama elingundoqo elingundoqo lokubhubhisa uluntu, iiwebhsayithi, amabhanki, imifanekiso kunye nokushicilela iintengiso. Uphinde ahlole kwaye ahlele iiwebhusayithi kunye namajelo ukuze kuqinisekiswe ukuba zonke iimpapasho ziphezulu.

Qaphela: Eli nqaku liye lahlelwa / lihlaziywe nguShishino lwe-Intanethi / uShishini lokuHlala uBrian T. Edmondson