Ukuba abantu bahlala bethengisa i-hyperlocally, kutheni bangenako ngoku?
Ziziphi i-Hyperlocal Ecommerce Businesses?
Aba bathengisi be-intanethi banomdla kakhulu kumthengi.
Ngelixa umthengisi omkhulu welizwe uthengisa ukuba ulandele namhlanje ukuze bakwazi ukunikela ngomso, umthengisi wokuthengisa ukutya othengisa i-hyperlocal uya kuqinisekisa ukuba uyayifumana i-grocery ngeyure okanye ezimbini.
Amashishini e-ecommerce e-horticlocal aya kuzisa ukutya, amayeza, iimpahla zabathengi kunye neenkonzo kuwe. Isici esikhethekileyo sale nto kukuba i-chain supply yabo iyonke inokukufutshane nomthengi kunye nomthengisi. Ngenxa yoko, abathengisi ngabathengisi okanye abathengisi abancinci. Ngokomzekelo, i-Starbucks ayikho ekhaya ihambisa iziyobisi zayo kumazwe amaninzi. Amanye amazwe asuquke umzekelo wokunikezela nge-hyperlocal umzekelo apho umntu angalawula nayiphi na into evela kwindawo yakhe. Ngoko omnye unokuyalela ikhofi ye-Starbucks efudumele kwi-yorhwebo ye-ecommerce shishini.
Amashishini angama-Hyperlocal Akhawuleza kwaye aninzi
Ngenxa yokuba ezo shishini zisebenza ngaphakathi kwakho, zihlala zikhawuleza kunamashishini angabonakaliyo.
Kodwa oko akukho konke. Nangona i-hyperlocal ishishini ngokuqhelekileyo ayinalo iqela elinobuqili njengomthengisi omkhulu kwi-intanethi, bavame ukuphakamisa umgangatho ophezulu wokuthembela. Oku kunokuchazwa ngento yokuba umthengi uziva kakuhle ekulawuleni lonke utyalo , oko kukuthi, umthengi uyazi apho umkhiqizo uvela khona, apho ukhona khona, kwaye ngenxa yoko kuza kuhanjiswa.
Kuyaphawuleka ukuba iimpahla ze-ecommerce ze-hyperlocal zivame ukuguquka kwii-brand of the retailers. Ngokomzekelo, akuqhelekanga kumdlali wokuxhamla umxhasi ukuba avumele abasebenzisi ukuba bakhethe umthengisi othile ofuna ukuba iimpahla zikhethwe. Kule meko, ibhankithi ye-hyperlocal isebenza nje njengomniki- logistics .
Nangona i- logistics ibaluleke kakhulu kuzo zonke iintlobo zamashishini e-ecommerce, konke kunjalo ukwenzela ukuba i-hyperlocal ishishini. Ngeke kubekho ukunyanisela ukuthetha ukuba i-ecommerce ye-hyperlocal ngokuyinhloko malunga nokubhuka kwe-oda nokuhanjiswa. Kubalulekile ukuba uqaphele ukuba ukuhanjiswa kunye nokusebenza akuthethi into efanayo kumashishini e-ecommerce njenge-hyperlocal njengoko benzayo kwimidlalo ye-ecommerce ebanzi. Ukuhamba kwexesha elide, ukugcinwa kwempahla , kunye neminye imilenze ye-logistics nje ayichaphazeli umntu onxilisayo. Ukuqulunqwa kweendleko ezidumileyo ekugqibeleni ukuphela kweemali kukuphela kwezinto zokusebenza ezifunekayo ukuba ishishini lokuxhatshaza. Konke okunye, baxhamla ngezinye iindawo zokuthengisa kwiindawo zabo. Ngenxa yokuba ishishini lisebenza kwindawo encinci, ukulungiswa kwakhona kwezinto zokusebenza akukona kunzima njengento ekungenjalo.
IiNzuzo kunye neengxaki ze-Hyperlocal Ecommerce Amashishini
- Nangona ukuphuma emhlabathini kulula, ukunyuka kunzima njengoko umntu kufuneka aphindaphindile imodeli efanayo ngokuphindaphindiweyo kwiindawo ezahlukileyo.
- Amazwe amaninzi aseNtshona-ntshona awazange asebenze ngokuqhelekileyo kwindawo yokuthengisa. Ngoko amazwe aphuhlisa i-industry ye-ecommerce ye-industry ayinayo imodeli yokufunda kuyo.
- Ngenxa yokusasazeka kwendawo ye-hyperlocal shishini, ukuthengisa ixesha eliqhelekileyo kusebenza ngokufanelekileyo njengoko kuncitshiswa kakhulu.
- Izwi lomlomo linokusasazeka ngokukhawuleza.
- Njengoko iindawo zokurhweba ngokutsha ziphinda ziphendulele kwimimandla emininzi, zivakalelwa ngolu hlobo lokulindela ukuthengiswa ngokukhawuleza kwabaxhasi.
- Abathengisi be-hyperlocal abathengisi bavame ukuba ngabanye abathengisi. Ngenxa yoko, ukulawula umgangatho kunye ne-inventory kunokuba ngumngeni kwiimeko ezininzi.
Amashishini e-ecommerce ecommerce asele apha ukuba ahlale. Kodwa imithetho yezoshishino isabhalwa.