Iinqununu ezininzi kwiNkxaso-mali yoLutsha lweCanada
I-Crowdfunding eCanada isesigxina sayo kwisigaba saseWild West; Unamaqela amaninzi eenkampani ezithandabuza abantu abaza kuthanda ukukolisa isikhala esizijikizelayo kwi-barbwire yokulawula.
Kwaye ngoku i-Kickstarter ijoyine i-frayy i-shooters i-blazing.
Ngethuba lokutyelelwa kweentsuku ezine eToronto ngexesha lokuqaliswa kweCanada ka-Kickstarter ngoSeptemba 2013, umsunguli-nxaxheba uYancey Strickler uthe uKickstarter wayesele efuna ukuya eCanada kodwa wagcinwa ngenxa yemimiselo yezemali.
Ngoku sele ekugqibeleni apha naphandle ukukhaba abanye owaziyo. Ngendlebe nodliwano-ndlebe neCanada Press, uStrickler wavuma ukuba indawo yaseCanada ixhaswa yi-Indiegogo, kodwa uyaqiniseka ukuba iKickstarter iya kubakho.
I-Kickstarter ithi iphakanyise imali engaphezu kwesithandathu imali eninzi u-Indiegogo inayo, ngelixa iiprojekthi ezingama-40 zenze ngaphezu kwezigidi eziyi-1 kwizivumelwano, ngokubhekiselele kwizine kuphela kwi-Indiegogo.
Ngoko ke yintoni iqonga elincinci elincinci le-crowdfunding ukuba uyinkampani encinane yaseCanada efuna imali, iKickstarter okanye i-Indiegogo?
Jonga ulo mzekeliso ngaphambi kokuba ujabule ngokufika kukaKickstarter.
- I-Kickstarter okanye i-Indiegogo ayinikeli ngemali yokulingana .
KwiCanada, zonke iiplanga ezithintekayo zithintela ngenyani abakwaziyo ukubonelela ngokulingana kwabantu. Ngamanye amagama, awukwazi ukunikela abantu nayiphi na uhlobo lobunikazi kwishishini lakho ngokutshintshiselwa imali.
"Inkohlakalo" yimithetho yaseThanada yokubambisa. Ngaphansi kwemimiselo ekhoyo, kukho iimeko ezimbalwa apho inkampani efuna ukutshala imali ayifanele ikhuphe iipasusus ecacileyo, njengokuba isetyenziswe kwi- public service yokuqala (IPO). Kunzima ukucinga ukukwenza oku xa ibhizinisi lakho elitsha liphela kwinqanaba leengcamango, akunjalo?
Kwaye izikhundla ezixhamlayo ziza kungena ngaphakathi kweCanada kunye nomthetho wokubhalisa umcebisi weze-mali kwaye zibandakanye uxanduva olunxulumene nobhaliso. (Le meko ingatshintshwa; ngenxa yentuthuko e-US kunye nokunyanzeliswa ngamaqela aseCanada, ezinye iziphathamandla zaseCanada ziqwalasela ukulungiswa kwemigaqo-mvume yokubambisa ukuvumela ukulingana kwabantu.)
Kodwa njengokuba kunjalo, bobabili iKickstarter kunye ne-Indiegogo basebenza phantsi komzekelo weminikelo, apho abaququzeleli abaninzi abanomvuzo abanokufumana kunye nokwaneliseka okungathandekiyo (benethemba) ekuboneni iphrojekthi abaye bayibanceda ukuba baye emhlabathini.
- Indiegogo inikeza ukhetho olungaphezulu lwemali.
Ngokomzekelo, unokhetha ukusekela umkhankaso wakho we-Indiegogo njenge-Flexible Finance, apho ufumana khona ukugcina zonke iimali oziphakamisayo nangona ungahlangabezane neenjongo zakho zezimali, okanye njenge-Fixed Finance, apho yonke iminikelo yakho kwiphankaso. zibuyiselwe kubaxhasi ukuba awuhlangabezani nomgomo wakho. (Indiegogo ihlawulisa imali encinci yeplatifible yeeFlexible zengxowa-mali ezihlangabezana nomnqopho wazo, kuphela i-4% ngokumalunga ne-9% yentlawulo yepalati yeeNkcazo zokuXhaswa kwezeMali ezingenakufeza injongo yazo).
I-Kickstarter ithatha konke okanye akukho ndlela.
Njengomdali wephulo leKickstarter, kufuneka ubeke zombini injongo yokuxhaswa ngemali kunye nomhla wokugqibela, kwaye ukuba iprojekthi yakho ayifaki ukugalela abanikele ngokwaneleyo ngexesha lokugqibela, akukho mali ishintsha izandla.
- Iikhankaso ze-Crowdfunding zikhawulelwe kwiKickstarter.
I-Kickstarter iphikisiwe. Nangona nabani na oya kuqala nayiphi na umkhankaso we-crowdfunding kwi-Indiegogo, iiprojekthi ze-Kickstarter zihlaziywa ngabasebenzi kwaye kufuneka zihambisane nezikhokelo zikaKickstarter.
Oku kuthetha ukuba, phakathi kwezinye izinto, ukuba yonke into e-Kickstarter kufuneka ibe "yiprojekthi", into ephumela kwisiqhamo esibonakalayo, kwaye ukuba le projekthi iya kufumana enye yeentlobo ze-Kickstarter (Ubugcisa, iiComics, iDancing, Design, Fashion, Ifilimu, Ukutya, iMidlalo, uMculo, Imifanekiso, Ukushicilela, iTeknoloji, kunye neTheater).
Kwaye ezinye iintlobo zamashishini nazo zivalelwe; I-Kickstarter ayikwazi ukusetyenziswa ekuxhaseni i-e-yorhwebo, i-shishino, kunye newebhusayithi yezonxibelelwano zentlalo okanye ii-apps, okanye ukuxhasa iiprojekthi zeprojekti ezingaqhutywanga ngabaphuhlisi ngokwabo.
U-Indiegogo, ngakolunye uhlangothi, "ufumaneke kunoma ubani ukunyusa imali nayiphi na into".
- Imirhumo ifana nezicwangciso zokubambisa abantu.
Ukuba iprojekthi ixhaswa ngemali ngempumelelo, iKickstarter isebenza umrhumo we-5% kwiimali eziqokelelweyo kunye nokuhlawulwa kwemali, apho iiprojekthi zeCanada zi-3% + $ 0.20 CAD ngesibambiso. Akukho mali xa imali ingaphumeleli.
Xa iphulo lakho liphakamisa imali, i-Indiegogo ihlawulisa imali engama-9.0 kwiimali oziphakamisayo. Ukuba ufinyelela iinjongo zakho, ufumana u-5.0% emva, ngenxa yemali epheleleyo ye-4.0%. Kukho umrhumo we-3% wesithathu kwi-credit card processing kunye ne-$ 25 yemirhumo yefowuni kwimikhankaso engekho e-US.
Ngaphantsi
I-apula enye ifana nomnye, nangona nje ukukhangela iiprojekti zenkxaso-mali, i-Indiegogo ibonakala ibe ne-flavor international.
Ukuba awuyidingi imali, yenza iprojekthi okanye ishishini elihambelana naluphi na le mfuno yesikhulumi se-crowdfunding, kwaye uyakuzonwabisa ngokukhawuleza (ukudala izinto eziphathekayo zabaxhasi), usebenzisa iKickstarter okanye i-Indiegogo inokubaluleka.
Ukuba ngaba yimali enzulu kakhulu elandelayo, ikakhulukazi kumashishini angengobungcali bobugcisa, ukutya okanye udidi lwe-tech, velisa isicwangciso soshishino sakho kunye nentloko yeebhanki zendawo okanye umanyano wekhredithi. Indlela yokufumana iMali-mboleko encinci ichaza amaxwebhu oyifunayo nendlela yokuzilungiselela ukuba ube nethuba elingcono lokufumana inkxaso-mali oyifunayo.