Ingxelo ibonise ukuba ukungenzi nzuzo kwakukhokelela zombini iinkampani kunye neeyunivesiti ekusebenziseni amathuluzi eendaba ezentlalo.
Iingenzi-nzuzo zaziyazi kakuhle izixhobo kwaye zazizisebenzisa ngokuphindaphindiweyo. Iingenzi-nzuzo ziye zalinganisa nokujonga indlela abantu abajonga ngayo ngokubhekiselele ekusebenziseni, okuyiminyaka elula phambi kwamashishini athile amakhulu.
Uphononongo oluhlaziyiweyo lubonise ukuba namhlanje namhlanje i-89% yemibutho yokunceda isebenzisa uhlobo oluthile lweendaba zoluntu ekuthengiseni. Iquka ukusetyenziswa kweblogi, ukukhutshwa kwe-podcasting, iibhodi zomyalezo, ukuxhumela intanethi, ukubhula kwevidiyo kunye ne-wikis. Ukuba lo uphando aluvumelekile ukuba kukuqinisekisile ukuba i-media yoluntu iyisisombululo esinokusetyenziswa kwintlangano yakho engenzi nzuzo, qwa lasela ukuba i-45% yale mibutho yathi i-media media ibambe indima ebalulekileyo kwiqhinga lokuxhaswa kwezimali.
Kutheni i-Media Media isebenza kwiibutho ezingenzi nzuzo?
Kulula, ngokwenene.
Abachaphazelekayo banomdla kwizizathu ezinxulumene nazo, kunye neendaba zentlalo zenza amava ahlangeneyo kunye nalabo bachaphazelekayo.
Ukongezelela, amajelo asekuhlaleni anika imibutho engekho inzuzo ukudala ubudlelwane kunye nokuzibandakanya kunye namalungu abo. Ibenza bakwazi ukukhulisa imimandla yabo ye-intanethi, eqinisweni, eyenza umonakalo wokuthengisa ngentsholongwane ngeyona nto okanye akukho mzamo. Kwaye iindleko ezinxulumene nalo mzamo wokuthengisa zihlala zingabizi xabiso kunye nokubuya ngokutsha-mali-mali kunemigangatho yokuthengisa emveli.
Ummandla weendaba ezentlalo unceda ukuxhobisa abantu abanezixhobo kunye nesikhali sokunceda ekukhuleni imibutho yabo engekho inzuzo, kunye nokunika abantu abanomdla othile kumbutho onobubele kwaye bafuna ukwabelana ngokubanzi.
I-media media inikezela indawo ephakathi kwimibutho engekho inzuzo ukusebenzisana nokudibanisa. Kwaye, njengoko kuthintelwe ngaphambili, banceda uncedo olungenzi-nzuzo ukufumana impendulo kubahlali kunye nabathintekayo kwintlangano.
Njengentlangano engenzi nzuzo kubalulekile ukuthatha amanyathelo afanelekileyo xa uhlalutya kumajelo asekuhlaleni kodwa, njengoko ubonayo, uye wangqina ukuba inenzuzo kwimibutho efana neyakho.
Unokuqalisa njani ukuthengiswa kweendaba zoluntu kwintlangano yakho engenzi nzuzo?
Kufuneka wenze isicwangciso, kunye nomgaqo-nkqubo weendaba zoluntu. Kubalulekile xa ungena kumajelo asekuhlaleni ukuba xa ukhetha ukwenza ngaphakathi, uya kufuna ukwakha umgaqo-nkqubo weendaba zoluntu kunye nesicwangciso sokuthengisa esisekela imigaqo engundoqo yombutho wakho. Ndiyazi ukuba kuzwakale kunzima - kodwa akunjalo. Isicwangciso sakho somgaqo-nkqubo nesicwangciso-nkqubo kufuneka sibandakanye oku kulandelayo:
Kuya kukuqalisa ekudaleni umgaqo-nkqubo kunye nesicwangciso sakho. Uya kufuna kwakhona ukubona nayiphi na imiba ye-HR kulo mgaqo-nkqubo, umzekelo, yintoni imisebenzi yemidiya yoluntu evunyelwe kwixesha labasebenzi kunye nantoni na?
Ngubani oza kubakho isithethi sakho okanye wonke umntu avunyelwe ukuba abe ngumkhulumeli wenhlangano?
Umgaqo-nkqubo wakho weendaba woluntu kufuneka ubhalwe ngokucacileyo kwaye kulula ukuba wonke umntu ngaphakathi kwintlangano aqonde. Isicwangciso sakho kufuneka sibone ukuba zeziphi izixhobo ozakuzisebenzisa kunye nendlela eza kusetyenziswa ngayo. Uya kufuna kwakhona ukuba ngubani ojongene nokuphendula iingxoxo kunye nokuthatha inxaxheba kwiindawo zeendaba zoluntu. Into ebalulekileyo engenzekayo kukuba uqala umkhankaso wokuthengisa umxhasi, kodwa ungabandakanyeki okanye udibanise nabaxhasi kunye nabachaphazelekayo.
Landela la ma nyathelo alula, kwaye uhamba kwisiqalo esihle!
Ngubani oza kubakho othethayo kunye nezwi lentlangano yakho?
Ngaba ilizwi laloo propema liya kuba ngumntu okanye ubuchwepheshe - oko kukwahlukana kubonakala ngathi?
Ngubani oza kuba ngumsebenzi wokuphendula kwintetho kunye ne-media media buzz eyenziwe?
Ngubani oza kubeka esweni imiphumo yemidiya yoluntu?
Kutheni, ukuba kukho na, izixhobo zokubeka iliso uza kuzisebenzisa okanye ufanele usebenzise?
Uyakukhusela njani umqondiso wentlangano yakho?
Ziziphi izithuthi kwi-media media oyisebenzisayo? Izigqibo zakho zibandakanya ukubhuloza, ukukhutshwa kwe-podcasting, iibhodi zomyalezo, ukuxhumela intanethi, ukubhula kwevidiyo kunye ne-wikis.