Akukho ndawo ithatha indawo yezinto eziphilayo, kwi-person-in-person for small businesses. Ukususela kwiinkomfa ezincinci zezoshishino kwimiboniso yezorhwebo , zikho izizathu ezininzi zokuphuma ngaphandle apho kumathuba okunxibelelana ubuso nobuso. Gxininisa umgudu wakho ekusebenziseni la maqhinga anamandla ukuqinisekisa ukufumana umboniso wezorhwebo.
1. Khetha i-Offbeat Show
Ngamanye amaxesha ukuboniswa okungahambelaniyo kwimakethi yakho ekujoliswe kuyo kunokuba yithuba elihle lokufumana ithuba.
I-Nordic Track yaba nempumelelo enkulu kungekhona kwimiboniso yempilo, kodwa kwimiboniso yezorhwebo yamazinyo. Khetha ukubonisana okungahambelaniyo, kwaye uphume ngaphandle, uqinisekise ukuba imbali yoluntu ilungile.
2. Gweba i-Trade Show Inkampani ye-Hype
Iinkampani eziqhuba umboniso zingadlulela umcimbi wazo. Thetha kumashishini abaye kwiintengiso ezininzi. Sebenzisa olu lwazi ukukhokela umboniso wakho wokubonisa umboniso.
3. Ungalokothi ubonise kwi-Exhibit Trade New
Imiboniso entsha yezorhwebo ayikho indawo engafunyanwa kuyo. Amashishini amancinci anciphise ixesha kunye nemali ukuzama ukungazi. Gcina imali yakho kwimiboniso rhoqo, ebonakalisiwe kwishishini lakho.
4. Gxininisa kuMgangatho
Wonke umboniso wezorhwebo awunakulinganiswa ngokulinganayo kuwo wonke amashishini amancinci. Thatha ixesha lakho ukuphanda ngamnye umboniso wezorhwebo ukuze ubone ukuba uza kuzuza njani ishishini lakho. Ekugqibeleni, kufuneka utyalole kwimiboniso efikelela kwizigqibo eziphambili zeemarike ekujoliswe kuzo.
5. Yakha i-Buzz
Kwiinyanga ngaphambi kokuboniswa kwezorhwebo, sebenzisa ixesha ulwazisa abathengi abakhona kunye neemarike zentengiso ezayo.
Sebenzisa umboniso njengeqonga lomkhiqizo omtsha okanye ukuqaliswa kwenkonzo. Qinisekisa ukuba usebenzise amaqhinga okuthengisa aphantsi kweendleko ze-Intanethi ukuze uqalise i-buzz.
6. Cinga ukuhamba endaweni yokubonakalisa
Ukuba uhlahlo lwabiwo-mali luzinzile kulo nyaka, ungayisebenzisi kwimiboniso yezorhwebo. Yenza imali kwi-trade show ngokuba sisithethi okanye i-panel expert.
Oku kuya kwandisa ukuthembeka kwishishini lakho kwaye kukutsala ukuba kunokukhokelela.
7. Umlingani kunye neQela loLawulo lweeRhwebo
Abaququzeleli abalungileyo bobugcisa baza kufuna ukuba ishishini lakho liphumelele kwaye libuye ngonyaka ozayo. Qhagamshelana neqela lolawulo ngoncedo ekuphuhliseni idokodo elikhangayo, ukucwangciswa kwabasebenzi, kunye nokukhankanya ukuthengisa ngaphambi kokukhatywa komdlalo.
8. Qeqesha iqela lakho lokubonisa uhwebo
Imiboniso yezorhwebo ayifani nenye indawo yokuthengisa. Ixesha elincinci kunye nokuqwalaselwa kwabangenele kudinga ukufaneleka ngokukhawuleza, kwaye kubakho amaqhinga okudala. Qinisekisa ukuba abasebenzi bakho balungile kwaye baneenjongo ezicacileyo ngosuku ngalunye.
9. Babizele Ngethuba Batshisa
Abasebenzi bezentengiso bahlala benza impazamo yokuqhagamshelana nomboniso wezorhwebo, iinyanga emva komboniso. Qinisekisa ukuba abasebenzi bakho bezentengiso babe nexesha elongezelelweyo kunye nokhuthazo yokulandelelana nazo zonke iikhokelo kwiiveki zemiboniso yezorhwebo yakho.
10. Yenza iBusiness Yakho ibhengeze
Usomashishini, uJoseph Cossman, wayeyinkosi yokukhuthaza. Ukudala i-buzz ecaleni kwebhokisi lakhe elitsha elitshiza ibhokhwe kwisiboniso esikhulu sokudlala, i-Cossman, yalela ama-pounds ama-pounds amazambane kwaye yamenywa i-orphanage yendawo ukuba ifike idlale. I-Spud Gun yayiyi-hit of the show. Sebenzisa idrama kunye nenqabileyo yokuba nesimo senu soshishini esincinci ngaphezu kokhuphiswano.
Iimpawu zorhwebo ziqhubeka ziqhuba ibhishini elikhulu kubo bonke amashishini. Kwilizwe lewebhu, imilayezo ye-imeyile, imiyalezo yombhalo kunye nemilayili yezwi, imiboniso yezorhwebo inikeza elinye lamathuba okwenene ukwakha ubudlelwane kunye noqhagamshelwano ubuso nobuso - into nganye ibhizinisi lingasebenzisa okungaphezulu.
Ehlelwe nguAlyssa Gregory.