Kungekudala ndabelane nawe ngeengcebiso ezimbalwa malunga nendlela yokuvelisa ukuthengisa ngegama ngomsebenzi wakho. Ndafumana ii-imeyile ezimbalwa kunye nokuvakalisa iiposi phakathi kokuthengiswa kwegama-ngomlomo kunye nokuthengiswa kwe-viral, ngoko ndacinga ukuba yeyiphi ixesha elingcono lokuhlola ukungafani kwezi ntlobo ezimbini zokuthengisa.
Ukuthengiswa kwegama-ngomlomo xa ishishini lenza okuthile, kwaye umthengi wabo uxelela abahlobo abahlanu ukuya kwabayishumi.
Ukuthengisa ngegama-ngomlomo kunemiphumo ye-echo. Isandi sokuqala sivakalayo, kwaye ke siphumelele kwimvelaphi.
Ukuthengiswa kwe-Viral, ngokungafani nokuthengisa ngomlomo, kunomphumo otyangayo. Umthengi uxela abantu abahlanu ukuya kwabayishumi, kwaye ke abo bantu abahlanu ukuya kwabayishumi batshela abanye abantu abahlanu ukuya kwabayishumi. Amandla okuqhubela phambili amaninzi kwiphankaso yentsholongwane. Injengegciwane eliqhubekayo elichaphazela abantu abaninzi kwaye lisasazeka ngaphandle kokufuna umzamo othile wokuthengisa.
Ngelixa ezi zimbini zifana nokubona ukuba azifani.
Ukuthengiswa kwegama-ngomlomo kuyisici esibalulekileyo ekukhuleni kwe shishini elincinci. Ngokuqhelekileyo ukuthengiswa kwemilomo yokugcina umlomo ogcina amashishini amancinci asebenzayo kwiintsuku zokuqala xa kuncinci kubhajethi yokuthengisa. Umboleki uxela amava abo ngeemveliso okanye iinkonzo zakho, kwaye babelana nabo kunye nosapho kunye nabahlobo. Ukwandisa isiseko sabasebenzisi kunye nokwandisa ukuthengisa kwakho.
Ukuthengiswa kwe-Viral kukhulu malunga nokufikelela kunye nokuchaphazela umnqweno womxhasi wakho ukuze umnqweno uqhube umyalezo kwaye umyalezo uyaqhubeka ukufikelela kubantu ngaphandle koncedo kuwe. Unokwenza umkhankaso wentsholongwane, kodwa kancinci iiprogram zentsholongwane ezicwangcisiweyo ziphumelele njengalezo eziqhutyelwa yintando yomthengi.
Ukuze ufikelele kumgangatho wempumelelo umboleki wakho kufuneka azive enetyala yakhe kunye notyalo-mali kwimpumelelo yakho.
Kubalulekile kwakhona ukuba uqaphele ukuba impumelelo yesiphulo se-virus ixhomekeke kwizithuthi ezisetyenziselwa ukuhambisa umyalezo. Kukho iinkampani ezinokuba zixhotyiswe ngokugqithiseleyo kunezinye. Ukwenza isiqhagamshelo esinamandla se-viral, umyalezo kufuneka ukwazi ukuthutha ukusuka kumabonakude kumabonakude nakwezinye iindlela ezongezelelweyo zokusasaza kwi-Intanethi.
Makhe sijonge imizekelo embalwa:
ILizwi lemimiselo yokuthengisa ngomlomo
I-Starbucks - I-Starbucks ixhomekeke kumagama omlomo ngokuthengisa kwabo; uya kufumanisa ukuba bayakuphepha ukuthengiswa kwezinto ezithengiswayo ngokuthanda igama lokuthengisa. Bafaka imali kwiinkqubo zabo zoononophelo zoluntu ukuqhubela phambili ilizwi lomlomo elitshoyo kwaye bakhuthaze abathengi ukuba bavakalise izimvo baze bahlanganyele.
I-Red Bull - Uza kubona okuncinci xa kuziwa kwiintengiso xa kuziwa kwi-Red Bull, zigxininise ngakumbi ekuqhubeni umlomo ngomlomo ngokusebenzisa ukuthengiswa kwemicimbi. Esinye isiganeko esenza kakuhle kubo liqela leBlack Bull Team. Eli qela lihamba ngeenxa zonke kwiimoto zerhwebo ze-Red Bull zokwabelana ngeesampuli ze-Red Bull.
I-Coca-Cola - Khumbula i-HillIngxelo ye-Coca-Cola yenze ntoni?
Ukuba akunjalo, mhlawumbi amazwi aya kubangela imemori - "Ndingathanda ukuthenga iWorld Coke." Ngaba ingoma iyafakwa entloko yakho? Le jingle yayicula ihlabathi lonke, kwaye ukuba oko kwakungekho ngokwaneleyo, kwakusandul 'ukuhlaziywa kwinqaku le-Mad Man eyayibuyisela kwakhona wonke umntu. Ingoma yayithetha ngokubambisana kunye nokunyamezela, kwaye njengabasebenzisi, siyithintela kwaye sabelana ngayo.
Imizekelo yokuThengiswa kweNtsholongwane
Mad Men Yourself - Ukuthetha ngeMad Men ngexesha lesithathu leMad Men basebenze ukudala i-buzz ngokusebenzisa isicelo esibizwa ngokuba nguMad Men Yourself. Isicelo njengombumbi we-avatar okuncede ukuba wenze idijithali eyenziwe ngu-60s inguqu ye-stylish version yakho. Isayithi efunyenwe ngaphezu kweesigidi sezigidi kwiindwendwe ngeveki yokuqala. Emva kweminyaka emihlanu ungasasebenzisa isicelo, kwaye siyaqina.
Ivebe - Khetha iLihle - Le yiphulo elibonisa i-viral video yowesifazane ohamba ngomnyango ojikelezayo othi "umyinge" okanye "omhle." Eli phulo lathintela kwiimvakalelo zabasetyhini, kwaxhamla, kwaye abafazi babelana ngako. Kwinkqubo, yafundisa intsingiselo "yobuhle bokwenyaniso." Kwakungekho malunga nemveliso yentengiso; Kwakungenxa yokwabelana ngomyalezo wonk
Ekugqibeleni, iimeko eziphambili phakathi kwe-word-mouth-mouth-marketing kunye ne-viral yinto yokuba i-word-of-mouth iqhutyelwa nguwe umthengisi okanye umnini-shishini kunye nokuthengiswa kwe-viral eqhutywa ngumdla wabathengi bakho kunye nempumelelo yayo ayixhomekeke kuwe .