Abangabonakaliyo Bokufihlakeleyo Bakukho - Unako Ukuba Ngomnye!
Abathengi bemfihlelo baqeshwe ngumntu wesithathu kunokuba ivenkile okanye inkampani ngokwayo.
Bathunyelwa phi abathengi bemfihlakalo?
Abathengi bathunyelwa kwiinkalo ezahlukeneyo zoshishino-kubandakanya izitolo, iivenkile, iibhanki, izakhiwo zendawo yokuhlala-mhlawumbi naphi na apho amakhasimende anikwa khona okanye ahanjiswa.
Yintoni eyenziwa ngumthunzi wemfihlakalo?
Abathengisi abazimeleyo okanye abathathu baqeshe abathengi ukuba benze ukuthengiswa kweentengiso kwaye banike ingxelo epheleleyo malunga namava.
Abathengi bemfihlelo bathenga izinto, badle kwiivenkile, benze imibuzo, okanye babuyele izinto.
Abathengi bemfihlelo abaqashiweyo ukuba banike izimvo kodwa baqeshwa ukuba bavavanye ishishini kunye nabasebenzi balo kwimeko yokujonga amava kumakhasimende.
Ezinye zabathengisi beemfihlelo zedata ziqokelela kwaye zixela (ngokuqhelekileyo ngokugqiba uphando) ziquka "ukuqhelekileyo" njengengqwalasela engaqhelekanga, kodwa abathengi bemfihlelo banokugcinwa ukuba babuze imibuzo ethile okanye babe "nzima" abathengi.
Unokucelwa ukuba uthumele ulwazi kwi:
- Inani labasebenzi ababesemsebenzini (okanye phantsi) xa i-shopper efihliweyo ingena;
- Ukuba ukwaziswa, kuthatha ixesha elide kangakanani, ngubani, kunye nobungqina benobuhlobo kunye nokuba luncedo?
- Igama (s) labasebenzi (osebenza nabo) obenxibelelanise nabo okanye owamkelekileyo;
- Uluhlobo lweemveliso eziboniswe kuwe, kunye ne-pitch yokuthengisa enikwe yona kuquka nokuba kukho naziphi izinto ezongezelelweyo ezicetywayo ukuba uthenge;
- Ukuba ukamenywa ukuba ubuyele esitolo okanye unikezele ukubhalisela uluhlu lweposi, i-akhawunti ye-credit, njl.
- Ukukhawuleza kwamkela inkonzo kwaye ukuba inkonzo yayiyanelisayo.
Ezinye izinto ezithengwa ngabafihlakeleyo kufuneka zigcinwe kwaye ziphawule ziquka:
- Ucoceko lwevenkile okanye indawo;
- Ukuzilungisa kunye nokubonakala kwabaqeshwa (bekunxibe ngokufanelekileyo, bekunxibe iifom ecocekileyo, njl.) Kwaye ukuba abasebenzi bahambelana naliphi na iikhowudi zokugqoka iimpahla.
Bangakanani abathengi bemfihlakalo abahlawulwayo?
Abathengi abaninzi abafihliweyo bahlawulwa ngumsebenzi kwaye kungekhona ngeyure. Abathengi banokufumana i-$ 8- $ 10 ngesabelo esilula, ukuya kuma-$ 20, i-$ 50, i-$ 100 okanye ngaphezulu. Kwezinye iimeko, abahlawulwa kodwa baya kuhlawulwa ngeendleko ezithile.
Ngaba kufuneka uhlawule ukuthenga?
Ukuba kuthengwa ukuthenga, ewe. Kodwa kwiimeko ezininzi, unokuhlawulelwa. Ngokomzekelo, ukuba ufuna ukutya kwindawo yokutyela, awuyi kuhlawulwa ngexesha lakho kodwa mhlawumbi uza kubuyiselwa ngeendleko zesidlo sakho.
Ezinye izitolo zokuthengisa ziquka isibonelelo esincinci sokuthenga kodwa silindele kuphela iidola ezimbalwa.
Ezinye iindawo ezibuyiselwa zona ngeenkonzo ziquka i-salon zobuhle, abacocekisi abomileyo, okanye ukugcinwa kwemoto. Sekunjalo, abanye bangakunikela nge-freebies kubandakanya ukuhlala kwehotele okanye ithikithi yamahhala kumabhayisikobho nakwiipaki zemixholo.
Ungaba njani umthunzi wemfihlakalo?
Okokuqala, yenza umsebenzi wesikolo. Qinisekisa ukuba uyayiqonda into enokufuna ukuyenza. Ngokomzekelo, ukuba unamahloni kwaye ungathandi ukungquzulana, unokufumana ukuphikisana nomthengisi okanye ukubiza njengomthengi "onzima" ongenakuthatheka.
Emva koko sebenzisa ukuba ube nye
Ngaba kufuneka ube ngumthungululi wemfihlakalo eqinisekisiweyo?
Akunjalo, kodwa kunceda. Ezinye iinkampani zikhetha ukhetho lwabafihliweyo. Inkqubo yesitifiketi inceda umdlalo onokumangalisa ukuqonda oko kukulindeleke kubo. Nangona kungadingeki, kuya kukunceda ufumane "umsebenzi". Inkampani ngokwayo inokunika isatifikethi sayo esiyingqayizivele (ukuba kunjalo, kufuneka unikezwe kuwe mahhala.)
Umbutho WamaThengi Wentengiso unikezela ngamanqanaba amabini esatifikethi somthengi ngenani elincinci:
- Isiqinisekiso seSiliva sigqityiweyo kwi-intanethi, kwaye
- Isitifiketi seGolide esifumaneka ngokuya kwindibano yosuku olulodwa.
Kukho iinkampani ezininzi zenkcazo ezinikezela isatifikethi semali - qi niqiniseke ukuba uzihlolisise kakuhle phambi kokuba uhlawule isitifiketi kwaye ubuze ukuba ziphi iinkampani zamkela isatifikethi sabo.