Jonga iMboniselo yeeMveliso ezifana ne-Audi, BMW, Tiffany, Coach, kunye nokunye
Ezinye zezona zinto zininzi zithengiso zentengiso kwihlabathi-iChanel, iLouis Vuitton, iTiffany's, Coach, kunye ne-Swarovski-zibandakanya abantu abacebile kakhulu kunazo zonke abadumileyo kwiimarike zabo. Kubonakala kunengqiqo ukuba iingxelo zentsebenziswano zenkampani eziqhuba ezi nkampani zentengiso ziza kugxila kwizinto ezithile zemali okanye ubutyebi. Okumangalisa kukuba, ingeniso kunye nenzuzo enxulumene nenzuzo ngala ma shishini ayisoloko yinto esemqoka yokuqhuba izigqibo zabasebenzi bayo kuwo onke amanqanaba.
Imisebenzi yabo inkulu kwaye ininzi kakhulu kunemali.
Bajongene Nomzwelo
Inzuzo kunye nenzuzo ngumphumo wendalo wokugxila kwiimpawu zenkampani ezixhomekeke kubodwa, ubunjani be-premium kunye nobunye. Amava angenakufanekiswa, angazange afumaneke, kwaye angenakunceda ukuhamba kunye nalokhu. Iinkcazo zemisebenzi yeenkampani kunye nemigangatho yenkampani yeempawu zokuthengisa ezithengiswayo zeempahla zincinci kakhulu malunga neengcamango kunokuba zithintekile ngeemvakalelo, oko kuyinyaniso kubaxumi babo.
Iinjongo, umbono, kunye neengcombolo zamanani ezi nkcukacha zichaza, amava abo abathengi, inkcubeko yangaphakathi, kunye nexabiso elikhokela izigqibo zansuku zonke kunye nezenzo zoshishino. Inqaku ngalinye liyingqayizivele njengeemveliso ezizodwa kunye neenkonzo ezibonelela ngamashishini. Nayi imizekelo embalwa.
I-Audi kunye neNkcazo yeMfundiso ye-Lamborghini
I-Audi, enye yeemveliso zeemoto ze- premium ezikhulayo ngokukhawuleza, kunye ne-Lamborghini, enye yeempawu zeemoto ezikhethekileyo kwihlabathi, zombini i-Volkswagen.
Zomibini iimveliso zineenkcazo zemisebenzi eziqhelekileyo kwaye zilula. U-Audi uthi: "Impumelelo yethu ifumaneke ngokuklama, ukuzibophezela kunye nokukwazi ukuvelisa inzondelelo. Iinqwenelelo neemvakalelo zabathengi bethu ziyimigaqo ekhokelayo emva kwethu konke."
I-BMW Mission Statement
Ukufunda isitatimende somsebenzi weBomW Group, kulula ukuqonda ukuba kutheni le nkampani ihambelana ngokucacileyo kunye nemveliso engcono, amaxabiso amanani, kunye namava angabikho.
Ithi nje, "I-BMW Group yinkxaso yehlabathi yeemveliso ze-premium kunye neenkonzo ze-premium zokuhamba ngabanye."
I-Chanel Mission Statement
Ukuhlala enyanzelene nokuhlula phakathi kolawulo lwalo oludlulileyo kunye nomsunguli walo, uCoco Chanel, isitatimende somsebenzi weChanel sigcina ilifa lomkhwa weChanel ngelixa liphumelele ngempumelelo kwixesha elizayo: "Ukuba yiNdlu ephezulu yeNdwendwe, echaza isitayela kunye nokudala umnqweno, ngoku naphakade. "
Inkcazo yeMfundiso yeCandelo
Isitatimende somsebenzi weevenkile zokuthengisa ezithengiswayo zibonakala zicacile, zingekho, kwaye zikhuthaze ngakumbi kunomnikelo wokuthengisa abathengi: "Ukuba yinkampani echaza i-luxury today."
Abantu Bamahala Isitatimende seMishini
Kucingwa njengento yokuthengisa ephathekayo kunye nabanye kwaye "nje" i-premium brand brand yokuthengisa, abanye abantu bakhululekileyo ngokuqinisekileyo bangabonakali njengengubo yomthengisi. Kunoko, iyazijonga "indlela yokuphila yabathengisi." Isitatimende somsebenzi weenkampani sihambelane naloo, sigxininise ekuthandeni, injongo, abantu, kunye nokudala uxhumano lwangokomzwelo, kwaye kungekhona ekuthengiseni iimpahla.
I-Louis Vuitton Mission Statement
Inkcazo yemishini yenkampani yomzali i-LVMH nayo i-mission mission ye-60-plus plus products luxury, iinkampani, iimveliso kunye nabadayisi abanayo.
Yinto eqhelekileyo edibanisa zonke iinkampani ezifumana: "Ukubonakalisa iimpawu ezicacileyo zeNtshona" Art de Vivre "(ubugcisa bokuphila) emhlabeni jikelele; ukufana ngokubaluleka kunye nobuchule; ukudibanisa isithethe kunye nokutsha, kwaye ubuke iphupha kunye nefantasy. "
Isitatimende soBume beMercedes-Benz
Isitatimende sommiselo salo menzi wezemoto esityebileyo sithatha uhlobo lwamaxabiso ayisithupha abhekisela kuyo ngokuthi "Yintoni Esiqhubayo." Ezi zithethe zizalisekisa injongo emva kwesitatimende esisemthethweni senkampani. Nantsi ingqungquthela: "Ngeemveliso ezinobuntshitshisiweyo kunye nobunzima, siqinisekisa ukukhula koqoqosho oluzinzileyo kunye negalelo eliqhubekayo kwimpumelelo yeqela. ... Ukudlulisela ixabiso lexabiso leMercedes-Benz, i-smart and i-Mercedes-AMG, kunye nesibango sabo sokuqala uluhlu lwemveliso yethu epheleleyo. "
I-Swarovski Mission Statement
Isitatimende somsebenzi we-Swarovski Inkampani kunye ne-Swarovski iimpahla zithengisa njengezinto ezilula kwaye zintle njengekristall.
I-Swarovski inikezela nabasebenzi bayo ngemigaqo ekhokelwayo ngokweendlela ezisemthethweni zenkampani ezichaza indlela ukuphakama kwe-Swarovski kuguqulela ngayo kumava kumakhasimende kunye nendawo yokuhlala emsebenzini: "I-Swarovski inezela ngokukhawuleza kwimpilo yemihla ngemihla kunye neenkonzo ezigqithiseleyo iimfuno zabathengi bethu. . "
I-Tiffany & Co. Inkcazo yeMfundiso
Isitatimende semishini yegosa esemthethweni yeTiffany ayihlukanga kakhulu kwinkcazo yemishini yokuba nayiphi na ixabiso elingubo kunye neentengiso eziza kulindeleka ukuba linalo. Ngaphandle kwaloo mgaqo-siseko we-mission, uTiffany uchaza ngokwasemsebenzini kunye noxanduva lokusingqongileyo. Ithi, "Siyakholwa ukuba ngumsebenzi wethu wokuziphatha ukugcina indawo yendalo."