I-Real Estate Marketing Niche Opportunities

Unokuzama ukuba yingcali kwiinqanaba ezininzi ze-estate, okanye unokwenza ngokuthe ngqo kwi-market ye-niche kwaye ube negunya kuloo marike.

Kukho amaninzi amaninzi aphumelele kwi-real estate agents kunye nabathengisi abaye banciphisa indawo yabo yokuthengisa i-niche igxininise kwindawo ethile yendawo, uhlobo lwepropati okanye uluhlu lwabathengi. Ukuqaphela amathuba apho kwaye ukhetha i-niche ebhenela kuwe ingaba isicwangciso esilizuzisa.

  • 01 - Ukuthengiswa kweeMpahla zeMpahla (i-FSBO)

    Amashishini kunye neziqendu. CanStockPhoto

    Musa ukuhlawulela ukuthengiswa kwipropati yomnini ngokungabalulekanga ixesha lakho. Aba bathengisi baya kuthi, kwiimeko ezininzi, bafumene ukuba abanako ukuphumelela ngokuthengisa ngempumelelo ikhaya labo kwaye banqume ukuluhlu neengcali zezobugcisa.

    Ulwakhiwo isicwangciso sokuthengisa ekuncedeni aba bathengisi ukuba bafunde oko bafuna ukukwazi ukuthengisa iimpahla zabo kwaye baya kubakho ukubona ubunzima bomsebenzi kwaye benze isigqibo sokwahlula. Ukuba uye waba ngumcebisi wabo, mhlawumbi uya kufumana ishishini.

  • 02 - Indawo yokuhlala kunye neeHolo zokuHlala

    Iholide / ukutyelela umthengi ekhaya. Jim Kimmons

    Ukuba unethamsanqa ukuhlala kwindawo ekubhenela abavakhenkethi kunye nalabo bafuna iimpahla zengxowankulu, le nto ingaba yimakethe ye-niche ephumelele kakhulu kuwe.

    Uninzi lwethemba elivela ngaphandle kwendawo, isicwangciso esihle sokuthengisa i-intanethi sinokukubeka njengengcali yendawo kwaye sinciphise kakhulu ukhuphiswano. Ukunikezela ngolwazi olusebenzisekayo kubathengi bendawo bangakufumana ishishini, kwaye ngezinye iinkcukacha baya kuba ngabathengisi bakho.

    Kwiminyaka emininzi ndandiyithatha inqanaba lesithandathu kwimalike yekhaya yeeholide kunye nezoshishino zam zonke ezivela kwiwebhusayithi yam. Kunokwenzeka ukuba uthanda ukusebenzisana nabathengi bangaphandle kwendawo.

  • 03 - I-Hispanics yilapho ikhula iqela lokuthenga ikhaya.

    Ukwandisa ishishini lakho lezakhiwo ngokuthengisa ukwanda kwimiba yempembelelo. SXC.hu

    I-Census Bureau ibeka i-Hispanics njengeqela elincinci lizwe elincinane, elinabantu abangaphezu kwezigidi ezingama-42 e-United States.

    Ngeminyaka engama-27 ubudala, eli qela liyakwazi ukubandakanya i-chunk enkulu yokuthenga kwikhaya lokuqala. Khangela kwiindawo zokuthengisa eziza kutsalela eli qela kwaye zichonge iimfuno zazo kwaye zizalise. Kukho uhlanga lwamazwe aluntu.

  • 04 - Uninzi lwee-Singles zithengwa amakhaya ngonyaka.

    Ngezigidi ezingama-90 ezingatshatanga kunye nabangatshatanga baseMerika, eli liqela ongeke ulibalele. Imizi yezigidi ezingama-55 iholwa ngabantu abangatshatanga.

    Abafazi benza malunga nama-54% kweli qela ngokwe-Census Bureau. Abaqeqeshi bezindlu ezingenakufumana iimfuno ezahlukileyo zezi ntlobo zamakhaya baya kufumana ubuninzi bamathuba.

  • 05 - Abantwana be-Baby boomers, okanye Abadala bayimpembelelo enkulu yemarike.

    engachazwanga

    Imilinganiselo eyahlukeneyo yengeniso, kunye namaxesha athile iimfuneko zezindlu ezizodwa, yenza le qela libe yinto enkulu yemarike. Ukuqulunqa iimfuno zabo kunye nokuphuhlisa iimveliso kunye neenkonzo ezifanelwe zona.

    Khangela kwi-SRESĀ® Ukuqokwa (abaPhezulu beZindlu eziPhezulu zeZindlu) ukuba uzibeke njengomqeqeshi oqeqeshiwe ngokukodwa okhonza iimfuno zeli qela leminyaka.

  • 06 - IiNdlu zoLondolozo-Iimarike ezifuna izakhono ezikhethekileyo kunye nemali.

    Kwikhaya elihle. iStockPhoto

    I-home niche ye-luxury looks like inviting, kunye namaxabiso aphezulu asekhaya avame ukuvelisa iikomishoni eziphezulu ezihambelana nama-agent. Ziya kubangela ikhomishini ephezulu yokuthengiselana, kodwa ungacingi ukuba akukho zorhwebo.

    Iindlu ezithandekayo zifuna indawo ezizodwa zokuthengisa ezo zifuna ukuba utshalomali olukhulu kunxalenye yoluhlu lwemali. Ngokubanzi, ipesenteji yenzuzo yentengiso emva kokuthengisa ingafana nemakhaya aphantsi. Kuyi-niche enkulu kwabanye.

  • 07 - Ukunceda abathengi bexesha lokuqala bazalisekisa kwaye banenzuzo.

    Abathengi besikhathi sokuqala basha kwinkqubo yonke, kunye neengxaki malunga nokuxhaswa kwemali, ukuhlolwa kunye nayo yonke into ebalulekileyo yokuthengiselana. Bafuna kwaye bafuna uncedo lwethu.

    Kunengqondo ebancedayo ekwenzeni ikhaya labo lokuqala, kwaye le ntengiso ye-niche yinto enkulu. Ukuphuhlisa izinto zokuthengisa kunye neenkcukacha zokuthengiselana eziza kubancedisa ukuba ziqonde inkqubo kwaye zijonge njengengcali abayidingayo ukuba baqhube kuyo. Ziza kuba ngumthombo omkhulu wezophishino eziphinda zibuye zihanjiswe.

  • 08 - Abathengi bekhondomu kunye nabathengisi banikeza ithuba elihle lokufumana ithuba.

    Iikhondom. iStockPhoto

    Kuzwelonke, kukho ukukhula okukhulu kwinani leikhondomu kwixesha elishumi elidlulileyo. Ngokukodwa kwiindawo zokuhlala kunye neeholide, umntu ongeyena oyimpahla onganamalungelo angakwazi ukufaka ingqalelo kulo mbandela.

    Kwiimeko ezininzi, abanikazi basebenzisa i-condo kuphela kwaye banqwenela ukuyiqashisa ngamanye amaxesha. Oku kunika enye indawo apho ungaba yingcali ekubanceda ukuba bakhethe iipropati eziqashisayo. Ingakhokelela ekudluliseni amafemu olawulo okanye kwishishini lakho.