Ukwahlula Iinkonzo Zakho
Awuyi kuphila xa uza kuba "ngumcwangcisi womtshato nje." Ukuze uphumelele kuyo nayiphi na imboni, kufuneka ube nento ebizwa ngokuba yi-Unique Selling Proposition (USP). Ungasebenzisa lula usuku lonke uphando lwe-USP, kwaye mhlawumbi kufuneka, kodwa ngenjongo yale nqaku, kufuneka nje ukwazi ukuba into ekhethekileyo yinto enhle. Kukho abacwangcisi bomtshato abajolise kwiimitshato zomtshato, kunye nabanye abafumana kuphela abantu abathile. Ukulandela le ndlela, ubuncinane kwimbono yokuthengisa, kwenza abaxhasi bave ngathi bafumana umntu oyedwa oziqonda ngokwenene iimfuno zabo.
Sebenza Emuva Kwiikholeji Zakho
Xa uphuma kwiindawo ezinkulu zokuthengisa umtshato, uzakufumana ukuba wonke umntu unayo "isisombululo esipheleleyo" kuwe. Kusenokuba kunjalo nakwezinye iimeko, kodwa kunengqondo ukuba uqale ufunde indlela kwaye kutheni abaphulaphuli bakho bekhetha umcwangcisi womtshato.
Indlela elula yokwenza oku kukuzifaka ezicathulweni zabathengi bakho abanokuziphangela kwaye uphendule ngeendlela ozikhethayo. Ngaba uyazenzekela ngokuzenzekelayo kwi-intanethi ngeengcinga? Ukuba kunjalo, zeziphi iiwebhsayithi zokuqala ezibambe ingqalelo yakho? Kuthiwani malunga nosapho kunye nabahlobo abaqeshe abacwangcisi kwixesha elidlulileyo?
Iposi elula le-Facebook linokukunceda ukuba ufumane ingqiqo ebalulekileyo malunga nokuba kutheni abanye abantu bakhetha umcwangcisi wabo.
Ukuphuhlisa intsebenziswano
Akukho nto ibaluleke ngakumbi kunokuba sifinyelele amathemba ngelixa bathengisa iinkonzo ezinxulumene nomtshato. Ukuba nomthengisi othembekileyo wanika ikhadi lakho kubathengi babo yintengiso engcono kakhulu ongayifumana. Uluhlu lwakho olujoliswe apha lufanele lufake iintengiso zeentyatyambo, iindawo zomtshato, izitolo zokubhala kunye nenene, izitya zokugqoka izibini. Ezinye zezi ndawo ziza kubonakalisa izinto zakho ngaphandle kwerhafu, kodwa ukuba ufuna iziphumo, kufuneka uzinikezele ezinye izikhuthazo. Unokubambisana nabasitolo ukusebenzisa iinkonzo zabo kuphela, okanye udibanise ikhowudi yekhowudi kumakhadi akho ukulandelela amaxabiso okuphendula kunye nokunikezela ngeentlawulo zokudlulisa.
Sebenzisa Ubume bokuThengiswa
Inxalenye enzima ekuzithengiseni ngokwakho njengomcwangcisi womtshato kukuba abantu abazi into onokuyifumana kwitafile . Enye indlela yokubonakalisa ubuchule bakho ngokuwabelana ngamashaneli enomxholo. Yiba yingcali yendawo yokucwangcisa umtshato ngokubhala amanqaku kunye nokwenza ukubonakala kumabonwakude nakumarediyo. Ezi zintengiso zilambile ngenxa yeengcamango zengqikithi zengqikithi, kwaye ukuba unako ukumisa isigaba esikhulu, baya kuvuyela ukukunika ukukhanya. Qiniseka ukuba ufumana iwebhusayithi yakho kuqala.
Akukuphela nje oku kukulindela kobugcisa, kodwa kuya kubanika abaphulaphuli kunye nababukeli ngendlela elula yokukufumana ukuba bafuna ukufunda ngaphezulu.
Ukuphuhlisa iBusiness Side
Ukuthengiswa ngokusesikweni kusisicwangciso esetyenzisiweyo kwiivenkile kunye neevenkile ezithengiswayo ukuze kukukhohlise ukuba uchithe ngaphezulu. Abantu kulula ukuthengisa izinto ezongezelelweyo xa sele sele bevule isikhwama sabo. Unokuyidlala njengolu cwangciso lomtshato ngokudala umgca wakho wemveliso. Iiwebhusayithi ezinjenge-Etsy.com zenza kube lula ukuthengisa imithwalo yemitshato ekhishwe ngesandla, iimemo kunye nokuhlobisa kwetafile. Ewe, le nto ingaba ishishini elinenzuzo yonke, kodwa ungayisebenzisa kwakhona ukuzisa abantu kwiinkonzo zakho zokucwangcisa umtshato. Nangomntu ohlala emakhilomitha angamawaka ubude unokuba nomdla wokuhlawula ukubonisana ngefowuni okanye umgca we-decor.
Abacwangcisi beMtshato namhlanje kufuneka benze okungaphezulu kunokuba nje bavule ivenkile ukuphumelela abathengi.
Kodwa musa ukunyathela ukuba uchithe amawaka eedola kwiintengiso ukutsala umdla. Ingxenye yeli qela lizahlula ngokwesevisi ekhethekileyo, kwaye ukhuthaze iinkonzo zakho kwiindawo apho abathengi abanokufuna khona. Ezi zimbini zicwangciso zodwa zingaqhuba abaninzi abathengi abaqeqeshiweyo kwi shishini lakho. Eyona nto ingcono kakhulu, ayabizi ngaphaya kweentengiso zendalo.